We know that dove also advertise themselves through this campaign. Thats their job for living, but hey,,What make them great they dare to approach it in the different way,,
People who are saying this is about putting people over product or is altrustic are falling for this absolutely brilliant marketing campaign. A lot of beauty companies make you feel terrible to buy their product; Dove is trying to make you associate feeling good with their name.
Moreover, they're hitting a lot of demographics, like older people or people who just feel they CAN'T look good, in this way. The trick is that by making you feel good and associating it with their products, you use their product the same way you use fast food - fast food is great-tasting but ultimately unnecessary, same with their product, but because they both make you feel good you buy both.
This isn't about not selling their product; this is about selling their product through positive marketing. And it is a great strategy and I think probably a healthier one, and ultimately if they do some good in the process I'm sure they see that as a plus as well.
Oh hush. it's no different from the way guys act. They don't ever want the nice girls with class. NO, they'd all rather have the self absorbed sluts. Then they say that's not what they want, but actions speak louder than words.
There are SO many of us who feel less than perfect. I have two daughters I love dearly. When oldest was about three, a woman who babysat her one night (unbeknownst to us), told her she was ugly. She believed it for years.
How wonderful DOVE is hosting this worldwide campaign about what real beauty entails.
Real Beauty? HA! Just ask them why they need to sell a skin lightening cream in Egypt and India, or even photoshop their ads?
StoogeWatcher 2 years ago
Dove's campaign for real beauty commercials sucked:(
I'm so pleased those old, fat, ugly women are finally gone from my TV screen
TheSunAlsoRises1987 3 years ago
lovely Vid.....can someone please tell me the name of that wig-identity ad...its so cool
rockchick86 4 years ago 2
We know that dove also advertise themselves through this campaign. Thats their job for living, but hey,,What make them great they dare to approach it in the different way,,
I think its awesome and yeah genius!
daddysdaughter 4 years ago
People who are saying this is about putting people over product or is altrustic are falling for this absolutely brilliant marketing campaign. A lot of beauty companies make you feel terrible to buy their product; Dove is trying to make you associate feeling good with their name.
TitaniumDragon 4 years ago
Moreover, they're hitting a lot of demographics, like older people or people who just feel they CAN'T look good, in this way. The trick is that by making you feel good and associating it with their products, you use their product the same way you use fast food - fast food is great-tasting but ultimately unnecessary, same with their product, but because they both make you feel good you buy both.
TitaniumDragon 4 years ago
This isn't about not selling their product; this is about selling their product through positive marketing. And it is a great strategy and I think probably a healthier one, and ultimately if they do some good in the process I'm sure they see that as a plus as well.
TitaniumDragon 4 years ago
just thought i'd say-i'm sick of people saying that you have to be skinny, have perfect skin, and straight white teeth to be pretty.
it annoys me.
beaniebrode 4 years ago
If we all looked alike, think how boring this world would be. Everyone is unique and this is what is beautiful.
destiny1959 4 years ago
what is beauty, huh? hmm...
IWillNotConceide18 4 years ago
Nice idea really, buttttttt.
Anyone else think its just a publicity stunt? I mean, they're the 'only' ones to promote that, so its a brand new method of advertisment?
Haedrian 4 years ago
Because no one's capable of judging for themselves without a Dove advertising campaign, right?
Wheezle 4 years ago
Dove is helping to call attention to it.
IWillNotConceide18 4 years ago
Amazing video.
0ID0 4 years ago
Oh great, in a Dove world, all women will think
they're beautiful. Then it will really be hard for
guys to ask them out on a date; she'll think she looks
too good for the average looking Joe. Thanks
a lot Dove!
Nathan411466 4 years ago
Oh hush. it's no different from the way guys act. They don't ever want the nice girls with class. NO, they'd all rather have the self absorbed sluts. Then they say that's not what they want, but actions speak louder than words.
DarkLadyJade 4 years ago
There are SO many of us who feel less than perfect. I have two daughters I love dearly. When oldest was about three, a woman who babysat her one night (unbeknownst to us), told her she was ugly. She believed it for years.
How wonderful DOVE is hosting this worldwide campaign about what real beauty entails.
Thank you DOVE.
BethLeda 4 years ago
oh wow. i hope you fucked that lady up :)
IWillNotConceide18 4 years ago
1071 views and not one comment?
How pathetic that is, especially for such a wonderful vid.
This is truly beautiful.
leccah 4 years ago