Tylenol and Johnson & Johnson did something wrong too? Heck I didn't even know about Motrin's ads until only minutes ago! I even wondered if wearing babies DID cause strain on one's back, shoulders, neck, etc. It's a good thing I watched this next. I need my camp pain reliever SOMEWHERE, though. Anyway, if anything, all the babywearing makes me wish I had a baby myself! I already love babies anyway. I wonder if my mommy-activist friend knows about these ads. Ooohh, I've gotta ask her!!!
This is the stupidest controversy I've ever seen. Don't you women have anything better to do than rally like locusts to mundane bullshit? Oh my god a pain medicine company said something might cause aches!! Boycott them for suggesting moms are terrible! Wait? What? A big fucking leap in logic.
Bravo! Time spent bringing light to the vast benefits and great comfort of the ERGObaby Carrier is time well spent. No pain, only closeness, connection and comfort. Thank you for creating a ray of clarity here.
I think people getting upset about this ad, flustered or infuriated, etc. have a little too much time on their hands. What are you so upset about?! Why are you wasting your energy on this silly ad (which I thought was pretty funny myself and I'm a mother to be) when you could clearly put it to good use elsewhere? Get over yourselves, ladies!
I have a sling for my daughter and love it. Also, I watched this add and loved it. It wasn't an insult it was funny. Think about it ladies. They wouldn't put an add out there with the intention of insulting you so take it as it was meant. Joking about the soreness and exhaustion of motherhood.
So let's stop having babies too, 'cause ... it hurts! Or I'll ask my dr. to give me some Motrin during labor, he will definitely agree! NOOOOT! Other pain killers work better.
wow ... they're actually upset with the ad? ... I think their a lil tired and crazy ... I hope they're just tired and crazy 'cause of the baby carrying 'cause if not they're going to raise some pissed off kids
those moms are crazy and are making this sound so tragic. "wearing your babies" is a really odd term. and i would think that that would wear on you. i wish they would read the comments because no one feels bad for them lol
How do you like the Prius "Harmony" commercial? Think about TOYOTA SLUDGE (see video here) before you fall for some slick marketing by a company which has yet to resolve the engine oil sludge or gel problem! There is nothing more offensive to a sludge victim than a fantasy Prius video! Check Toyota Owners Unite for Resolution and toyotaoilgeldotcom for more information.
Offended or not saying I WEAR my baby makes it sound like he/she is just another accesory. When I hear that I think how can you be bonding with something you call yourself wearing. I agree babies feel more loved and comfortable when they're close to mommy, however to say I WEAR my baby isn't exactly nurturing. Also, at the end of the commercial she says it makes me look like a mom. It is not meant to offend it is meant to say people who CARRY their babies look like real mothers.
CARRYING my son was the worst mother experience I had. My back ached, my shoulders and neck ached. I carried him 2 times that was it. I dont think there is anything offensive in the commercial. In fact I find it rather amusing because I feel like I'm losing my mind sometimes. It also didnt offend mothers who CARRY their babies. Notice how I emphasize CARRY. Because you CARRY your not WEAR your baby. Thats what I think they were mocking. A baby is not an accesory,
It does hurt! DUH. Stop taking offense to things like this you flipping dramatic newage moms... I like the commercial because for me its true. SORRY THAT EVERYTHING IS NOT THE SAME IN THE WORLD. Ugh, anyone who has complained about this should be locked away.
I don't think there was so much rage going on, only people voicing opinions about an ad they found offensive. You took the time to post three comments here (and show the ad to more than one mother?). If that's reasonable so is a mom posting her comment about an ad she didn't like. Get what I mean? We all get to voice an opinion and I hope we can all use our posts for bettering things in this world instead of putting others down. :-)
I will say that the ad didn't need to go so far as to talk about looking crazy or seem patronizing about looking like a mom but those are the only areas that should piss people off.
If this ad influences a parent to do or not do something, I feel sorry for the child. Because if they can't see the intent of this ad and get fooled but flashy type, there'll be worse and more compelling arguments on pertinent topics of child raising that'll throw them for a loop.
It's crazy how many people are missing the point. The problem isn't that Motrin is saying that carrying a baby can cause back pain. Of course it can (although that's the whole *point* of the baby carrier -- to reduce or eliminate that pain.) The problem is that they are mocking sling-wearing moms and making sling-wearing look like something only a masochistic superficial moron would do. That's offensive. Not to mention stupid to mock the person you're trying to sell something to.
to all the idiots who keep saying "get a life if you are offended..." I'd like to point out that you are making comments on other people's comments. seems like you should take some of your own advice. baby wearing is a passion for many women. personally, wearing my baby is great for me because it keeps the peace in the house, NOT because it is a fad. anyone who says it is a fad is clueless. also, baby wearing makes it convenient to breastfeed in public discreetly.
I'm outraged, how dare you. How dare you state that carrying things can possibly lead to pain, pain that could be relieved by taking medication...the gall of stating such a blatant FACT. Can't you see that carrying things,baby things especially, causes nothing but rainbows and sunshine to bloom and instead of leading to pain leads to satisfaction and a sense of accomplishment, not to mention identity! (I personally pity those who use strollers.) I'll carry until my baby is 7, or I die trying.
wow the world seems to get more touchy every day. Maybe these mom's need a hobby, how was that ad at all offensive. ALl they said it can hurt your back. go take care of your babies
I just don't get the "sexist" angle, since not a single person in the several angry videos I have seen has said what makes it sexist. Stupid, yes, I get. But sexist? I am still open and all ears, but just don't see that connection. Living in Asia for the last 5 years or so, I see mothers carrying their babies on their backs (I refuse to say wearing) all the time, and it seems to be a decent way of getting the little one around. If you are pro baby slings, fair enough, but sexist? explain
Really... a 10 minute response to a comercial that didn't even make it to television. This commercial is more offensive than no health care, for kids, inadequate daycare, and a free falling economy. I think these moms need to get off the blogs and worry about more concrete issues.
If they had made an ad that was sympathetic to slinging mamas rather than suggest that they "sacrifice their bodies" just to look cool, this would have been a hit. However, it just leaves all of us feeling insulted. Lame.
OH FUCKING GET OVER IT! Is the ad ruining your life? No, that's all on you. Stop trying to pawn your shitty existence off on someone else's marketing ploy.
Why the cussing? One of the reasons the ad is a problem is because it may teach new young moms that keeping your baby close will hurt you. That is not good for the baby or the mommy. The idea here is that everyone gets a voice (including you). Moms in recent history have been so put down if they aren't in the work force as if they are something less. That's a bummer, especially for a mom who made the choice to dedicate herself to raising her babies.
I think the idea here is that words are powerful. I would hate to call anyone stupid when we all make mistakes in life. Educating with kindness makes so much more sense, wouldn't you agree?
I wonder why so many moms are getting bashed for simply saying they didn't like the ad. I say we have to speak up (respectfully, professionally, even lovingly) or wrong ideas are considered right and right ideas are put down.
Blessings to us all to do what is right and good in life.
@YoJewMama I may not be a mother, but I know exactly what you mean... from the child's point of view. I hated being left at Grandma's house (not because she was ever unkind) when my mother went to night school. I was in kindergarten and separation from my mother was very hard on me emotionally, so how much more so for one much younger??? Honestly, I just get so angry when someone judges someone else because that person isn't doing what they "should be doing."
I have to say, I have mixed feelings on this. Were they really trying to be cruel? Probably not. This commercial was probably created by a mom like me. Who had the baby carrier from hell. It hurt my back, shoulders and neck and my daughter hated it! That being said, if I ever have another child I would get a better carrier! I know, I probably wasn't using it right either, but if I had seen that commercial then, I would have laughed! (And bought motrin!)
holy hell are people seriously this upstight about a fucking commercial? They need to get a fucking life. I wasn't slinged as a baby and turned out just fine...hell I have my PhD
You women are a bunch of idiots!!! How about you get out of the house, away from the tv and bon bons, and stop worrying about a friggen commercial!!!!!
I am sad now, I wanted to make fun of so many other women who had made videos responding to the original Motrin ad. Alas! They have ALL turned off commenting.
