Guinness - Tipping Point

[manteghon]

super figata

[bluebettle]

This is "flat and unimaginative"?

[jomomo]

oversized dominoes.. nothing too creative.

the end was nice though.

[animetronic]

i must disagree, the idea is simple, the imaging is powerful (not to mention the trick) and it's pefect for the claim, good things comes to those who wait, i think this is a great piece of advertisement.

[kukasdesigns]

@bluebettle clearly the only thing flat and unimaginative here is you ;)

[NYCNECH]

Listen Douche hound, the US had to be thrown off like a cheap virulent disease. They reeked of DEATH before because thats what the US was backing. You've been brainwashed in that little pea of yours to be afraid of the commie boogey man. Meanwhile your father still has an erection you have to suck on. Go to it!

[NYCNECH]

Guys - how are we missing this - this isn't a commercial, it's a celebration of South American Solidarity - the tipping point refers to the famous Domino Theory. This is a celebration of South America defeating the US and going socialist, and finally getting a chance to take care of themselves. This is a remarkably powerful message. I'm a Guinness drinker for life.

[gwendemarco]

Just look at Venezuelans celebrating socialism under Chavez. Socialism is NOT people taking care of themselves, it's government dictation. Most SA/LA countries sold off their natural resources like $2 whores, passively gave their freedoms away. They reek of poverty and corruption. Look at Mexico.

[gwendemarco]

It's losers like you who spew crap online like you know what you are talking about. US interests in SA paled in comparison to European not too long ago. If it's so great down there, go and see how much freedom you would have. As Europe moves away from socialism because d'uh it just doesn't work, naive Yanks like you jump on the bandwagon because it's 'different'. Che was a murderer. U do realise that you are brand loyalist b/c you were manipulated by the 'powerful message'. sucka!

[DiegoteCamacho]

what town is this? it looks like cusco, peru.

[moviedur]

the town is "IRUYA", northwest of ARGENTINA, Salta province is beatiful and also has another big atraction " THE TRAIN TO THE CLOUDS".

[lp2727]

The ad itself didn't cost 15 million euro, the entire marketing campaign did.

[makejohnnycash]

I'd need a few Guinnesses before cleaning up that mess.

[jonybanana]

omfg! it costed US$20 millions!

[altf4osu]

I like the Honda ad a little more.

[kYels1]

I've actually been to that town...

It's weird seeing it like this. Seems kind of exploitative.

[jakester8181]

God how stupid. Remind me never to drink Guinness.

[Hexl0r]

I love how they incorporate the 2 part pour into the video. True excellence!

[vodka2001]

Me quedo con el AVISO del HONDA.Alguien se quedo con 1 millon en el bolsillo. Filmar en salta sale re barato.

[mrhowtofuckingdoit]

Haha "we're all in marketing..." Sorry to hear it.

A more cynical, shallow, grasping, wasteful, self important focus for human endeavour would be hard to find. Marketing skuttles around the skirts of art, literature, history, philosophy et al, clumsily plundering what it can, and then beats it into a way to sell a sick illusion. Nice work.

[bilibpk]

the masterpiece of AD! in my regard i think that the new logo of guinness's AD team must be "A mater of Excellence"

[kittytibet]

What is this about? making the Irish proud that they don't leave in such a poor run down raggedy place anymore?

[Fencemaster]

Okay, so we're all in 'marketing'. We were talking about it in the pub. It got us talking about Guinnessm, but we all ordered Fosters as usual. In marketing we often refer to Guinness adverts when explaining how low a cost TV adverts can be done for by adding the caveat 'it's not going to be horses jumping through waves'. £10 million?! A fully accountable Direct Response TV advert can be yours for circa £10,000. It won't have people talking about it in the pub though. Just buying your product.

[paulgallagher13]

People remember Guinness adverts 10 years down the line.

What other company can say that?

money well spent

[Sallycarlin]

I thought the point of adverts was to sell a product, not to win a film award. I think that's what Fencemaster is getting at.

[paulgallagher13]

The two are one and the same.

If the advert gets an award its because people are AWARE of it.

[wardfish]

brand establishment, more people will hear about the brand and will want to try the product, its about getting new customers as well as existing ones

[calebblock]

you're clearly not in advertising then. The way to get that product sold nowadays is to create something brilliant.

[xgeronimo]

this tipping point idea has been used in honda ads (few years back), then for smth else, than again for smth else... and now for guiness. what a cliche. other guiness tv ads were far more original.

[ObsidianZ]

How the hell can that cost so much...

Guiness should fire the marketing budget guy, because he's scalping company money.

*ObZ

[paulgallagher13]

You have to give it to the Guinness marketing team. Theyve made Guinnessa global brand through their adverts.

Not the best advert Guinness have had but miles better than the tripe on TV these days

[FFLeader]

What a valuable use of money. I'm sure all the people educated/recieving medical treatment as a result of this advert will be most grateful.

[geetee74]

crap! Waste of money really.

[sgtsixpack]

This is why I rarely watch TV anymore.

[RupertAvery]

boring indeed...

[Lunchb0xbadger]

Hate the shit, love the ad.

[guyinsas]

Very nice, want a Guinness now...

[suckmydisc]

Not as good as the 'evolution' advert.

[marysia85]

What a waste of £10m..... I was bored after the first 2 seconds

[haughta]

Well done.... but for me it's the worst Guinness Ad I can remember!

[Reamer13]

Thought This was pretty damn Impressive haha

Guinness Ads are ALWAYS good..

Then Again, so is Guinness =D

[Sporemoo]

whatever

[gigijin]

agree with what u said in the description. not too impressed