Indigo Love of Reading Fund video

[13glowstar]

oh.

[gaixixon]

:L Love you Max.. a real man to be :)

[billycraigmusic]

LOVE THIS!!!!!!!!!!!

[spankywzl]

22 people are at a loss for words.

Literally.

[bedouinoutpost]

he woulda got laughed at and beat up at my school :p jk..cute..I guess.

[nortontolis]

someone 's gonna  get pregnant tonight ...oh wait

[moukharbikos]

this is stupid...poetry do'nt get you laid,

[ILoveYaFace]

@moukharbikos Yeah, poetry doesn't get you laid, chloroform does.

[airnbobo]

Max is a pimp!

[sockrocker117]

hu- wait, this commercial's tone is waaaay less ridiculous than it should be.

[hyperanimegirl4lyfe]

i know this'll sound odd, but i actually know that kid :)

[pethpet]

wow. i love the background music

what is the title.?

[xeractus]

Emo: it starts young.

[nevermas]

@xeractus lol

[swis09]

WHAT THE HELL ! WHAT IS THE TITLE OF THE SONG IN THE END ? PLEASE I LOVE IT . =)

[highwingprop]

what's the soundtrack of this video??? doesn't anyone know? :)

[anqeiicdemise]

@Cytatata But did you see the bashful, love enchanted grin that crossed the young girl's heart? So he'll get teased by the kids at recess, he still got the girl. XD

Shame teaches, though.. it really does.

[anqeiicdemise]

Oh.. that made me tear up.

[rudygalvs]

This is the cutest thing I have ever seen!

[rudygalvs]

i find this video to be a breath of fresh air and truly inspiration

[mareklis75]

I love it. I have this video in my favourite since I remember and each time I want to make my mood better I am watching it. :)

[suziepoo94]

gorgeous!!!

[UnchainedRhapsody]

Adorable :3

[qarlah11]

oh!! so sweet...^_^

[jannetdc]

what's the title of the song??

[gracemejia]

This ad made me sigh...and cry, how sweet it is if men could be as romantic as this kid... and this life would be a better place for women....haaay....

Hope there are more videos like this....

[JAdoreEdwardCullen]

so cute

[kokocrunch85]

this kid is good..haha.

[tristan1126]

Amp, and talino nang gumawa!

[princesskapoera]

love it so muchhh! repeating it over and over

[Dadge42]

he wanted to get caught to show everyone how smart he is.

[prinsesaniKristo]

:)))) I'll wait til for you Max, I'll wait for you till you're a grown man. Then I'll marry you. I wouldn't let your heart fall into an abyss. I promise.I swear to take care of it the way the sun nurtures the earth :)) haha :)) just day dreaming :DD Nothing beats your writing ability, Max. You're the man! :)

[bitchgoddess]

Does anyone know what song this is?? Its beautiful.

[yienxa25]

a very touching letter..

[oblivionph]

what is the title of the background music?

[highwingprop]

@oblivionph exactly!! i wanna know the music too?? why are we the only two who noticed the music was EPICLY awesome??

[skyace29]

THIS IS THE QUOTE WRITTEN IN THE LETTER:

How tired I am of this unbearable distance between us. How I long for the toll of the recess bell. Have you forgotten me, grown mindless of me? Tell me I am not writing into an abyss, Or that is what will become of my heart

----------------hope u like it

[28iloveyouerin]

or that is what 'we' become of my heart..

[tinski0616]

wtf..... nice one!

[verborce5stringbass]

wow

[rabidmaggie]

So cute. I was that kid writing prose in class. What a dork. :B

[proxie9]

how cute. :)

[saznbabigurl]

Stumbled here! Awesomely cute!

[thehighladder]

Stumble!

[NamisSilentShadow]

Stumbled~

Aww. That was really cute.

[Physics400]

Reading has always inspired me as a child. Its good to see that commercials as this are being developed.

What I find really sick is how we can have the money to fund multiple wars (Afghanistan and Iraq), but funding several libraries is a challenge. What is happening to our world?

[jawiv11]

i stumbled to this as well. way too cheesy

[supersevenfilms]

What is the song!

[missdestiny225]

Lol, I stumble upon

THIS TO

LOL IT WAS CUTE

OLD TIMES 3RD GRADE

[timo0301]

silence...

[HelenWynter]

I remember seeing this on TV.

But I also got here thanks to the magic of Stumble!

[KevinJonasIsWayCool]

I also stumbled upon this.

[YanickBrew]

stumble woooooooooooooo

[fernieKMMI]

as a filmaker, i found this beautiful and inspiring!

A Worthy Stumble!

[appleseed101]

indeed

[sytrue]

Lol, I stumbleupon-ed this too. XD

It was really sweet.

[PetterIsMyName]

i stumbleed too hihhihihihihi

[zerofox16]

same here

[cherrycokewine]

aww how adorable.

[leetpwnstar]

Stumble is the shit.

[MurmullaX]

stumble :D

i actually loved it, thnks!

[coolish0hellish]

lol stumble ftw

[disinterested22]

such epic win right there

[ninjawatcher]

and i thought i was the only stumbler on youtube lol

[firestorm2000]

hello fellow stumblers.

