Creating a Facebook Ad | How to use Facebook

[TheJohnmarketing]

What is a good strategy for bidding on the ad? Should I go as low as they will let me? For example, it is saying that I should bid around 1.40 a click. I wanted to get approved so I went with it, but I'm not really wanting to pay that much a click. If I decrease it as much as I can will that hurt the amount I get advertised or anything at all?

[MrFacebooktraining]

@TheJohnmarketing Before I pay that price for a bid I will set a daily budget for 2 different ads (1 CPC and 1 CPM) and test them for 24 hours. Doing CPM is cheaper. For example say your daily budget is 40 bucks, do 1 CPC ad with daily budget of $20 and 1 CPM ad with $20 daily budget. Run them both for 24 hours and check your results. The more competitive your ad niche is the more you may get hurt if you go lower. I usually go .2 above the lowest minimum Facebook ask.

Happy Facebook “ADING”!