The Secret is Out There.

[eaglestdogg]

aah what is that at 0:45?

[thetruekahome]

boring



[lanotakrazii]

LOL LOL LOL LOL LOL

[stainglassfox]

This is why i drink pepsi

[DEMON1Cx420]

nice vid

[tyler114050]

very odd ad

[SpaceMagician]

What a strange ad campaign...

[UnfortunateStar]

Come on, guys.

The secret ingredient is obviously "pure awesome-ness" :)

[Cosasbebe1]

@UnfortunateStar lmfao : )

[arutyunov01]

@UnfortunateStar no its Cocaine

[cliffdog1953]

have a coke

[TaliesinProductions]

everybody click the video at 0:17 - 0:18 for some information about dr.pemberton

[ItZMeF3RNaND0]

LAME

[Tye1029]

Couldn't you just look on the bottle for the ingredients

[DaniellaMX]

Coca-Cola é o Grande Mistério do Mundo!!

The Best!

[xfireluvx]

0:46

[5Kpro]

Ice cream and Root beer, simple as that. lol haha...

[ezim93]

It's People....COCA COLA IS PEOPLE! WE MUST TELL EVERYONE! COCA COLA IS PEOPLE!

[jklhklb]

0:18 click on the screen and it will let you go to this website really strange website.

just keep clicking on the video and it will lead you to websites!

[supradude2jzgte]

i now where they keep the secret ingredients at..no lie..

[EmoAssociation]

I loved Coca Cola, I remember I was 5 or so and nobody cared but i drunk probably 10 litres of cola a day.. one day coca cola decided to use plastic bottles and I just stopped to drink it... its not the same as cola from glas bottles, as advertised EVERYWHERE.. and in this video... I wish coca cola back in the sexy glas bottles! please!

[vladimirchikofsky]

@EmoAssociation I live in Alvin, Texas and at our Wal-Mart you can get coke in glass bottles. They have it hidden in a corner in the back of the store. I don't know if other Wal-Marts are like this.

[ultrakirby64]

@vladimirchikofsky i can find it in alot of places besides wal mart like in publix

[i10azns]

I think the secret is that by itself it tastes horrible but it makes a wonderful mixing agent.

[InstrumentalGamer]

I drink at LEAST 5 cokes a day. I wuvz u coka cowa!

[CarbonSkyline]

The founder of cocacola was a member of the illuminati

[honey4901]

making things happen,through landmarks.

[iouiou2121]

one is the abstract of the cactus its in the 2 guys one formala video at the end and on unwraped

[virgil592]

The secret is... bubbles

[rosariofan101]

Published versions say it contains sugar, caramel color, caffeine, phosphoric acid, coca extract, kola nut extract, lime extract, vanilla and glycerin. Alleged syrup recipes vary greatly. The basic “cola” taste from Coca-Cola and competing cola drinks comes mainly from vanilla and cinnamon; distinctive tastes among various brands are the result of trace flavorings such as orange, lime and lemon and spices such as nutmeg.[1]

[kellypk1205]

Dude that was a sick commercial. I wonder if they will ever come out with the secret recipe... I bet they won't tho. But seriously, it's a sick commercial. If you took the time to watch it, second by second, i bet you could unlock some clues. It just goes by so fast, you miss so much.

[sonicperson123]

When the guy with the beard put his index finger to his lips, I though he was gonna pick his nose.

[plz12312]

@MasonsJournalism I saw it I just think its wierd and hallarious lol :3

[mikeatEMEco]

this is a really cool commercial

[Missy4367]

The secret ingredients is the extract that comes from the coca plant leaf. Pemberton was a druggist in atlanta,ga that created the formula for coca-cola. The formula is locked away in a safe and only the man running coca-cola has the combation to get in it.

[ravensharpless]

wiki "Coca-Cola formula"

[comprehensivemuskrat]

I HATE VIRAL MARKETING CAMPAIGNS! A LOT!

[damoviemakaz]

This recipe is attributed to pharmacist John Reed * 30 lb (14 kg) sugar * 2 US gal (7.6 l; 1.7 imp gal) water * 1 US qt (950 ml; 33 imp fl oz) lime juice * 4 oz (110 g) citrate of caffeine * 2 oz (57 g) citric acid * 1 US fl oz (30 ml; 1.0 imp fl oz) extract of vanilla * 3/4 US fl oz (22.18 ml; 0.78 imp fl oz) fluid extract of kola * 3/4 US fl oz (22.18 ml; 0.78 imp fl oz) fluid extract of coca

[ExtremeYoshiFan]

@damoviemakaz sounds right to me(but I wouldn't know).

[secretbadger2]

@damoviemakaz u got any proof

[someguymandudeperson]

Kola Nut Extract, amirite???

[shadowpimp1234a]

that man DR PEMBERTON are who make cola 

[justanordinarydancer]

A lot of yall keep saying you think the secret ingridient is fake. But how many of you guys knew that In N Out had a secret menu? hhhmmm??

