Advertising Techniques : How Does Color Affect Visual Merchandising?

[452TheDon]

LOL

[doggletts]

Your background is ugly and your appearance disheveled. This would be a better video if you listened to your own advice and took time with your visuals.

[alexfromnb]

Excellent advice and presentation! 5 Stars! Bravo! Thank you, Mark.

[MarketingBeyondAds]

I agree, color is a language of the mind. But it has so many more applications than just retail merchandising. You website for one. It's a good topic to study if you're a marketer.

[RineChan]

Hi, I'm supposed to write a thesis about sensory marketing, would you have any advice for me as to where I could find some info on other senses then visual? - it seems to be the most researched one.

Thanks in advance

X

Ps: Myacolusi is right color IS very important - the best example I-ve ever is is KETCHUP having lost a lot of money for trying to innovate the packaging and turning the botle GREEN... they abandoned the project after a very short while.

[lv1395fck]

wow im doing my science project about this wish me luck

[Myacolusi]

most ppl might think the color thing is stupid.. but not it isnt... u have no idea how IMPORTANT the color is for an ad.