Ironically the message in the commercial was hey, it's tough to be a mother of a newborn, here is one way to make things a little easier.
I guess the lesson in all of this "controversy" is that it's risky to try and sell products to women suffering from postpartum depression.
My favorite post so far is the woman who says that despite the fact that she believes children's Motrin works better, she'll deprive her child of that relief because she wants to get back at Motrin for making fun of new moms?
There is lovely irony to be had here.
Some people look for reasons to be offended. If you should find such a person in your life, whether they be friend or neighbor or family member, Run!
This is enough to upset some people? There is so much in the world that is truly offensive! They must be clueless neophytes to get angry enough to boycott a product just because they thought they detected a little snark in an ad campaign. Instead, find out what companies use sweatshops or import dangerous products containing lead from China and boycott THEM. I seriously doubt the ad company intended to offend anyone. Why would they market to moms by trying to piss them off intentionally?
I am definitely no longer buying motrin... I only ever bought children's motrin as it works better for my kids when they have a fever... but no more... I'll buy a different brand or store brand ibuprofin for them now.
This was definitely a very snarky ad.
When babies are worn/carried correctly it should NEVER hurt.
I have a bad back and wearing my children correctly has helped it become stronger and not as prone to going out.
The best thing if you identify with this ad is a different sling.
Um... moving text around while trying to read it is f---ing annoying. Thanks for compiling this "video" -but I had to keep pausing it to hold the text STILL so I could read moms' responses. AUGH. Nice intention with this video, but horrible execution.
i'm a mom and used a baby carrier and am in no way offended by the motrin campaign. it's just marketing...get over it. i will not be boycotting their product, in fact i'm now going to become a bigger supporter of motrin because of all the haters out there! thank you
What's funny is that so many people are outraged that people are outraged. "Get a life!" Which to them, I guess, means not standing up for what you believe in, and going around putting other people down for doing so. Get a life indeed.
here, let me be like the others who whine and cry...ahem...here goes... sexist pigs! at least motherhood is redognized here!!! what about the ever forgotten dad? this company is sexist and so are the reponders because they are not recognizing fathers here...do we not raise kids too? do we not get pains and headaches too? sexist hypocrates!!..p.s., I am a dad, raised 2 kids on my own, single dads are seldom thought of in any ads or get any public kudos!!! now go and grow up!!! sheesh!!
Everyone who is offended by this ad is retarded. Get a life and quit crying about motrin ads. Don't you have anything better to do with your time like care for your children whom this ad in some way offended, im not quite sure how though.
Clearly people who never had to deal with real problems in life always look for drama so that, they too can feel like a victim. Which in turn, provides them the opportunity to 'fight' and feel like they've overcame and done something to better society.
SUPPOSEDLY it's a bonding experience? WOW... As if the western world wasn't harming babies enough, now we have to belittle the few people who make an effort to actually mother their children instead of dumping&drugging them...
To all of the people who have posted comments that claim that THEY DON'T GET IT, THEY AREN'T MOMS and so called advertising majors - GO GET EDUCATED ABOUT THE BENEFITS OF BABY WEARING or BECOME A PARENT WHO OWNS A GOOD BABY CARRIER.... then come back here and write some beneficial or even justified input.
I just had a look at the ad and wow, how obnoxious. "In fashion"? "Supposedly it's a bonding experience"? "Do moms who wear their babies cry more than those who don't?" "It totally makes me look like an official mom"? "Tired and crazy"? Uh... yeah. Belittling AP moms is going to make them want to run right out and buy their product. Brilliant.
Although the advertisement wasn't choice for Motrin, it's only because so many people can over-react to so many things. TAXI (the advertising agency responsible), was charged with the difficult job of creating something both edgy enough to grab the attention of the target market while still speaking to their sensibilities. Unfortunately, people are difficult to predict and a small percent were outraged. I support their decision to remove the ad, if only for their own sake of damage control.
OK I cannot figure out the problem with that ad??? It was basically saying if you wear your baby you may have back pain so take Motrin. How the hell is that offensive? I don't wear her because I DO get back & neck pain and I hated it. I seriously cannot believe the things people get pisssy about. Get a grip!
Of course. This is one of the WORST carriers for you back. Totally overmarketed and bad for both parent and child. Buy a "real" carrier and you'll throw the Bjorn in the closet like I did.
That's because the Bjorn sucks.. when they added the lower back support thing it helped, but it still sucks in comparison to many other baby-wearing options ala the New Native or the Moby wrap
As an advertising major I would like to say that I think Motrin came up with a clever way to showcase their product, you people need a life. Get over yourselves!
Ok, I haven't been commenting here, but this is too good not to. Insulting your target market is never good advertising. They were targeting babywearing moms - the babywearing moms were the ones who got upset. Why would a babywearing mom buy their product after her feelings were hurt by them? Give me one reason. Good luck with your studies.
In your studies, have you learned how this Motrin ad was horrible advertising, and offended its target audience? Otherwise, you might expect your advertising career to have problems.
Will these incredibly fat baby-wearing moms get over themselves? Seriously, WHO CARES except for the extreamly small and insignificant baby wearing demographic. I say, keep on keepin on Motrin.
This ad is not bad but it is not good either. I am a Mom and I felt they were having a "little" jab at us Mom's but it is not so hurtful as to make me stop using Motrin.
Come on Moms lighten up a little, everyone puts their foot in it sometimes!
I assumed that this was a ridiculous reaction to a harmless ad. And then I watched the ad. Stupid. Ms Widmer (VP Marketing for McNeil who own Motrin) didn't think through that one too well, did she?
Get over it! your offended jeez everyone gets offended! dont worry about this freakin ad. its an ad! Theres more things you should get offended by and protest that or do whatever your doing to the more offensive one.
Well this just confirms I should have taken medicine before wearing my kid out. I'll keep that in mind if I ever have another! Lol no biggie! I don't see the big deal?
Who has time to blog about how "horrible" this commercial is? Wild assumption here, but I'm guessing it's largely middle to upper class women, some who stay at home, who have time to "wear their babies." Other women, who have to do manual labor jobs because they have bills to pay, might need Motrin. When they come home, I think they'd want to see their kids, not spend time complaining about a commercial. They can't afford to waste time with children by getting all "politically correct."
The very vocal minority who are swearing off Motrin because of this nonsense should consider that the health of their children is of greater significance than their hurt feelings could ever be. Give your kid what works best, don't decide these things based on an emotional reaction to something you saw on the idiot box.
OMG! Relax! You need to if you're a new mom. You certainly don't need to get pissy about this. Jeez--what a waste of time. You could be playing with your kids.
Also, they will NEVER fire the team that came up with this ad. Thanks to your over-reacting, they've had more views than ever! Hah!
Holy crap! Wanna-be hipster mommies have nothing better to do than protest a Motrin ad? Again, holy crap! I fear for their children's mental and emotional heath.
blueyeshack???? its a freaking SCREEN NAME!! BELEIVE ME I HAVE A LOT OF YEARS ON YOU, AND JUDGING BY WHAT KIND OF VIDEOS YOU HAVE ON UTUBE ... YOUR JUST WELL A BABY WITHA LOT TO LEARN SWEATHEART!! HAVE A GREAT FREAKIN LIFE LOSER
Omigod - get over it! You know, there are plenty of mommies who love their kiddos but have back, leg, and neck injuries. And they totally get that it can hurt to carry your kiddo that way. Jesus - there are so many other things - real issues - to get upset about.
and sorry, but it IS fashion. just like every trend in what people believed was good for their baby. it changes every 5 years: you MUST do this, you CAN'T do that etc. It's all fashion, and it'll change again.
First off, they got and are continuing to get a whole shit-ton of views, so the message is being disseminated.
Second, the ad is simply a little poorly worded, but if you look at the arguments from these hysterical moms, their arguments put the commercial to shame. nobody would ever watch this commercial and decide not to wear their baby.
Personally, I believe the worst way to live life is to walk around being offended by everything. If people allow an ad to piss off... isn't that a bit unhealthy (physically and mentally? I'd question how they handle a crying baby at 2am...