[STPostma]

Where to look, lets look at the commercial a little more carefully....hmmm it has to do with the bottle,bottle,bottle,bottle, Everything revolves around the bottle, "unlock the bottle". It appears to help crack this case you need one of the ORIGINAL green glass bottles. Another clue is at the top right corner the coke lock appears at certain times... a clue ot not.... here we go calling in the proffessionalls, SCOOBY DOO

[TripleH981]

pizza

[ladybukola]

uhh wow very wow

[TheMickey2105]

This song is too catchy

[20star05]

what the?

[mellowdalyricist]

the secret is in the god damned name!! they use COCA leaves & KOLA leaves!! wow what a secret.. this is just marketing

[timboly3]

just type "coca cola secret formula"......and you'll know

[ninjacarpet]

ps. the whole 37 degrees thing is the hint for when the doohicky pops up in the bottom right corner

[ninjacarpet]

keep your cursor in the bottom right corner. this little thing will pop up at :38, then click it. :D the thing stays there until :45, so yeah, have fun

[TheBSxperience]

I want to know where I can find this song

[misssunshine781]

coca cola is why better then pesie

[456789yay]

I don't get it. There's a secret? Since when is there a secret about Coca-Cola? Would I care about said secret? Why should I go through all that work to find out what "Unlocking the bottles" means, and do it and find out the secret? Just a stupid advertising campaign.

[xxNINAxxCORTEXxx]

cocain leaf duhhh

[MultiISkate]

I must figure out all of the secret ingredients to sodas. I'm pretty sure coke uses cocaine and dr. pepper uses prunes.

[SuperIntegraHellsing]

Doctor Pemberton is a realitive of mind and is dead. He is the creator of Coke. For all you peoples who don't know that.

[LoriW418910]

kool

[MrYungFatal]

The Coca-Cola bottle has a Youtube, too?! HAHAHAHAHAHAHAHAHA...I just sent the bottle a friend request, hope it accepts. HAHAHAHAHAHAHAHAHAHAHAHAHAHAHA

[crownedkitty67]

@MasonsJournalism well the dog and robot are suppose to be random

but the Doc. Pemberton ghost

yeah

yeah that's creepy

[musikreck]

thats cool

[johnnyschneiderclub]

I love this video....

[forevergammer]

That was one of the weirdest, yet coolest things ever. It was like a video made of pure science. I hope this leads to some huge promotion, or the return of COKE 2.

[AwsomeKevo]

ummmm everybody who has ever looked at the ingredent list on a cocacola can knows the ingredents

[Skaternater3]

The 2 ingredients is a cola plant and baking soda

[alnsoarreola]

one of the subliminal messages is here: bit . ly/bu7fXr at 0:08 - 0:09 creepy :O

[HollywoodSunset]

PEPSI FTW. ;P

[vio2112]

@HollywoodSunset Pepsi sucks and is an imitator. Everyone knows this.

[UberUberIdiot]

I bet there's a load of subliminal messages in this. The "bottles" are a distraction.

[karenmalinao2103]

I dont get it, haha

[Taloc111]

The only things I know about coca cola from drinking it and reading about is that it's the most acidic and contains limestone in it.

[nightstrikerNS]

there is no secret ingredient if you ask me its free publicity they hire someone to say that there is a secret ingredient and it goes viral this type of advertising isnt new wal-mart did it. they hired someone to tour the country saying how great every store is. and that video feed... if someone believes it's a true live feed they have to be the stupidest people alive (who walks around in bulky full plate mail in this century). its a marketing scheme nothing more

[sonicrulz14]

I pefer Sprite

[littlemonstererik]

PEPSI IS WAY BETTER.

[BlackBloodFilms]

.... I found it the live video feed thingy anyone else?

[AdamCervelli]

Coca Cola is amazing!

[WendyNibbet007]

This Add makes Me Thirsty! :P

[ddsmooth]

this commercial is completely off from the rest of the coca cola branding

[chillout890]

click on the bottle at the very end to go to a website to play a interactive game, find some of the reasons why coke tastes so good and some of it's secrets, see which cup color is right for you, and take a quiz to test your knowledge about coca cola!

[bgoodeallday]

why is everyone talking about the guy at 0:37?? i dont see anything! help??

[xXxSHADOWsniperxX]

COKE

[kimmygalea]

what game is 0:56? anyone....?

[MrKonaHi]

coke

[MrKonaHi]

0:37

[MrKonaHi]

on the security feed 0:37 you'll see a tall man with a brown beard buttoned coat with his finger over his mouth. he will flash and flicker then disappear, thats it...

[MrKonaHi]

scary



[apenjong99]

anyone ever cared to actually look at the ingredients on the bottle?

[secretbadger2]

@apenjong99 i have theres some all but things like the flavourings only says one caffine

[cat10181]

@apenjong99 Their not gonna put the secret ingredients on the bottle, otherwise other peple could just make their own coke and wouldn have to buy it. The bottle shows most of what they use but it doesnt have everything on it.

