It has been a fabolous ad for us thanks to stupendous work by the Publicis Ambience team and the production team for this ad.
We have bought the rights on the music to use it as a CRBT & Ring tone. We have this available on Vodafone and Airtel pan India. Will share download details asap.
Thank you for all the fabolous responses on this campaign. Its a great product & Delhities must apply for all its Delhi specific benefits.
Hey Vipin, The song is real cool and my kids (aged 9 and 2) loved it so much that we actually looked up You Tube to see & hear it again and again...
Just a question as a consumer, what is the ad trying to convey and why should I be taking this card...if I am not based in Delhi and have never been on the Metro??
great ad but i think Delhi Metro can certainly live without this image as it offers a very comfortable ride, people are not swinging inside! Its better than most of the Metros abroad including New York, Chicago, London, Shanghai, Bangkok, Hong Kong etc.
well,if you really composed this track,hats of you to mate,i cnt help but listen to this song all the time,just wanted to ask,does this song have a bigger version,m sure there are a LOT of people out here who would love tht!!and if there is,cn ya share it with us?!
hey thanks for sharing the ad an can ya giv the details of the artist or the song name... if this song s composed especially for citi bank can any1 share the mp3 version of it.. thnks
This wonderful new ad talks about all things Delhi like jumma masjid, india gate, flavored milk at CP, gol gappas, CNG autos,Dilli Haat, PVR and has a generous dose of sardarjis. Love it! :)
It's been a few years and I still didn't forget this commercial... Love the music. No panga, sab changa...
sherryreddy 5 months ago
Beautiful ad. MIss my Delhi............
saurabhsood84 1 year ago
A big thank you to all of you!! it was great fun making this film! :-)
pmsankhe 1 year ago 2
brilliant observation, good insight, great execution... bespoke masterstroke... hats off to citi and publicis!
tubesuf 2 years ago
Cool music..
It makes u also move to and fro :)
prathap4banu 2 years ago
i love this song....plz tell from where 2 download it ???
danshmehra 2 years ago
didu get to download ths?
sherryreddy 2 years ago
plz.... I really like this song - jhoom jhoom , tell me where 2 get it from ???????
danshmehra 2 years ago
Hi all,
Am working with the Citi Cards brand in India.
It has been a fabolous ad for us thanks to stupendous work by the Publicis Ambience team and the production team for this ad.
We have bought the rights on the music to use it as a CRBT & Ring tone. We have this available on Vodafone and Airtel pan India. Will share download details asap.
Thank you for all the fabolous responses on this campaign. Its a great product & Delhities must apply for all its Delhi specific benefits.
gautam0211 3 years ago
who is the artist who performed the track and is it available to buy as a full track anywhere?
icemandholi 3 years ago
Hi All...
Thanks for all the appreciation!
This is the full length.. for a 60 Sec commercial written by Prasanna. (this is his channel..)
The director, Arun had used an eclectic slow tempo track for his edit which set us all thinking resulting in..this.
So Keep groovin'..keep jhoomin'.
Cheers!
vipinswork 3 years ago
This has been flagged as spam show
did u get the full version of ths track?
sherryreddy 2 years ago
Proud Citibanker here....hehe....yesh we are good.
No Panga .-==-. Sab Changa
DeepakIMT 3 years ago
Congratulations on a very hep ad, 1 of the best i hav seen. I mean it :-)
gr8boxer 3 years ago
Hey Vipin, The song is real cool and my kids (aged 9 and 2) loved it so much that we actually looked up You Tube to see & hear it again and again...
Just a question as a consumer, what is the ad trying to convey and why should I be taking this card...if I am not based in Delhi and have never been on the Metro??
dmavinkurve 3 years ago 2
Hey.. Thats supercool.
Well you re right there, its only relevant for Delhi, but then, I guess its also a brand building exercise.
Anyways..all we musicians know about is the music and I m sure glad that your kids like it!
Cheers!
vipinswork 3 years ago
can i get a mp3 of this
saumya7 3 years ago 3
@saumya7 : U can try downloading the video and then extract the audio using windows movie maker....
saurabhsood84 1 year ago
great ad but i think Delhi Metro can certainly live without this image as it offers a very comfortable ride, people are not swinging inside! Its better than most of the Metros abroad including New York, Chicago, London, Shanghai, Bangkok, Hong Kong etc.
nukemayor 3 years ago
One of the best ads ever made by Citi. It wont change my impression of Citi though.. Lovely ad.. Gr8 work Ashish, Kirti, and Vipin..
yogeshfoflia 3 years ago
Very catchy score. Well done Vipin!
djniks 3 years ago
Amazing Concept..Huge Home run..Straight away...Hits the Heart straightaway..
parassoni 3 years ago
Hi all.
The Tracks written by Ashish Khazanchi, sung by Kirti and composed by me, Vipin Mishra.
Glad its been appreciated.
Cheers!
vipinswork 3 years ago
Awesome - very well done. Is the mp3 available? I want to use it as my ringtone :)
kaushikmukherjee 3 years ago
well,if you really composed this track,hats of you to mate,i cnt help but listen to this song all the time,just wanted to ask,does this song have a bigger version,m sure there are a LOT of people out here who would love tht!!and if there is,cn ya share it with us?!
AWSME JOB MAN!
spikystud07 3 years ago
did u get the full version of ths track?
sherryreddy 2 years ago
hey thanks for sharing the ad an can ya giv the details of the artist or the song name... if this song s composed especially for citi bank can any1 share the mp3 version of it.. thnks
cena1111 3 years ago
Second that! If anyone has an mp3, please share...!
anbharadwaj 3 years ago
Thanks a ton for sharing this ad
laksiv 3 years ago
a swinger of an ad
jkpleaseplay 3 years ago
A swinger of an ad.
jkpleaseplay 3 years ago
amazing song.cant say a lot about the video but the whole thing together makes a huge cut..truly awesum!
zoom2001in123 3 years ago
This wonderful new ad talks about all things Delhi like jumma masjid, india gate, flavored milk at CP, gol gappas, CNG autos,Dilli Haat, PVR and has a generous dose of sardarjis. Love it! :)
hthota 3 years ago
simply awesome!!very catchy tune... just love the sufi touch.
aviatorlevi9 3 years ago
After a long time . we an see a good Jingle & Melodious ad, Good concept
Cheer up for Prasanna & his team
regards
Prakash Sonawane
Contract
sonaakshar 3 years ago
lovely ad unlike other citi ads :P
ssanthoshkumar 3 years ago
The music of this commercial is very catchy and contemporary.
The kid sardarji featured in the red patka is very cute and has given natural expressions.
The ad is a real tribute to the citi of delhi and wishing citibank great success with itsinnovative 2-in-1 card.
neetumom 3 years ago 3
lovely ad..
matred76 3 years ago