Commercial: Betty Boop - 409 Cleaner (1960's)

[unkleweaser]

Betty could sing the phone book and I'd listen. I'm off to the grocery store to buy some cleaner now...

[deepsunflower]

this is not betty boop voice : (

[acla9000]

Sexist or not, this is very cute.

[Enlightenedopinion92]

Good ol' fashioned sexism. Survives even today.

[helloiamhelmi]

5 people haven't used 409 cleaner

[RayPointer]

To clarify my "critical" post, There is half of the animation that should have been there. Yes, I recognize Dave Tendlar's work, but the walk, unfortunately doesn't quite work right. Not knowing the circumstances, it would seem that there wasn't a lot of time allowed for the production of this commercial.  While the poses are there, the animation does not have the tight inbetweening and cushions that the original cartoons had that created the fluid movements associated with the character.

[RayPointer]

With due respect to whomever "animated" this commercial, the budget must have been on the same level as the animation, not very good. There is the bare minimum here with a lot of obvious commercial shortcuts used.

[jillfan1]

awwwwwwwwwwwwwww ♥

[tokidokiluva]

They ruin her reputation when they mix up her face i wuv old betty ;(

[CarolliMarol12]

Cabeçuda que eu amo *♥*

[IwillKillYourCereal]

Who voiced the original Betty Boop? Mae Questell or something right?

[IwillKillYourCereal]

@IwillKillYourCereal Oh, sorry, lol I just saw the other comment and it is Mae Questel :)

[BooppoopaDoop]

@IwillKillYourCereal

No Mae Questel wasnt Betty's only voice Bettys voice was provided by 5 women, Bettys voice was also provided by Little Ann Little, Kate Wright, Bonnie Poe & Margie Hines. To Tell you the truth Mae Quit voicing Betty in 1938. but Mae voiced Betty for one last time in 1989 in Betty's cameo "Who Framed Roger Rabbit".

[IwillKillYourCereal]

@BooppoopaDoop Oh, wow! I didn't know it was her voice in Who Framed Roger Rabbit! That's amazing! 50 years later and she could still sound like Betty Boop :)

You must really be a fan lol.

[RayPointer]

@BooppoopaDoop Someone has been paying attention at GAC. Now the question is WHY did Mae Questel stop doing the voice in 1938? I know, do you?

[BooppoopaDoop]

@RayPointer

Lol, to tell you the truth im not quite sure, but mabey it was becuse she refused to move with the Fleischer Studios becuse they had relocated to Miami,Florida in 1938 , mabey she wanted to stay home with her family for a while and settle down. Anywhere this style of singing & Betty Boop is i will be there <3

[RayPointer]

@BooppoopaDoop That's pretty much the reason. Interestingly, Margie Hines, the first Helen Kane imitator hired in 1930 resumed the role for all of the last BETTY BOOP cartoons released in 1939 during their Florida period. She also took on Mae Questel's other famous role as the voice of OLIVE OYL until 1944, when Mae returned starting with THE ANVIL CHORUS GIRL.

[BooppoopaDoop]

@RayPointer

Only Mae Questel's name seems to be in the spotlight becuse she did Betty's voice for one last time in, Who Framed Roger Rabbit. Thank's to you, We all know that Bonnie Poe played Betty in Hollywood on Parade A8/8A. Reading the Leslie Caraba Book, it seems your name is on the second page of the front cover so you actually did work on the book! I also listened to when you appeared on a Radio Show, and then everything about Betty & her origins just went together.

[BooppoopaDoop]

@RayPointer

It's unknown how Margie Hines was hired for voice over of Betty Boop. Did she know the Fleischers? becuse i think that all the 5 women who voiced Betty were all jewish. More Questions arise? why was Little Ann Little & Mae Questel hired in 1931? although you stated two were hired as Helen Kane look-alikes which must have been Bonnie & Mae, due to the fact they they are the only ones who looked simuler to Helen Kane.

[RayPointer]

@BooppoopaDoop Ann Rothschild (a.k.a. Little Ann Little) was a Christian and later became an ordained minister. There was a newspaper article about her in the 1970s, BETTY BOOP GOES TO CHURCH. Ironic, eh?

[BooppoopaDoop]

@RayPointer

Margie Hines seems to have re-started voicing Betty from the 1938 cartoon Sally Swing until 1939, quiting her voice acting must have had something to do with her divorce with jack mercer, Mabey they couldnt work together? Becuse why on earth would Mae Questel be able to overtake the role as Olive Oyl. I guess we will never know but as you stated Margie was a partygirl.

