Creating a Data Driven Culture by Avinash Kaushik

[MDK83]

@peacefulakshat Doesn't this make sense? Shouldn't our marketing campaigns always be based on what our customers want? Pretty straight forward. In addition, of course business analysts should look at the data, that's why we have charts and other data reports, so that people who understand the business, the market, the industry can analyze what the data means. Anyone can read it, the question is, why it is the way it is, and how our business can change it. We're running businesses not websites!!!

[bmann008]

Very very talented guy. Technical problems are easy and can be solved, however here Avanish tackles the soft issues, which are far more difficult.

[peacefulakshat]

So what he is saying is...that our decisions should be based on Data & not our Opinions and assumptions. Adding on to that he says that it should be a Bussiness group of people who should take actions on the data...

[srikanth94]

after recession now he's saying damn...why did i do charity........

[azagen1]

very good explication good professor.

[lujooo]

Wonderful speech, very useful for our web administrator... but in reality how to transfer/combine tasks of IT and Market department is still a myth ;(

[MasamuneJJ]

Oh NO! "BEGINNING"  hahaha.....

[MasamuneJJ]

And i should have said "beging" instead of "becoming".And i want to say "Thank you!!!" again.You guys are so gentle.

[MasamuneJJ]

Oh,i am becoming to understand this lecture.Thank you all.

[MasamuneJJ]

Yeah,i think he is useing the words "creating a culture" as the meaning of "creating the Uni-purpose group of people".Well,i am wondering if which is the "DRIVE-side"or"Driven-side".A data or a group of people???

[1N2Films]

He is obviously talking about a 'MONEY CULTURE'. He is talking about 'depersonalize' decision making. So basically the word 'CULTURE' refers more to 'RULES of Engagement' rather than 'CULTURE' as in Art Culture, Music Culture or so. I think the word Culture is just a bit misleading here. But he is talking about 'Money Culture' and HOW TO make money from data.... Hope this helps...

[mdd4696]

Uh, really though, what is a data-driven culture? He should've defined that term at the very beginning.

[MasamuneJJ]

What does a data driven culture mean? Is it meant that a data has the power to drive culture-stuff into the solution we need?