With that said, and from a business perspective, Motrin made a mistake = shitty PR for this campaign. They'll suffer a bit in sales, but remember that people, brands, etc all make mistakes...hopefully they can be forgiven and moms can move on.
and yamahaseca2 you could tell almost every single person who posts random stuff on YouTube to get a life and to stop talking online uselessly about things...
If Motrin makes you SO MAD, then buy the generic and send the money you didn't spend to a mother who could use it. You know, the ones that are out there working there asses of to keep a roof over their children's heads. Sitting around taking TV commercials to heart is MORONIC! You sheep are a blight. The saddest part is you will likely raise your children with same dull-witted entitled attitude you have. This is how we end up with 7 yr old children talking on cell phones.
Whatever anyone thinks about this ad it definitely did piss off a whole bunch of Moms and the firestorm of online criticism was embarrassing enough that Motrin pulled the ad. You can't say the ad was a success if it made a bunch of the target consumers angry and had to be pulled. I am not a Mom (yet) but I am a woman and I just generally find the ditzy tone of the ad more offensive than the baby-as-fashion accessory part.
omg its a commercial, seriously get a life, yes i carried my three children, and yes my back hurt at times, just enjoy your children and get over it. I can't beleive this is an issue. GROW UP!!!!
MentalGerman...First off you're screen name has the word "mental" in it. So that's weird. Second, your comment makes you even more immature and in need of a life since you if fact are blogging about bloggers. Unlike them, you don't have an issue with an advertisement...so you're just ...well....dumb.
This cannot be real...are you kidding me, if you fools have time to sit around BLOGGING about tv ads...GO OUT AND DO SOMETHING, you're an idiot. Volunteer to help people that don't have high speed internet access and a huge disposable income! If you are interested in motherhood, get off your ass and go out help women that are actually STRUGGLING to feed their children! Go to a soup kitchen, or a House of Ruth and get some perspective you NIT WITS!
what a hysterical reaction. election's over so you need a cause? huffingtonpost and jezebel (or whatever the right wing equivalent) aren't telling you how to spend your online time for protesting anymore? jump on motrin!
LMAO! Haha! I read Jezebel occasionally and though I'm liberal... I find it kind of scary how feminazi and stalkerish those chicks at Jezebel can get. Its like in one post they talk about their sex-dreams about Barack Obama, and than in another post they'll talk about how men need to grow up and get out of their extended adolescents. Its hilarious how they can't see how weird and hypocritical they are!
As a baby wearing Mom who happens to work in the ad industry, I think that this is a very insightful campaign. Frankly, thank you to all of the mothers who over-reacted, because you increased the power of the campaign through PR. Taxi and Motrin should be very happy with these results.
Well.. I kinda agree with the ad. I thought it was uncomfortable and just didn't feel safe on top of that. People over react over the most stupid things!
I feel so very sorry for the Dads! I had a hypersensitive wife and it was the closest thing to HELL I can imagine. After 2 kids I feel completely qualified to say it's the hormones. Yes the ad is stupid, it only bothers you because you allow it to!
I'm not a mom, but always planned on babywearing for when the day comes. I understand what Motrin was trying to get across... but WROOONNG way to do it.
You want the moms to buy your product so you make them sound like slaves to "fashion" and a public image? Kudos to the Motrin marketing department. Way to think that one through.
It was all around condescending. Motrin did not hit the target on this and therefore will lose that target audience. By being condescending they may have made Mom's who wear their babies or Mom's to be that have considered babywearing have second thoughts. The US has the highest number of suicide for children ages 5-17. AP is important as it's healing damage that has been being done for decades now.
They're simply stating that their product can help to relieve pain caused by baby carrying..whether it be due to a big baby, small woman, improper use of the sling or whatever.
If they had made a similar ad saying fathers who give their kids piggy back rids do you think there would be so much outrage? I mean a 13lb child on a grown mans back can't cause any shoulder/back problems right?? Not true, shit happens.
I can see why these women are offended by the Motrin ad, but to use Danny Boy in this context is just ridiculous and way too melodramatic. Also, isn't the fact that Motrin is at least $2 more per bottle that generics enough reason to have already boycotted it. They say that baby slings are fashionable, but that's all that name brand meds are also.
They need to stick to being mothers and not make up controversies when they feel like it. Its a commercial no one watches damn commercials anymore yet they feel the need to whine. Possibly because they wanted some free motrin?
"i hope they fire the company that makes this ad" how the fuck do you fire a company? especially if it's the company that MADE the ad. they gonna fire themselves? stupid women...
You fire a company by calling up the PR firm that makes the ad and saying "You may no longer create our advertisements." This may come as a surprise to you, but most companies do not have in-house commercial production facilities.
On a side note, I think a big "Thank you" is due to all the moms that replied to this. Viral marketing at its best! Expect to see Motrin sales rise.
wow... bitch moan complain why don't ya? "my back hurts from carrying my kid" "you're not a real mom if your back hurts" shut up and get back in the kitchen and make me some bacon'n'eggs! QUACK! QUACK! QUACK!
The Motrin ad was good. If you don't like it, fuck you, and fuck you nasty little baby too. Shoulda fell a few times on a nice brass coat hanger when that sack of shit was growing inside of you.
Though I'm not a mom I did carry my cousin in a sling once while I was baby sitting (her mom was tired ; P) It was really comfortable and I walked with her 4 hours. Motrin should have REALLY thought about this.
Some children don't behave no matter what their parents try to teach them. You can spank or you can redirect, but some children can be difficult.
...but that's not the issue here. This is not about being uptight/playing victim/wanting attention. The babywearing community just wants the public to know that a proper carrier causes no pain and that there is research proving that babywearing is a beneficial experience.
Im a mom...and i dont honestly see what the heck the problem is...with all of this..i THINK its stupid for these mommas to come out and say YOU HURT MY FEELINGS...for attention..
I just showed the Motrin video to my wife and then this video. Conclusion: you lot are ridiculous! Offensive? Find meaning in your motherhood and not victimhood.
You love "wearing" your baby? Fantastic!!! You love it so much you would never want to give it up, even if it hurt your back as your baby got bigger. That is why Motrin made the commercial. It's for the people who love to "wear" their baby, but have trouble because it causes pain. People are getting WAY too uptight about this.
This whole situation is just plain silly! Motrin made a commercial...and now there are a bunch of mothers out that that obviously have nothing better to do in the world than to lash out irrationally.
You don't like the commercial? Fantastic...I thought it was pretty dumb too, but I'm not starting some grassroots movement to warn everyone of Motrin's lies and deceit. In fact...I'll probably be buying some Motrin on the way home from work to kill the headache all this whining has caused.
Babywearing is done to help the mom, not make her look cool to other moms. It only hurts if you use a bjorn or snuggly. Real slings (wraps, mei tais, pouches, ring slings ...) don't hurt when worn properly.
The ad could have been done tastefully and accomplished its purpose; instead it just denigrated the self-sacrifice of women for their children while discouraging others from trying to sling their babies.
I had a class on business law and my teacher worked with the District attorney of Philly. In one of his classes he said suburban people don't have nothing else to do but bitch about stupid shit. I had a single mother who worked two jobs, maybe if some of these women got outside the house they wouldn't have time to bitch about stupid stuff.
Lol! I'm sorry, but this video made me laugh. I didn't care about the Motrin ad because I know that baby wearing is a beautiful thing. I agree, if it hurts your back, don't do it or take a motrin! lol! It was a silly ad for silly women that only care about fashion and "totally being an official mom, like totally!" So why get offended if you love wearing you LO? Spread the love! Mommies rule!!
Whats the big deal? Really... get a life. I was an ad that said nothing to offend anyone. It was all truth. Carrying a baby can hurt your back. So you take some medicine. Oh well. I have a 14 month old and I wasnt offended. You all need to get lives and stop looking for things to bitch about.
I don't think they're helping their case by whining about a crappy commercial. It was a crappy commercial all around although the way the text flowed was interesting. *Notice that some of the screen names repeat.*
you idiots. how many people have you encouraged to digest motrin's marketing message? i bet the majority of you angry moms are going to continue buying motrin. idiots.