[chankymanky]

stumble!!

[cassandrac317]

stumble=love.

[nickricciardi]

oh stumble...

[Kamion]

stumble... loves...

[presley822]

I love how we all stumble onto the same things...it makes me feel like im not the only loser with nothing better to do than stumble on youtube. Who else saw 9 ways to treat a lady?

[flirtocluver]

yayy! for stumble

[RedDragoon]

lawl. I got here the same way!

[Soronto89]

So cute!!!

[mareklis75]

its amazing. I love this

[Little98Fatcat]

aaw!

so cute

[Lianasvideos]

Oh Stumble! how i love thee

[carleneloise]

i could watch this over and over!

what's the title of the song in this video?

[sammmmmy195]

oh wonderful stumble

[Neek357]

wtf stumbleupon?

[thegtafanboy]

i know

[nakoreanok]

hahaha. thank you stumbleupon. i bet half of the views were from you

[dibelonious]

I admire Stumbleupon.

[txhwhb]

stupid stumbleupon

[ramlopez88]

Damn you Stumbleupon!!

[ChomuSclavus]

What would the teacher say? My guess:

"This is so moving, I am giving you extra credit. If you're going to pass notes, only write it with such sophistication from now on. Any regular notes will still be met with a color pulled/extra homework/(whatever disciplinary action there is.)"

[TH4Tk001]

If I did that, I would utterly fail....

[bmd1889]

Beautiful! *tear*

[Janelici0us]

Beautiful. (:

[sh2master]

tell me more. I'm not being sarcastic. Or give me some links to things about that.

[habefinder]

Why do the teatchers always have to read it in front of the class?

[SamSelim]

thats so amazing

[EtherealEclipse]

*sniff* what i got dust in my eye ...

[shakeel92001]

It is a very beautiful stanaza.

[fiorenzo]

I'll try to translate in italian:

Quanto e' insopportabile questa distanza tra di noi

Quanto aspetto la campanella della ricreazione

Ti sei scordata di me?

Non mi pensi piu'?

Dimmi che non sto scrivendo dentro un abisso

Perche' altrimenti questo diverra' il mio cuore.

[sh2master]

nice. That sounds right to me, from what I can tell by it's similarity with some Spanish.

[spankywzl]

Behold the power of a vocabulary. Absolutely wonderful. Pitch perfect read from the teacher and straight to the heart. Bravo!

[superoe]

heart warming :)

[Kudlica666]

so sweet

[anna07decembrie]

sweet!!

[LittleRedLady]

So sweet!

[vadszolo66]

Do you know somebody who written this poem?

Thanks

[eepa]

How tired I am of this unbearable distance between us.

How I long for the toll of the recess bell.

Have you forgotten me?

Grown mindless of me?

Tell me I am not writing into an abyss.

Or that is what will become of my heart.

[snake12sss]

what a brilliant poem

[lindab94]

awesome ! ! !

[angelikangelik]

is that a true poem made by someone in the past?

[ilpapamaledetto]

thanks!

[ilpapamaledetto]

How tired I am of this unbearable distance between us,

How I long for the toll of the recess bell.

Have you forgotten me?

Remind less of me

Tell me I am not writing into an abyss or

That is what will become of my heart.

[gajxo]

4th line is "grown mindless of me"

[ilpapamaledetto]

Hi... I can't understand all the frases, ...can someone write down here the exatly words of the letter? Thanks

[Tikurrui]

lawl so cute.

[ramosbusot]

wow... i cant even write like that...

[sigillo84]

chi può tradurlo?!

[mzukm99]

This makes my day!

[cattieloves]

Easily the cutest thing I've seen all day. :*)

[nami0hasu]

i like the song.. what is it.... ladee da dee da dee da da da

[WhoTownBoy]

cool commercial

i cant even come up with that

[claunj]

Anyone knows what is that song????

[urmybiatch]

so beautiful! I wish I could write like that.

[supersevenfilms]

What IS that song?

[broken1nside]

aww that is so cute :}

[JameeyJ]

i love reading books i'm reading the thief lord right now!!!!! its a good book!!!

[learntosucceed]

Great video

[cortex04]

adorable meme si je ne comprend trop l'anglais, mais je devine a peu pres se qui est dit

[toshiniru]

full of heart..

[EtherealEclipse]

I just got dust in my eye, honest!

[Marceloyay]

adorable!

[revolver04]

That was beautiful!!!!! *sobs*

[Blado]

Aww.

[lazycheskie]

dude.. that was f*awesome!!!

[blacklotus808]

Love, love is a verb

Love is a doing word....

MASSIVE ATTACK - Teardrop

[sky60277]

This is sooooooooo beautifull ... i've seen it many times now and i'm still touched

[lextion]

How Tired I am of this unbearable distance between us

How I long for the toll of the recess bell

Have you forgotten me?

Grown mindless of me?

Tell me I am not writing into an abyss

Or that is what will become of my heart

Very nice!

[genequagmire]

That teacher is hot.

[ZefirBB]

he is adorable.

[charoechan]

that is one heartbroken kid...