[mailinjj]

I want a coke now

[rinunez4]

So, we are drinking something secret? wow I dont know what that Im drinking every day. That is scaring

[wormman180]

its prune juice

[twilight73567]

LOL he's poking his nose to find gold treasure

[TenielleN]

Me nah understand the ting that project pon de computer me jhus learnt ow fe use it and me still nah get dis a wah de bomba wah this a mean??

[LilJayyEss]

@TenielleN what?

[4animedotme]

I gotta admit, I'm loving this advertising campaign. Ahah.

[ahgiv]

OMG CLICK on the screen when the coke bottle appears theres ur answer.

[kissfrehley7]

lol everything is on the back of the bottle/can

[razial36]

I know where to get the ingridients Look at the back of the bottle tape , it says ingridients on it (its usually placed there to show people what the drink is made of incase anyone is alergic to anything ) There! i think its mainly made of sugar water and black food coloring XD LOL

[HypercowXYZ]

Sugar and water. This is why america is fat.

[PivotSeargentFS]

@HypercowXYZ HEY THATS NO- Wait Lemme Go Grab A Twinky Real quick.. Lol (:

[Investagator2121]

Only 3 pages of comments on THE coke unlock able secret?

I found all of the hidden links.

The video live feed, Dr. Pemberton's facebook page, medical records, stuff like that.

I can only make out so much with only 259 characters remaining.

In the flying coke bottle in the beginnning, 1886 is in the clouds; the year Pemberton made Cola.

There's a link to a laugh machine; maybe a contest?

The live stream has Pemberton's ghost pop out and "shh", then the camera goes into white static. D: scary

[longredline0]

Unlock the bottles means whenever the bottle symbol comes up during this video, you will find some CokeURLs. Only 2 of them were interesting. One was of a "medical report" for Doc Pembertons fractured knee and the other was a "live stream" of the vault that contains the secret formula. I'm glad I was up at 12:34 at night for this.

[timeabszilagyi]

The main ingredient in Coca Cola is Love...and most of us are hooked on Love.

[Aeris97]

Whoever doesn't know who John Stith Pemberton is. THey are an idiot if they do not know.

[Aeris97]

Whoever doesn't know who John Stith Pemberton is. THey are an idiot if they do not know.

[justinness]

I am like, addicted to coke. My friends say pepsi is better, But we all know they're dead wrong. ☺

[claudiapachecoiscool]

@justinness nope! sorry bout it but pepsi is the best

[forevergammer]

I tripped balls during this video.

Especially when that dc.pemberton guy widened his eyes.

WTF DOES UNLOCK THE BOTTLES MEAN???? I have boughten maybe 20 bottles of coke since this came on youtube. They are all about that stupid world cup

[justinness]

I am 100% addicted to coke. =D

[SketchbookGee]

Geurrilla Marketing at it's best.

[McCRDR]

i did a report on it and their is still very little cocaine in it i mena like verrrrrrrrrrrrry little

[Rawrx3i]

Only 14 comments and 14 rates?

[1MJKP1]

I ♥ COCA-COLA!

[Finnagis]

The secret is that they still use extract from The Cocaine leaf, expect its a extract from a used-cocaine leaf, so it is not Cocaine

[flippery8382]

@Finnagis Okay that is only one ingredient

There are several more

[missingfredhhp]

this vid scared the $hit out of me no lie....im gonna have nightmares tonight who the duck is dr. pemberton?!?!

[ThePrettygurlswagg18]

i wanna no so bad coke is awsome

[lEmanX555l]

Hey EveryBody I Just Came Back From The park With Family And Had Picnic and Went Swimming! And Drank Some Coca Cola!

.............:;:;H@PPY JULY 4TH:;:;..........

[fitycentyo]

cut to the chase, give me what its worth for me. exclusively....

[AndrewNoNumbers]

I'm hoping this is some nice scavenger hunt marketing thing and not just a random weird commercial.

[STEVENMASSO]

I know the secret ingredients. They are as follows:

CARBONATED WATER, HIGH FRUCTOSE CORN SYRUP, CARAMEL COLOR,

PHOSPHORIC ACID, NATURAL FLAVORS, CAFFEIN.

[aliensofantfarm]

They said "in an attempt to shed some light on the answers" yet they just ask more questions?

[Revel8ns320]

Mmm.. Let's See... COKE = (a bunch of Ingredients)... Lets Get our Fix. Oh Yeahh. ;)

[ferociousfrankie]

The fact is that he used Cocaine in his first medical batches and that's why it's called "Coke." Thank you, goodbye.

[coolgt40]

thats a good one right on, you guys should make a new flavor of energy drink even if its like kiwi or something

[TheHondaAbuser]

cocacola Graphics kits for dirtbikes and ATVS, DAMN STRAIT id buy 1 tommarow.

[jacobh1995]

I must know the secret!

[mrspacemarine1]

cool