There was nothing offensive about this ad. How did we ever reach this point in history when women who pushed a human out from between their legs think they're goddesses and that the rest of the world owns them something?
I agree with halli321 - shut up, and get a life, or go back to changing your cucka diapers.
LOL. As a student, I depend on public transportation most of the time. And whenever there is a stroller in sight, these moms and their broods always push their way to the front, even if they weren't in line. Just to get into a bus/train first. Thus making the entrance to that bus/train almost impossible as every other passenger is forced to literally walk over those damn strollers just to get a seat somewhere. These kind of uptight moms need to relax.
If you actually took the short time to look at the post I was responding to, Tedescucci's post, you would know I was giving an anecdote in response to his/her post. Stupid.
Yep, and I especially love the ones that don't teach their kids how to behave properly in public, letting them cry and scream and disrupt everyone in a store or restaurant.
Oh, you're telling me! I can't smoke in a restaurant because it can interfere with people enjoying their meals... but Mother of the Year over there can let her little brat SCREAM and run around the entire time and that's just fine. Same in theaters.
I have yet to see any 100% solid evidence that second hand smoke is dangerous. MUCH LESS how it could be considered any less healthy than sitting in traffic or for that matter just breathing the air in large cities.
You want to be fair, give us our smoking sections back, and then add in a new section for parents with small children. Then we can all be happy.
are you kidding? Being a new mom doesn't mean that people behave that way. as a new mom, i've still very considerate of others out in public as I always have been. my guess is that you have something against others. btw-baby wearing moms don't need strollers. ; )
Ah yes, goretrogril, tedescucci, and halli321, the ad hominem attack. E.g., "your character is lacking and it bothers me that you take up space, therefore anything you have to say is wrong." Brilliant! I have the seen the error of my ways in the face of such impeccable logic even though it has zero relevancy to the actual topic at hand, and I shall never complain about dismissive condescending advertising again.
fuck you and your opinions! fuck everybody! this comment probably won't be aproved... fuck you if you dont let this post and fuck my comment!!!!
beastcobain 4 weeks ago
Tylenol and Johnson & Johnson did something wrong too? Heck I didn't even know about Motrin's ads until only minutes ago! I even wondered if wearing babies DID cause strain on one's back, shoulders, neck, etc. It's a good thing I watched this next. I need my camp pain reliever SOMEWHERE, though. Anyway, if anything, all the babywearing makes me wish I had a baby myself! I already love babies anyway. I wonder if my mommy-activist friend knows about these ads. Ooohh, I've gotta ask her!!!
Lavenderrose73 7 months ago
This is the stupidest controversy I've ever seen. Don't you women have anything better to do than rally like locusts to mundane bullshit? Oh my god a pain medicine company said something might cause aches!! Boycott them for suggesting moms are terrible! Wait? What? A big fucking leap in logic.
promontorium 9 months ago 2
Get a life, broads
RuflessRecords 1 year ago 2
check this one out MAD ANGER
wacha think of it some REAL Anger!!!!!!
/watch?v=XEDJRZNA588
lDlR3Xo10 1 year ago
check this one out MAD ANGER
wacha think of it some REAL Anger!!!!!!
/watch?v=XEDJRZNA588
lDlR3Xo10 1 year ago
A consequence of the new era of "political correctness": we all feel "offended" after the most stupid and insignificant things....
shapein 2 years ago
Bravo! Time spent bringing light to the vast benefits and great comfort of the ERGObaby Carrier is time well spent. No pain, only closeness, connection and comfort. Thank you for creating a ray of clarity here.
GOTclarity 2 years ago
Exactly which part of this ad is offensive?
tculig 2 years ago
I think people getting upset about this ad, flustered or infuriated, etc. have a little too much time on their hands. What are you so upset about?! Why are you wasting your energy on this silly ad (which I thought was pretty funny myself and I'm a mother to be) when you could clearly put it to good use elsewhere? Get over yourselves, ladies!
nicholyse 2 years ago
I have a sling for my daughter and love it. Also, I watched this add and loved it. It wasn't an insult it was funny. Think about it ladies. They wouldn't put an add out there with the intention of insulting you so take it as it was meant. Joking about the soreness and exhaustion of motherhood.
kripsyjo 2 years ago
@kripsyjo except that wearing a carrier isnt supposed to hurt. If it does, it's being worn incorrectly
CapoeiraCristao 1 year ago
This has been flagged as spam show
@kripsyjo except that wearing a carrier isnt supposed to hurt. If it does, it's being worn incorrectly
CapoeiraCristao 1 year ago
So let's stop having babies too, 'cause ... it hurts! Or I'll ask my dr. to give me some Motrin during labor, he will definitely agree! NOOOOT! Other pain killers work better.
Dahnah2008 2 years ago
wow ... they're actually upset with the ad? ... I think their a lil tired and crazy ... I hope they're just tired and crazy 'cause of the baby carrying 'cause if not they're going to raise some pissed off kids
sJeGaJn 2 years ago
SHEEEESH! Do people get offended EASILY!! It's just an ad!
spiritwolfporter 2 years ago
those moms are crazy and are making this sound so tragic. "wearing your babies" is a really odd term. and i would think that that would wear on you. i wish they would read the comments because no one feels bad for them lol
LiTtLeMiSsGiGgLeS104 2 years ago 3
motrin moms sound like a buncha big crybabies
bri719 2 years ago
How do you like the Prius "Harmony" commercial? Think about TOYOTA SLUDGE (see video here) before you fall for some slick marketing by a company which has yet to resolve the engine oil sludge or gel problem! There is nothing more offensive to a sludge victim than a fantasy Prius video! Check Toyota Owners Unite for Resolution and toyotaoilgeldotcom for more information.
autoresearcher 2 years ago
Offended or not saying I WEAR my baby makes it sound like he/she is just another accesory. When I hear that I think how can you be bonding with something you call yourself wearing. I agree babies feel more loved and comfortable when they're close to mommy, however to say I WEAR my baby isn't exactly nurturing. Also, at the end of the commercial she says it makes me look like a mom. It is not meant to offend it is meant to say people who CARRY their babies look like real mothers.
725carebear 2 years ago
CARRYING my son was the worst mother experience I had. My back ached, my shoulders and neck ached. I carried him 2 times that was it. I dont think there is anything offensive in the commercial. In fact I find it rather amusing because I feel like I'm losing my mind sometimes. It also didnt offend mothers who CARRY their babies. Notice how I emphasize CARRY. Because you CARRY your not WEAR your baby. Thats what I think they were mocking. A baby is not an accesory,
725carebear 2 years ago 2
It does hurt! DUH. Stop taking offense to things like this you flipping dramatic newage moms... I like the commercial because for me its true. SORRY THAT EVERYTHING IS NOT THE SAME IN THE WORLD. Ugh, anyone who has complained about this should be locked away.
LadyTerj121 2 years ago
I really loved this video remark ! Touching !
gurusoflego 3 years ago
I don't think there was so much rage going on, only people voicing opinions about an ad they found offensive. You took the time to post three comments here (and show the ad to more than one mother?). If that's reasonable so is a mom posting her comment about an ad she didn't like. Get what I mean? We all get to voice an opinion and I hope we can all use our posts for bettering things in this world instead of putting others down. :-)
YoJewMama 3 years ago 4
Part 2:
I will say that the ad didn't need to go so far as to talk about looking crazy or seem patronizing about looking like a mom but those are the only areas that should piss people off.
If this ad influences a parent to do or not do something, I feel sorry for the child. Because if they can't see the intent of this ad and get fooled but flashy type, there'll be worse and more compelling arguments on pertinent topics of child raising that'll throw them for a loop.
davVver8000 3 years ago
It's crazy how many people are missing the point. The problem isn't that Motrin is saying that carrying a baby can cause back pain. Of course it can (although that's the whole *point* of the baby carrier -- to reduce or eliminate that pain.) The problem is that they are mocking sling-wearing moms and making sling-wearing look like something only a masochistic superficial moron would do. That's offensive. Not to mention stupid to mock the person you're trying to sell something to.
bluevviolet 3 years ago 2
i hope all thoes baby wareers become infetlte!
sick to watch alll thoes babyboomers!
drfreezepop 3 years ago
Jesus, some people just aren't happy unless they're constantly offended.