[RocketMichael1892M]

Tell me I am not writing into an abyss, or that is what will become of my heart

[giantsockmonkey]

Cuuute!

[Timmyvirus111]

So cutteee!

[purefires]

Holy. Amazing!

[xfakefrowns]

aww that's so cute :D

[Edward05261991]

What cute kids!

[ProseOne]

The $150,000 grant, which the schools apply for in hopes of rebuilding their libraries, is to be spent on books, which is why the money will be spent at Indigo Book Stores, but the books are sold AT COST, with no profit for the company. Also, $5,000 can be used in any way the school sees fit.

[ProseOne]

The Love of Reading fund is an amazing program. I think it's important that people recognize what a difference this can make for children. Some previous comments have been a little cynical, and certainly didn't fully understand the program. Yes, the donations are collected for a grant that is given out by Heather Reisman, CEO of Indigo Books and Music, with the money to be spent at Indigo Book Stores.

[rihards007]

nice, very nice, very touching :)

[matosale]

this shows me (one more time) how Canada it's a better then his neighbours ;)

[Keepo711]

^_^ XD cute!

[freeyourmind21]

Also, why not just donate the books? yeah u incur a small loss on it, but hey isnt the whole purpose to help underfunded schools? whats $2 if it means a child can have a brighter future? and yes i know that the loss would be small because they only pay $2 for the damn book because i work there. pisses me off everytime i have to tell some b.s excuse of why the prices are so high or wat the lor fund does.

[freeyourmind21]

while the purpose and intention of the program may seem good and pure, her real intention isn't. if your gonna give the money to the schools, let them spend it how they see fit. also why can they only spend it at indigo? If it were up to me, i would donate the money to the schools anyway, and should they choose to buy the books from my store, i would give it to them at a discounted price.

[ProseOne]

The schools are given a grant of $150,000 to support their libraries, which is their intention when they apply for the grant in the first place. $145,000 is supposed to go towards purchase of books (that Indigo/Chapters sells to them AT COST, and the remaining $5000 can be spent as the school sees fit. The Love of Reading Program is amazing, and this initiative, and many other like it, need to be supported as much as possible.

[freeyourmind21]

however, the catch is they can only purchase books at indigo, chapters, or coles stores. and what's more, is that they dont even get the books at a discounted price, they have to pay the full price of the book.

[freeyourmind21]

the indigo love of reading fund isn't what it seems. i used to support it, now i dont as much. this advertisement is misleading. when you donate money, heather reisman, ceo and founder of indigo, donates money to underfunded schools to purchase books.

[neothomist1275]

"Illiterates escape certain temptations, such as vacuous and vicious reading. Perhaps we are prone to put too high a value both upon the ability required to attain this art and the discipline involved in doing so." G. Stanley Hall, creator of the 'look-say' reading system e.g. 'Dick and Jane' which was designed to break down sound/symbol relationships by having the child guess at the whole word.

[AylaninMeow]

i felt tears rising to my eyes. touching.

[radioshack50]

i felt shakespeare is a loser...

[soopergrape]

Max has two girlfriends now, I think.

[MudMouse]

amazing...

[sk8jack24]

max is so coute...

remind me on my little brother...:D

[galivanting]

gave me chills.. amazing

[supersevenfilms]

What's the music that played at the end?

[highwingprop]

@supersevenfilms seriously! i wanna know what the music was at the end too! grrr how come know one knows?? :(

[joelsamuel]

enjoyable

[PhoebsI]

I totally agreed...motivated & stimulated kids are smater and happier...

[brightshadows13]

What a beautiful comercial!

[jacquelineal]

Makes a great case for the connection between reading and writing!

[jegg123]

This is how i was before I realized that women are the devil.....

[kimchiman777]

that boy got game!

[alextimashkov]

that's a wonderful ad!

[caropan]

i love this ad! would you know the song played at the end?

[Tazer21]

I first seen this when I went to the theatres and when it came on my bf asked me if I ever seen it and I told him I didn't then he told me I would love it...then I almost cried and then he got all weepy too...soo soo cute!!!

[canttuchdis]

this boy is better than shakespeare, god dam it.

[AnneGirl89]

How Tired I am of this..

unbearable distance between us..

How long for the toll of the recess bell..

Have you forgotten me? Grown mindless of me?

Tell me I am not writing into an abyss..

or that is what will become of my heart...

[AnneGirl89]

I mean: How I long...

[erikpolano]

This might just be the most touching vid I have ever seen on youtube. There was like no real punchline, but man was that moving. Great vid. Are there any more indigo commercials like this?

[cowabuse]

this was cute

[SilverPoppy]

oh that gave me goosebumps too, so cute! :D

[benz0rs]

gave me goosebumps. teehee.

too bad he's gonna get a wedgie from the class bully now :(

[amirfikrie]

holy smoke

[ramenronin]

this is a great video

[upbeatz22]

a romantic and meaningful ad

[EmilyElle]

Awww, I cried. SOOOO adorable. <3333

[InsomniacByChoice]

La la la la la la

[dsrathofer]

Awesome.

[rzmonk76]

more people need to see this

[anttuccino]

gotta love this ad