JJTV #28 - Introspecting about Mommy Bloggers or Mothers that Blog

[jowyang]

Thanks Joe

Also, not all "mommy bloggers" just blog about motherhood --but business, politics, relationships --and every other topic.

Perhaps, we could just shorten it to bloggers --segmenting this to every demogrpahic is key.

[csabonis]

I would say that Mad Ave hasn't figured out how to get to the mothers-that-happen-to-blog. Whose collective voice is 1) more authentic and 2) not-so-collective. If Mad Ave could get to us, I am sure they would.

[shannagordon]

Personally I am a mother that blogs and I prefer the term "Mommy Blogger". However, I do think its a generalization to say that all Mommy Bloggers haven't done a good branding job and are scattered and unorganized. They might be scattered and unorganized as they only have 2 minutes at a time to jump on the computer to make a post/comment about a brand. I think some Mommy Bloggers are positive and are quick to comment on brands they like and share it with thier social networks as well.