AmericanYokel 3 years ago
to all the idiots who keep saying "get a life if you are offended..." I'd like to point out that you are making comments on other people's comments. seems like you should take some of your own advice. baby wearing is a passion for many women. personally, wearing my baby is great for me because it keeps the peace in the house, NOT because it is a fad. anyone who says it is a fad is clueless. also, baby wearing makes it convenient to breastfeed in public discreetly.
mamita3608 3 years ago
I'm outraged, how dare you. How dare you state that carrying things can possibly lead to pain, pain that could be relieved by taking medication...the gall of stating such a blatant FACT. Can't you see that carrying things,baby things especially, causes nothing but rainbows and sunshine to bloom and instead of leading to pain leads to satisfaction and a sense of accomplishment, not to mention identity! (I personally pity those who use strollers.) I'll carry until my baby is 7, or I die trying.
elcalifornio 3 years ago 2
wow the world seems to get more touchy every day. Maybe these mom's need a hobby, how was that ad at all offensive. ALl they said it can hurt your back. go take care of your babies
jebjeb201 3 years ago
I just don't get the "sexist" angle, since not a single person in the several angry videos I have seen has said what makes it sexist. Stupid, yes, I get. But sexist? I am still open and all ears, but just don't see that connection. Living in Asia for the last 5 years or so, I see mothers carrying their babies on their backs (I refuse to say wearing) all the time, and it seems to be a decent way of getting the little one around. If you are pro baby slings, fair enough, but sexist? explain
brek5 3 years ago
Really... a 10 minute response to a comercial that didn't even make it to television. This commercial is more offensive than no health care, for kids, inadequate daycare, and a free falling economy. I think these moms need to get off the blogs and worry about more concrete issues.
therealmsmo 3 years ago
If they had made an ad that was sympathetic to slinging mamas rather than suggest that they "sacrifice their bodies" just to look cool, this would have been a hit. However, it just leaves all of us feeling insulted. Lame.
secretlifeofz 3 years ago
OH FUCKING GET OVER IT! Is the ad ruining your life? No, that's all on you. Stop trying to pawn your shitty existence off on someone else's marketing ploy.
RexLaboro, good stuff.
davVver8000 3 years ago
Why the cussing? One of the reasons the ad is a problem is because it may teach new young moms that keeping your baby close will hurt you. That is not good for the baby or the mommy. The idea here is that everyone gets a voice (including you). Moms in recent history have been so put down if they aren't in the work force as if they are something less. That's a bummer, especially for a mom who made the choice to dedicate herself to raising her babies.
Cheers!
YoJewMama 3 years ago 7
Whoosh. I don't know one mother that stated, "Hey I'm not going to wear my baby because its not fashionable." because of the Motrin ad.
Tongue in cheek. I think people get it.
Nocho 3 years ago
I'm sorry if a new mom is stupid enough to stop doing what she wants to do because of an internet ad, then she really shouldn't be having babies!
ubangrl1nine82 3 years ago
I think the idea here is that words are powerful. I would hate to call anyone stupid when we all make mistakes in life. Educating with kindness makes so much more sense, wouldn't you agree?
I wonder why so many moms are getting bashed for simply saying they didn't like the ad. I say we have to speak up (respectfully, professionally, even lovingly) or wrong ideas are considered right and right ideas are put down.
Blessings to us all to do what is right and good in life.
YoJewMama 3 years ago
@YoJewMama I may not be a mother, but I know exactly what you mean... from the child's point of view. I hated being left at Grandma's house (not because she was ever unkind) when my mother went to night school. I was in kindergarten and separation from my mother was very hard on me emotionally, so how much more so for one much younger??? Honestly, I just get so angry when someone judges someone else because that person isn't doing what they "should be doing."
Lavenderrose73 7 months ago
Ever heard of global warming? Poverty? Hunger? Feminism? Sheesh...this is a non-issue, and a non-event.
jemaverick 3 years ago
I have to say, I have mixed feelings on this. Were they really trying to be cruel? Probably not. This commercial was probably created by a mom like me. Who had the baby carrier from hell. It hurt my back, shoulders and neck and my daughter hated it! That being said, if I ever have another child I would get a better carrier! I know, I probably wasn't using it right either, but if I had seen that commercial then, I would have laughed! (And bought motrin!)
mafamu1979 3 years ago
holy hell are people seriously this upstight about a fucking commercial? They need to get a fucking life. I wasn't slinged as a baby and turned out just fine...hell I have my PhD
grandmasno1boy 3 years ago
I'm saddened that these stupid women even have children.
RexLaboro 3 years ago
You women are a bunch of idiots!!! How about you get out of the house, away from the tv and bon bons, and stop worrying about a friggen commercial!!!!!
Bryndle 3 years ago
I am sad now, I wanted to make fun of so many other women who had made videos responding to the original Motrin ad. Alas! They have ALL turned off commenting.
Ironically the message in the commercial was hey, it's tough to be a mother of a newborn, here is one way to make things a little easier.
I guess the lesson in all of this "controversy" is that it's risky to try and sell products to women suffering from postpartum depression.
zchance32 3 years ago
"I wanted to make fun of so many other women who had made videos responding to the original Motrin ad. Alas! They have ALL turned off commenting."
LMAO!
halli321 3 years ago
My favorite post so far is the woman who says that despite the fact that she believes children's Motrin works better, she'll deprive her child of that relief because she wants to get back at Motrin for making fun of new moms?
There is lovely irony to be had here.
Some people look for reasons to be offended. If you should find such a person in your life, whether they be friend or neighbor or family member, Run!
zchance32 3 years ago 4
This is enough to upset some people? There is so much in the world that is truly offensive! They must be clueless neophytes to get angry enough to boycott a product just because they thought they detected a little snark in an ad campaign. Instead, find out what companies use sweatshops or import dangerous products containing lead from China and boycott THEM. I seriously doubt the ad company intended to offend anyone. Why would they market to moms by trying to piss them off intentionally?
fraublucher 3 years ago
I am definitely no longer buying motrin... I only ever bought children's motrin as it works better for my kids when they have a fever... but no more... I'll buy a different brand or store brand ibuprofin for them now.
This was definitely a very snarky ad.
When babies are worn/carried correctly it should NEVER hurt.
I have a bad back and wearing my children correctly has helped it become stronger and not as prone to going out.
The best thing if you identify with this ad is a different sling.
KatMomof3 3 years ago
Um... moving text around while trying to read it is f---ing annoying. Thanks for compiling this "video" -but I had to keep pausing it to hold the text STILL so I could read moms' responses. AUGH. Nice intention with this video, but horrible execution.
Ingridity 3 years ago
i'm a mom and used a baby carrier and am in no way offended by the motrin campaign. it's just marketing...get over it. i will not be boycotting their product, in fact i'm now going to become a bigger supporter of motrin because of all the haters out there! thank you
JocelyneIssa 3 years ago
What's funny is that so many people are outraged that people are outraged. "Get a life!" Which to them, I guess, means not standing up for what you believe in, and going around putting other people down for doing so. Get a life indeed.
bluevviolet 3 years ago 2
Well said! It's kind of like they ought to have a look in the mirror, eh? I wish more people could see things as clearly as you. Cheers!
YoJewMama 3 years ago
here, let me be like the others who whine and cry...ahem...here goes... sexist pigs! at least motherhood is redognized here!!! what about the ever forgotten dad? this company is sexist and so are the reponders because they are not recognizing fathers here...do we not raise kids too? do we not get pains and headaches too? sexist hypocrates!!..p.s., I am a dad, raised 2 kids on my own, single dads are seldom thought of in any ads or get any public kudos!!! now go and grow up!!! sheesh!!
crazytiger630 3 years ago 2
Everyone who is offended by this ad is retarded. Get a life and quit crying about motrin ads. Don't you have anything better to do with your time like care for your children whom this ad in some way offended, im not quite sure how though.
