Added: 1 year ago
From: PepsiCoVideo
Views: 83,568
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  • I heard Gatorade can give you cancer.

  • READ THIS GATORADE YOU ARE STUPID GET BACK TO THE OLD REAL GATORADE THAT YOU COULD DRINK AND NOT MISTAKE FOR WATERED DOWN KOOL AID!

  • so basically Gatorade is spying on people to stay current on consumers wants and needs & getting driven by consumers not the other way around....wow..times HAVE changed. ;)

  • @KatyTheLady31 Welcome to Web 2.0 :)  I'd rather have a brand who cares about its consumers thoughts, than a brand who ignores them.

  • Wow..this is crazy..there really is a Mission Control w/ IT people? Very interesting....

  • Great catchy / snappy video, and a super example of a brand taking Media Monitoring seriously =)

  • just pure water for me

  • Very cool - great to see Gatorade is actively monitoring and engaging with their brand's customers in a command center. I'd love to have a video like this for prospects and customers of our brand monitor product.

  • HO LLY SHIT! This thing is beyond my mind! I hope yo work like this someday in advertising!

  • I'm a fan of your work. Connect with me on facebook by clicking How To Do Internet Marketing The Right Way

  • Comment removed

  • O vídeo é curtinho, mas diz muito sobre o trabalho de inteligência que vai muito além das planilhas excel: monitoramento do que se fala sobre a marca Gatorade on line, contextualização de uso do produto (esportes), desenvolvimento dos atributos da marca, avaliação da performance de mídia, acompanhamento de tendência e geração do 'buzz' (boca a boca) sobre a marca. Adorei!

  • The future is here...

  • Simply amazing, I wish I had the budget to have one of these for all my clients.

  • I want my next office to look like this... :)

  • What's the music? I love it.

  • ooohhhhhh amazing !!

    You check the stats of your websites ??? You gather tweets - with like, twitter search ?

    Sooooo impressed !

    LOL

  • It's the new "command post" 

  • I am going to share this with clients when they think social media is "easy".

  • I only wish I had the budget for a social media nerve center like this

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