[gritnom]

Bad voice.

[vcapel1968]

I LUV HER!!!

[19flipped]

Let's see if the Chinese could ever match our dear sweet Betty Boop. NOT!

[19flipped]

Ya think they oughta keep Mr. Clean away from her ?

[19flipped]

409 all purpose cleaner came out in 1968-69.

[fromthesidelines]

I believe this was seen around 1973-'74, as that was the period when Betty started making her "comeback" [especially after Ruth Kneitel regained legal rights to merchandise Betty through "Fleischer Studios" again]. Mae Questel was unavailable to recreate her voice in this ad, so it wasn't her. I tend to agree with 'Stephen' that this was animated through "Duck Soup Studios".

[RayPointer]

@fromthesidelines It wouldn't have mattered which studio did this commercial, it appears to have been rushed and the animation is mediocre and pedestrian. It appears that a large share of the budget went towards the licensing of BETTY BOOP. If this were done today, it would be done with better staging, skill, and imagination.

Perhaps the crew should have taken their cue from HOUSE CLEANING BLUES (1937) for inspiration.

[tracytcb111111111111]

this is great as old as i am i love betty boob first ever that ive seen an ad with betty boop thanks

[eetumupp14]

that bottle guy so wanted to spray his 409 in her.

[acholl980]

Why couldn't they hire Mae Questel for the voice.

[superfreakinawesome6]

this voice actor sucks :P

[mrcow94]

the voice actor or whatever sux compared to the original....

[hebneh]

I've got grease and dirt

But I get rid of grease and dirt

I spray and wipe

With 409

And everything looks fine

Countertops - spray and wipe

Greasy stove - spray and wipe

Kids' stuff - spray and wipe

With powerful 409

[hebneh]

I've got the refill size

I save money with the refill size

So I spray and wipe with 409

And everything looks fine

Boop-boop-be-doop!

[hebneh]

This is definitely from the '70s because the "nostalgia" craze, which revived Betty Boop and imitiation 1930s stuff like this, didn't happen till the early 1970s.

[ShebaLover333]

what does she says on 0:23 ?

[lovecamgigandetlove]

@ShebaLover333

...I save money with the refill size

So I spray and wipe...

[candidcameraman1]

Max Fleischers story is truly tragic. If Walt Disney's dreams came true than Max's were ruined by that contract he signed with Paramount requiring him give up the studio and his copyrights. That's why it took years for the Fleischers to recover Betty.

As for Popeye and other Fleischer products their ownership is quite complex.

As for Betty Boop when you look at the Post Hays code work you wish that the code was never put into play. Then we would still have carefree Betty Boop.

[acholl980]

@candidcameraman1 One good thing came out of this. Warners Home Video restored all the B/W Popeyes on DVD.

[StephenWorth]

I have cels from this spot. I am pretty sure this commercial was done by Grim Natwick's friend Duane Crowther at Duck Soup studios in the late 70s.

[maryprelle]

Yeah not the original Betty Boop voice, but a good facsimile. I just cant get into Betty doing 409 commercials, besides the product is probably environmentally unfriendly. Ah how things have changed.

[sexymama1966]

@maryprelle vinegar..the natural cleaner..lol..loved the commercial.

[bellaroserela]

this was a goohd advertising stretch using a well elevated cartoon :D

[supercrevette]

quelqu'un pourrait mettre les paroles svp ?

somebody can put the lyrics online please ?

[RayPointer]

This is much later than the 1960s. Formula 409 did not come out until sometime around the late 60s or early 70s.

[chowkaideng]

Hmmm, good point. I need to research that. I can't remember where I've originally founded this ad

[RayPointer]

Another clue about dating this commerical is by Art Direction, which is very 70s. Also, animated commercials did not start to be made in color for general syndication until the 1970s.

[Vitanola]

@RayPointer

Formula 409 was developed in the late 1950's, as an industrial degreaser, and was introduced to the consumer market in 1966. Art Linkletter (an investor in the company) was featured in the firm's first series of prime time commercials, which began airing in the summer of '66.

[RayPointer]

@Vitanola Thanks for the product history correction, if only a year late. However, the exectution of the commercial could have been better, which we can all agree upon in both the voice and the animation. The animation regardless of who did it was stiff. Mae Questel, the most remembered voice of BETTY BOOP was certainly alive and able to do it since she was still active in voice-over work at this time.