Andrew0z 3 years ago
Clearly people who never had to deal with real problems in life always look for drama so that, they too can feel like a victim. Which in turn, provides them the opportunity to 'fight' and feel like they've overcame and done something to better society.
halli321 3 years ago
SUPPOSEDLY it's a bonding experience? WOW... As if the western world wasn't harming babies enough, now we have to belittle the few people who make an effort to actually mother their children instead of dumping&drugging them...
Really irresponsible of Motrin.
hyacinthbush 3 years ago 3
I am a mom. One that carries a baby. I thought this was HILARIOUS! These were my first thoughts getting a sling, lol! Everyone wants to see my kid!
puuppycake 3 years ago
To all of the people who have posted comments that claim that THEY DON'T GET IT, THEY AREN'T MOMS and so called advertising majors - GO GET EDUCATED ABOUT THE BENEFITS OF BABY WEARING or BECOME A PARENT WHO OWNS A GOOD BABY CARRIER.... then come back here and write some beneficial or even justified input.
freshflapjax 3 years ago
I just had a look at the ad and wow, how obnoxious. "In fashion"? "Supposedly it's a bonding experience"? "Do moms who wear their babies cry more than those who don't?" "It totally makes me look like an official mom"? "Tired and crazy"? Uh... yeah. Belittling AP moms is going to make them want to run right out and buy their product. Brilliant.
bluevviolet 3 years ago
Although the advertisement wasn't choice for Motrin, it's only because so many people can over-react to so many things. TAXI (the advertising agency responsible), was charged with the difficult job of creating something both edgy enough to grab the attention of the target market while still speaking to their sensibilities. Unfortunately, people are difficult to predict and a small percent were outraged. I support their decision to remove the ad, if only for their own sake of damage control.
VRashel88 3 years ago
OK I cannot figure out the problem with that ad??? It was basically saying if you wear your baby you may have back pain so take Motrin. How the hell is that offensive? I don't wear her because I DO get back & neck pain and I hated it. I seriously cannot believe the things people get pisssy about. Get a grip!
slpopeck 3 years ago
Get a DECENT baby carrier and you wouldn't have to drug yourself for pain and still maintain that closeness/convenience with your child.
freshflapjax 3 years ago
DUH I have a Bjorn and I hate "wearing" my baby, there is nothing close or convenient about it in my opinion. No thanks!
slpopeck 3 years ago
Of course. This is one of the WORST carriers for you back. Totally overmarketed and bad for both parent and child. Buy a "real" carrier and you'll throw the Bjorn in the closet like I did.
Eclipsepearl 3 years ago 3
That's because the Bjorn sucks.. when they added the lower back support thing it helped, but it still sucks in comparison to many other baby-wearing options ala the New Native or the Moby wrap
freshflapjax 2 years ago
How ridiculous, please get a life. If your back hurts take a motrin or generic brand if you prefer. If not, don't take any.
troymohrland 3 years ago
As an advertising major I would like to say that I think Motrin came up with a clever way to showcase their product, you people need a life. Get over yourselves!
SarahBurnham 3 years ago
Ok, I haven't been commenting here, but this is too good not to. Insulting your target market is never good advertising. They were targeting babywearing moms - the babywearing moms were the ones who got upset. Why would a babywearing mom buy their product after her feelings were hurt by them? Give me one reason. Good luck with your studies.
skimbaco 3 years ago 2
@SarahBurnham
I'm late to the party. However, I'm curious:
In your studies, have you learned how this Motrin ad was horrible advertising, and offended its target audience? Otherwise, you might expect your advertising career to have problems.
sloppyjoes7 1 year ago
@SarahBurnham I certainly hope in 2 years you've come to your senses and realize how heartless this ad---and your comment---was.
Lavenderrose73 7 months ago
Will these incredibly fat baby-wearing moms get over themselves? Seriously, WHO CARES except for the extreamly small and insignificant baby wearing demographic. I say, keep on keepin on Motrin.
monosyllabicgirl3 3 years ago
Wow.. what losers. Who gives a shit about this Motrin ad.. a lot about nothing. They're selling pain killers. It's not crude or rude.
PierreElliottTrudeau 3 years ago
It's a COMMERCIAL! Geez people get over it.
Next they'll complain about Brooke Shields advertising women having babies for new cars...
theranthor 3 years ago
This ad is not bad but it is not good either. I am a Mom and I felt they were having a "little" jab at us Mom's but it is not so hurtful as to make me stop using Motrin.
Come on Moms lighten up a little, everyone puts their foot in it sometimes!
bababell 3 years ago
it's a commercial not a big deal.
Madinalakeo8 3 years ago
Don't parents always tell their kids not to care what others think of them? Yet they complain about a Motrin commercial...
LoganLR 3 years ago
I assumed that this was a ridiculous reaction to a harmless ad. And then I watched the ad. Stupid. Ms Widmer (VP Marketing for McNeil who own Motrin) didn't think through that one too well, did she?
ijkrivin 3 years ago
FUUUUUUCCCCCCCKKKKKKKKK where are the mom experts!!!
we need them nao!!!!
Questionssm 3 years ago
Get over it! your offended jeez everyone gets offended! dont worry about this freakin ad. its an ad! Theres more things you should get offended by and protest that or do whatever your doing to the more offensive one.
Dyliumo 3 years ago
I don't see what the big deal is. Whatever.
squealsqueals 3 years ago
Well this just confirms I should have taken medicine before wearing my kid out. I'll keep that in mind if I ever have another! Lol no biggie! I don't see the big deal?
blakemck22 3 years ago
Who has time to blog about how "horrible" this commercial is? Wild assumption here, but I'm guessing it's largely middle to upper class women, some who stay at home, who have time to "wear their babies." Other women, who have to do manual labor jobs because they have bills to pay, might need Motrin. When they come home, I think they'd want to see their kids, not spend time complaining about a commercial. They can't afford to waste time with children by getting all "politically correct."
rejecteddefect 3 years ago 3
The very vocal minority who are swearing off Motrin because of this nonsense should consider that the health of their children is of greater significance than their hurt feelings could ever be. Give your kid what works best, don't decide these things based on an emotional reaction to something you saw on the idiot box.
DrHellno389 3 years ago
OMG! Relax! You need to if you're a new mom. You certainly don't need to get pissy about this. Jeez--what a waste of time. You could be playing with your kids.
Also, they will NEVER fire the team that came up with this ad. Thanks to your over-reacting, they've had more views than ever! Hah!
blufrenchie 3 years ago 2
Holy crap! Wanna-be hipster mommies have nothing better to do than protest a Motrin ad? Again, holy crap! I fear for their children's mental and emotional heath.
wenjotwo 3 years ago 3
They're the Starbucks-Mommy generation.
halli321 3 years ago
blueyeshack???? its a freaking SCREEN NAME!! BELEIVE ME I HAVE A LOT OF YEARS ON YOU, AND JUDGING BY WHAT KIND OF VIDEOS YOU HAVE ON UTUBE ... YOUR JUST WELL A BABY WITHA LOT TO LEARN SWEATHEART!! HAVE A GREAT FREAKIN LIFE LOSER
mentalgerman 3 years ago
your screen name seems to really fit your personality. relax, it's just you tube.
kookooroo2 3 years ago
Omigod - get over it! You know, there are plenty of mommies who love their kiddos but have back, leg, and neck injuries. And they totally get that it can hurt to carry your kiddo that way. Jesus - there are so many other things - real issues - to get upset about.
Insanely stupid to get insulted by this.
Merujo 3 years ago
I AGREE MERUJUO!! THANK YOU
mentalgerman 3 years ago
and sorry, but it IS fashion. just like every trend in what people believed was good for their baby. it changes every 5 years: you MUST do this, you CAN'T do that etc. It's all fashion, and it'll change again.
drcurio 3 years ago 2
First off, they got and are continuing to get a whole shit-ton of views, so the message is being disseminated.
Second, the ad is simply a little poorly worded, but if you look at the arguments from these hysterical moms, their arguments put the commercial to shame. nobody would ever watch this commercial and decide not to wear their baby.
drcurio 3 years ago
Personally, I believe the worst way to live life is to walk around being offended by everything. If people allow an ad to piss off... isn't that a bit unhealthy (physically and mentally? I'd question how they handle a crying baby at 2am...
With that said, and from a business perspective, Motrin made a mistake = shitty PR for this campaign. They'll suffer a bit in sales, but remember that people, brands, etc all make mistakes...hopefully they can be forgiven and moms can move on.
blueyeshack 3 years ago
Hypersensitive much #motrinmoms?
soulfulpisces 3 years ago
except almost every single person who posts random stuff on YouTube isn't all butthurt over a stupid commercial. sooooo...
drcurio 3 years ago
and yamahaseca2 you could tell almost every single person who posts random stuff on YouTube to get a life and to stop talking online uselessly about things...
KTClovestheducks 3 years ago
If Motrin makes you SO MAD, then buy the generic and send the money you didn't spend to a mother who could use it. You know, the ones that are out there working there asses of to keep a roof over their children's heads. Sitting around taking TV commercials to heart is MORONIC! You sheep are a blight. The saddest part is you will likely raise your children with same dull-witted entitled attitude you have. This is how we end up with 7 yr old children talking on cell phones.
yamahaseca2 3 years ago
Whatever anyone thinks about this ad it definitely did piss off a whole bunch of Moms and the firestorm of online criticism was embarrassing enough that Motrin pulled the ad. You can't say the ad was a success if it made a bunch of the target consumers angry and had to be pulled. I am not a Mom (yet) but I am a woman and I just generally find the ditzy tone of the ad more offensive than the baby-as-fashion accessory part.
KTClovestheducks 3 years ago
omg its a commercial, seriously get a life, yes i carried my three children, and yes my back hurt at times, just enjoy your children and get over it. I can't beleive this is an issue. GROW UP!!!!
mentalgerman 3 years ago 4
MentalGerman...First off you're screen name has the word "mental" in it. So that's weird. Second, your comment makes you even more immature and in need of a life since you if fact are blogging about bloggers. Unlike them, you don't have an issue with an advertisement...so you're just ...well....dumb.
blueyeshack 3 years ago
This cannot be real...are you kidding me, if you fools have time to sit around BLOGGING about tv ads...GO OUT AND DO SOMETHING, you're an idiot. Volunteer to help people that don't have high speed internet access and a huge disposable income! If you are interested in motherhood, get off your ass and go out help women that are actually STRUGGLING to feed their children! Go to a soup kitchen, or a House of Ruth and get some perspective you NIT WITS!
yamahaseca2 3 years ago 2
what a hysterical reaction. election's over so you need a cause? huffingtonpost and jezebel (or whatever the right wing equivalent) aren't telling you how to spend your online time for protesting anymore? jump on motrin!
drcurio 3 years ago 2
LMAO! Haha! I read Jezebel occasionally and though I'm liberal... I find it kind of scary how feminazi and stalkerish those chicks at Jezebel can get. Its like in one post they talk about their sex-dreams about Barack Obama, and than in another post they'll talk about how men need to grow up and get out of their extended adolescents. Its hilarious how they can't see how weird and hypocritical they are!
halli321 3 years ago
i personally find the idea of motherhood offensive so the whole thing is rather distasteful
bartlebybartleby 3 years ago
Moms need to lighten up. That ad is perfect.
WpgRacing 3 years ago 2
As a baby wearing Mom who happens to work in the ad industry, I think that this is a very insightful campaign. Frankly, thank you to all of the mothers who over-reacted, because you increased the power of the campaign through PR. Taxi and Motrin should be very happy with these results.
adgirl33 3 years ago 2
Well.. I kinda agree with the ad. I thought it was uncomfortable and just didn't feel safe on top of that. People over react over the most stupid things!
rollinherbelli 3 years ago
What a bunch of freakin' assholes. "No more Motrin for me," just because of a badly researched ad. Relax already!
waynegrape 3 years ago
I'm typically a fast reader, but you move so fast, i can't get to the last line of each comment. SLOW IT DOWN!
mjar81 3 years ago 2
stop being fvckin' lazy and carry your kid
DCxxRay 3 years ago
great video - i loved all the pictures of bw moms... and especially of the little girl with her doll!
skinnyginny80 3 years ago 2
I feel so very sorry for the Dads! I had a hypersensitive wife and it was the closest thing to HELL I can imagine. After 2 kids I feel completely qualified to say it's the hormones. Yes the ad is stupid, it only bothers you because you allow it to!
jorge242 3 years ago
I'm not a mom, but always planned on babywearing for when the day comes. I understand what Motrin was trying to get across... but WROOONNG way to do it.
You want the moms to buy your product so you make them sound like slaves to "fashion" and a public image? Kudos to the Motrin marketing department. Way to think that one through.
cowgirltothecore 3 years ago
It was all around condescending. Motrin did not hit the target on this and therefore will lose that target audience. By being condescending they may have made Mom's who wear their babies or Mom's to be that have considered babywearing have second thoughts. The US has the highest number of suicide for children ages 5-17. AP is important as it's healing damage that has been being done for decades now.
sherhopkins 3 years ago 2
How retarded .. these women are just looking for something to complain about.
H0llywoodTrash 3 years ago
These women are way too easily offended.
Perhaps they need some Motrin to take the edge off.
louisvillaescusa 3 years ago
lmfao lmfao
Aredbullcan 3 years ago
What is so offensive about it?
They're simply stating that their product can help to relieve pain caused by baby carrying..whether it be due to a big baby, small woman, improper use of the sling or whatever.
If they had made a similar ad saying fathers who give their kids piggy back rids do you think there would be so much outrage? I mean a 13lb child on a grown mans back can't cause any shoulder/back problems right?? Not true, shit happens.
What a joke
dakkon10 3 years ago
I can see why these women are offended by the Motrin ad, but to use Danny Boy in this context is just ridiculous and way too melodramatic. Also, isn't the fact that Motrin is at least $2 more per bottle that generics enough reason to have already boycotted it. They say that baby slings are fashionable, but that's all that name brand meds are also.
delanate 3 years ago
They need to stick to being mothers and not make up controversies when they feel like it. Its a commercial no one watches damn commercials anymore yet they feel the need to whine. Possibly because they wanted some free motrin?
boredcollegekid89 3 years ago
"i hope they fire the company that makes this ad" how the fuck do you fire a company? especially if it's the company that MADE the ad. they gonna fire themselves? stupid women...
nmendillo 3 years ago
You fire a company by calling up the PR firm that makes the ad and saying "You may no longer create our advertisements." This may come as a surprise to you, but most companies do not have in-house commercial production facilities.
On a side note, I think a big "Thank you" is due to all the moms that replied to this. Viral marketing at its best! Expect to see Motrin sales rise.
snoojie 3 years ago
wow... bitch moan complain why don't ya? "my back hurts from carrying my kid" "you're not a real mom if your back hurts" shut up and get back in the kitchen and make me some bacon'n'eggs! QUACK! QUACK! QUACK!
nmendillo 3 years ago
lolWHOREmoans
Women need to get a hobby.
FrogxDor 3 years ago
SUCKER...it's viral advertising by Motrin...there's no controversy...
chakan2 3 years ago
i dont see anything wrong with the ad
swimlena 3 years ago
The Motrin ad was good. If you don't like it, fuck you, and fuck you nasty little baby too. Shoulda fell a few times on a nice brass coat hanger when that sack of shit was growing inside of you.
gatsbye53 3 years ago
These mothers are crying more than their kids. These blogging moms need to get a life. My wife (and mother of 2 children) finds you ridiculous, too!
nely1969 3 years ago
Though I'm not a mom I did carry my cousin in a sling once while I was baby sitting (her mom was tired ; P) It was really comfortable and I walked with her 4 hours. Motrin should have REALLY thought about this.