[DanMan869]

@RayPointer Formula 409 came out in the mid-1960s, but I believe it was sold in an aerosol can for several years. Also, I don't believe pump spray bottles became more common until the 1970s. It's hard to find any specifics on the web about this commercial, but if I had to guess, I'd say this was from the first half of the 1970s.

[BooppoopaDoop]

@RayPointer

I had seen a clip of the voices of Betty Boop and it stated that Kate Wright, Little Ann & Mae Questel had entered a RKO Contest, but it didnt state that it was held by Helen Kane. when did the shows take place? somewhere around 1929? becuse if so Kate Wright had recorded as "The Mystery Girl" for Columbia Studios in 1929 with a few knock off Helen Kane impessions, All the voice acting is so great, Most people only think Mae was the voice for both Olive & Betty, but now they know.

[RayPointer]

@RayPointer What I meant to say was the dating of the commerical is later, more like early 70s.

[Catfissy]

i love this! lol but it dosent sound much like betty...

[Mr1920s]

Her voice is WAY different ,, but interesting.

[RayPointer]

Well, Mae Questel was still active in commercials and capable of doing the voice. So the question is, why wasn't she

hired, unless she wasn't available?

[mickeyroks08]

letz spray and wash with 409...........................­....cauz i bought bought the refill size and wasted money on stupid refills that come in small packs buts its in a bottle, and my bottle that i spent my money on is at home......I DONT NEED ANOTHER BOTTLE THAX U VRY MUCH

[falcione]

WTF, the bottle just twisted off it's HEAD! lol.

[Shoknifeman]

I remember the animated 409 commercials, but, I dont remember Betty being in them @_@

[Duckliin]

how cute!

[rnigma]

This was animated by Dave Tendlar, one of the original Fleischer animators.

[bluhrted]

me too..lol

[ardalsgirl]

This so cute I love this!! :)

[GlennEricTalkShow]

this is cool

[lily104]

Her voice sounds Different

[jgbennie]

Probably because this was done in California and Mae Questel was in New York.

[HerccoelFalater]

@lily104 different voice actor

[kakashidemon321]

@lily104 Probably the original voice actor didn't want to do it.

[omggal246]

@lily104 that's cuz it's a diffrent chic singing

[heavymetal4000]

@lily104 well the oringal voice probley passed or retired she was born in the 1890's or 1880's i don't remember

[RayPointer]

@heavymetal4000 Mae Questel, best known as the voice of BETTY BOOP was still very much alive and active at this time. She returned as the voice of OLIVE OYL for a START Instant Orange Juice commercial made around this time. So it's unknown as to why she was not contacted since she was alive. Perhaps she wasn't available, or the money wasn't right.

[86jammer86]

LOL cool!!!

[juiciestcherry]

I love Betty :)

[ilovecarriefisher]

Why don't you marry her?

[rosa0577]

lei resta il mio mito..

[GOTHMIDNIGHTMERMAID]

That doesn't sound like Mae Quastel's voice.

[Cresantstar]

it isnt she didnt do the voice anymore

[MsGeek703]

Max Fleischer must have had something to do with this, since he got the rights to Betty Boop back from Paramount in the '50s. He died in 1972. I doubt he did anything creative with this, though, what with the Alzheimer's Disease he suffered towards the end of his life. I wonder if that's Mae Questel on the track, too? Questel did Betty Boop one last time in "Who Framed Roger Rabbit?" so I think it's quite likely.

[toddy198126]

Hmmm,for some reason i dont think thats Mae Questel in this one-Just dosn't sound like her to me.

[DCMemories]

I agree 100%. The voice is NOT Mae Questel.

Although Mae was still working as late as the 1980s, this commercial used another (not very convincing) Betty imitator.

[Cresantstar]

i know it wasnt her just listen to the voice and compair it to how it sounded in roger rabbit

[RayPointer]

Max Fleischer did not get the rights to BETTY BOOP back in the 50s. He tired to, but they were too tied up, and continued to persue this until his dying day. Betty was finally acuquired while his daughter, Ruth Kneitel took over the matter at the time of Max's death. Because of that you see the merchandising today.

[4NeonDream4]

Every Thing Looks Just Fine Lmfao I Love Ms.Betty <3

[JA268]

OMG! a Betty Boop commercial from the 60s Sweet!

[prausch65]

Ms. Betty is timeless!

[chiro9]

better than the other 1 a.k.a. the picture

but the music is a bit crackly