Antari0424 3 years ago 2
Pipinki you are just distracting from the absurd indignation these mothers are displaying.
jusstjones 3 years ago
Shut up pipinki
jusstjones 3 years ago
This comment has received too many negative votes show
these are the same cows who breastfeed their kids until they're 15
pipinki 3 years ago
Now there's an ignorant response. Why is it any of your business how long a woman chooses to breastfeed her child?
chobysauce 3 years ago 2
It is because MEN need those boobies. Damn babies can't hog them all forever.
FrogxDor 3 years ago
RIGHT ON
mentalgerman 3 years ago
Some children don't behave no matter what their parents try to teach them. You can spank or you can redirect, but some children can be difficult.
...but that's not the issue here. This is not about being uptight/playing victim/wanting attention. The babywearing community just wants the public to know that a proper carrier causes no pain and that there is research proving that babywearing is a beneficial experience.
chobysauce 3 years ago 3
Thank you!
Dreamydeppmama 3 years ago
hahaha! This is so ridiculous.
My husbands opinion? Maybe they need Prozac and not Motrin!
Hahahahahahaha!
waterblom 3 years ago
Im a mom...and i dont honestly see what the heck the problem is...with all of this..i THINK its stupid for these mommas to come out and say YOU HURT MY FEELINGS...for attention..
zeppylynn 3 years ago
I just showed the Motrin video to my wife and then this video. Conclusion: you lot are ridiculous! Offensive? Find meaning in your motherhood and not victimhood.
jusstjones 3 years ago
re kennfletch, So you obviously don't work two jobs because you have time to bitch about something that bears no relation to you.
gremjem 3 years ago
You love "wearing" your baby? Fantastic!!! You love it so much you would never want to give it up, even if it hurt your back as your baby got bigger. That is why Motrin made the commercial. It's for the people who love to "wear" their baby, but have trouble because it causes pain. People are getting WAY too uptight about this.
Grow some thicker skin...
ichalz 3 years ago
amen.
CMac2114 3 years ago
Uh no!
Motrin got it wrong. Way wrong.
As long as you have the right carrier, and you were it properly, it wont cause pain.
It's that simple.
Motrin could have avoided this whole thing by being less sarcastic in the add.
Dreamydeppmama 3 years ago
SOrry. That should have read 'wear' not 'were'.
Dreamydeppmama 3 years ago
This whole situation is just plain silly! Motrin made a commercial...and now there are a bunch of mothers out that that obviously have nothing better to do in the world than to lash out irrationally.
You don't like the commercial? Fantastic...I thought it was pretty dumb too, but I'm not starting some grassroots movement to warn everyone of Motrin's lies and deceit. In fact...I'll probably be buying some Motrin on the way home from work to kill the headache all this whining has caused.
ichalz 3 years ago 4
I posted an update to my video on here too under instinctparenting
instinctparenting 3 years ago
Babywearing is done to help the mom, not make her look cool to other moms. It only hurts if you use a bjorn or snuggly. Real slings (wraps, mei tais, pouches, ring slings ...) don't hurt when worn properly.
The ad could have been done tastefully and accomplished its purpose; instead it just denigrated the self-sacrifice of women for their children while discouraging others from trying to sling their babies.
jhssuthrnmama 3 years ago 2
I had a class on business law and my teacher worked with the District attorney of Philly. In one of his classes he said suburban people don't have nothing else to do but bitch about stupid shit. I had a single mother who worked two jobs, maybe if some of these women got outside the house they wouldn't have time to bitch about stupid stuff.
kennfletch 3 years ago 4
Lol! I'm sorry, but this video made me laugh. I didn't care about the Motrin ad because I know that baby wearing is a beautiful thing. I agree, if it hurts your back, don't do it or take a motrin! lol! It was a silly ad for silly women that only care about fashion and "totally being an official mom, like totally!" So why get offended if you love wearing you LO? Spread the love! Mommies rule!!
frankiethekid 3 years ago 3
Whats the big deal? Really... get a life. I was an ad that said nothing to offend anyone. It was all truth. Carrying a baby can hurt your back. So you take some medicine. Oh well. I have a 14 month old and I wasnt offended. You all need to get lives and stop looking for things to bitch about.
TiTi3135 3 years ago 3
Why is the soundtrack "Danny Boy"? Did someone die while making this commercial?
soysaucesam 3 years ago 4
i didn't think it was that bad i think it got taken out of hand i dont find it offensive and i carry my son all the time some woman are juat crazy
Bucky10688 3 years ago 2
Well, it worked as there is now an apology on Motrin's home page.
angelapage0223 3 years ago
I don't think they're helping their case by whining about a crappy commercial. It was a crappy commercial all around although the way the text flowed was interesting. *Notice that some of the screen names repeat.*
ladybuglady86 3 years ago
Great video, skimbaco :)
Dreamydeppmama 3 years ago
you idiots. how many people have you encouraged to digest motrin's marketing message? i bet the majority of you angry moms are going to continue buying motrin. idiots.
ultramegaforce 3 years ago
HAHAHA!! I like it how many moms hate Motrin for their so called "offensive" ad but they still admit taking other pain medication.
LOL!!
Motrin can go to hell for all I care but you MOTHERS are just funny!!!
LOL again!
ChickenBot 3 years ago
There was nothing offensive about this ad. How did we ever reach this point in history when women who pushed a human out from between their legs think they're goddesses and that the rest of the world owns them something?
I agree with halli321 - shut up, and get a life, or go back to changing your cucka diapers.
GoRetroGirl 3 years ago 2
Oh, God... you're telling me. There is NOTHING in the world more self-centered and selfish than a new mother, most of the time.
You see it everyday when you're out and about, everywhere from the mall, to the streets, to parking lots... to, well... pretty much anywhere.
"Watch where I walk? Make room for others? Don't walk down the middle of the aisle with the stroller?!? F-You! I'm a new mom!"
tedescucci 3 years ago 3
LOL. As a student, I depend on public transportation most of the time. And whenever there is a stroller in sight, these moms and their broods always push their way to the front, even if they weren't in line. Just to get into a bus/train first. Thus making the entrance to that bus/train almost impossible as every other passenger is forced to literally walk over those damn strollers just to get a seat somewhere. These kind of uptight moms need to relax.
halli321 3 years ago 3
Uh, these moms are not using strollers. They CARRY their babies. Your point makes no sense with this issue.
Dreamydeppmama 3 years ago
Uh...well...um... Dreamydeppmama.
If you actually took the short time to look at the post I was responding to, Tedescucci's post, you would know I was giving an anecdote in response to his/her post. Stupid.
halli321 3 years ago
Yep, and I especially love the ones that don't teach their kids how to behave properly in public, letting them cry and scream and disrupt everyone in a store or restaurant.
GoRetroGirl 3 years ago 2
Oh, you're telling me! I can't smoke in a restaurant because it can interfere with people enjoying their meals... but Mother of the Year over there can let her little brat SCREAM and run around the entire time and that's just fine. Same in theaters.
tedescucci 3 years ago 2
You can't smoke in the restaurant because your cigarette is DANGEROUS.
Dreamydeppmama 3 years ago
I have yet to see any 100% solid evidence that second hand smoke is dangerous. MUCH LESS how it could be considered any less healthy than sitting in traffic or for that matter just breathing the air in large cities.
You want to be fair, give us our smoking sections back, and then add in a new section for parents with small children. Then we can all be happy.
tedescucci 3 years ago
are you kidding? Being a new mom doesn't mean that people behave that way. as a new mom, i've still very considerate of others out in public as I always have been. my guess is that you have something against others. btw-baby wearing moms don't need strollers. ; )
mamita3608 3 years ago
Ah yes, goretrogril, tedescucci, and halli321, the ad hominem attack. E.g., "your character is lacking and it bothers me that you take up space, therefore anything you have to say is wrong." Brilliant! I have the seen the error of my ways in the face of such impeccable logic even though it has zero relevancy to the actual topic at hand, and I shall never complain about dismissive condescending advertising again.
bluevviolet 3 years ago
Of all things wrong with the world, or even your life, this should not make the top 10. Go do something more productive than being indignant.
nikeswooshguy 3 years ago 4
Man, your lives must be REALLY easy if things like this gets you people into a such a mess. Grow the hell up!
halli321 3 years ago 6