Added: 9 months ago
From: BMWUSA
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  • I can own a iphone4 without spending any money, but just one click!Screaming! Gng7wC 27go.info

  • Had she paid attention, she would have seen it coming and avoided the collision. Put the phone down and start being adults.

  • Did anybody notice for the campaign bmw used hyundais?

  • and to those that say "maybe the mother should've looked both ways before going" how do you know she didn't? She probably had right of way... but Mr. Numb Nuts decided he was going to race like a Nascar driver instead driving like a responsible human being.

  • I'm sorry, in all fairness... That crash wasn't the fault of the mother picking up her cell. But the other idiot who ran through the curb like he was in a f***ing race track.

  • Is it me, or was the Hyundai driver at the end more at fault; he came right around that curb and slammed into a car that was already halfway through the intersection! Not to forget that texting while driving is completely idiotic and ridiculous.

  • The overprotective mothers are like car manufacturers making cars more heavier and bloated with all sorts of nannies in the name of safety.  PREVENTION is key, learn to drive RIGHT or take the bus!

    All these safety nannies ruin it for the rest of us enthusiasts because the majority is incompetant at driving.

  • What's this song called??

  • @ArsenyP Directed by Joaquin Baca Asay

  • this is funny

  • How do we know who was in the wrong here, didn't specify if Mom ran a stop sign or not. Who drives like that around corners anyway.

  • She had the right of way mutha fuckkaaa!!!!!!!

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  • She could have avoided the accident if she was looking all around her as she was driving ... I totally disagree with rodolcort, jboogie7127 ... bottom line ... don't text and drive .... please .... I'm on the road, also ...

  • Message from the commercial should be:

    SLOW THE FUCK DOWN IN NEIGHBORHOODS.

  • What the?! the other car was going like 200mph, no way she avoids that evn without texting.

  • that santa fe is stupid

  • that snta

  • the kids are adorable :))))

  • Don't Text & Drive! Help Save Lives! Start a Don't Text and Drive Campaign! We need your Help! get Involved! Schools, Counties, States are all joining forces to End this problem! Just go to EliasPromos and check out our Campaign

  • lol it was that black SUV's fault, that girl could of gone another block and crashed into someone else!

  • those comments that say the accident would've happened anyway and it wasn't because of her distracted driving - she probably would've had better chance of noticing there was another car there if she had her eyes up, am i not right? having your eyes up does not mean having them glued only to the 20 feet ahead of you.

  • this videos fucking stupid listen to that guy | |

     | v

  • the accident isnt her fault!! her looking at the text has nothing to do with some one broadsiding her. jesus christ BMW with the way you rip people off with car prices make a better commercials.

  • Good message. We have one we made on our channel too about the dangers of texting and driving.

  • @PencilBoxProjects yeah, that if you text and drive, SOMEONE ELSE will hit you. Watch the vid closely

  • Anyone know the director of this commercial?

    This is some brilliant work.

  • Here is a video of what I am trying to do to prevent myself from texting and driving. Its free and no apps needed. Give it a try and pass it on

    youtube.com/watch?v=2gfxxVzRw1­I&feature=youtu.be

  • First time I saw this I almost cried. What a POTENT message! I'm posting this to my FB for all my friends that text & drive.

  • This does not show that texting and driving causes accidents at all. She was driving correctly and then that car just came out of nowhere and T-boned her. Texting or not, the same situation would have happened. Texting would have had no part in the accident if this were the situation. Pretty poorly made commercial in my opinion. But I am not condoning texting and driving.

  • Wow - that caught me off guard.  Caught her off guard, too.

  • Great bit of editing as there was nothing damaged in this PSA as the cars never actually hit. It was all done by sound effects & camera angles & Tele lenses used to compress space. SLICK & yet effective. The only problem I see is that the oncoming car actually AIMED at the subject car.

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  • @omni321 yup.. Maybe the other car was texting too.. lol

  • Funny thing is....even if she wasn't texting, it wouldn't have stopped that car from barreling into her. Maybe if she was the one causing the damage, it would be more effective.

  • I caused a 'no-injury' accident by attempting to call my work to tell them traffic was making me late. It's never worth it, and I'm just damn lucky I only damaged machines and not people. Hang up and Drive!

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  • haha my dad has the exact same car as the one that crashes into them

  • You know what would be better? Show the accident victims post-accident, and see if THAT stops texting-and-driving.

  • R.I.P.

  • Wow this was a shocker D:

    Now what I was expecting at all.

  • Kewl video

  • What the hell BMW?! O.O

  • Thumbs up if you jumped a little out at the end of the video...crap man, that scred me lmfaoo.

  • O_O oh my god

  • WHAT THE HELL?!?!

    I want my money back

    cute kids though

  • Commercial scared the hell out of me, all cute and safe then BAM! Its scary because you see all these cute kids, then a dark ending takes the cuteness away. But this commercial is effective!

  • It's about time they took this problem seriously. I've lost two people; a good friend, and my cousin, because some moron wasn't paying attention to the road and hit them. Please please please...anyone who reads this...don't ever text and drive...it's not worth it. That message can wait. Don't risk your lives for something so trivial.

  • This started off cute... but the ending made no sense in relation to the rest of it. If she was an overprotective mom, she wouldn't be driving and texting in the first place.

  • @dekusnake thats the whole point of the video

  • @dekusnake I think it was that you can worry about the things to worry about but a simple text can kill you. im not sure.

  • i hope the kid died

  • 184 people see the problem here. Unfortunately, 9 people would rather give a crap. Thumbs up if anybody agrees.

  • Who directed this? Was it Michael Downing? it's brilliant!

  • 184 people fail to see the real problem here. A woman is driving.

  • @ aduke81 that's pretty stupid when you need to call 911. How smart our world is!

  • Thank you BMW! I ride a motorcycle and the thought of someone texting while driving and not paying attention to the road and hitting me is what concerns me the most!

  • but yes good job bmw for making us aware

  • why dont you smart people just disable the cell phone when its in motion? over 5 mph? oh why not? your not smart enough or you dont want to? or the government doesn't mandate it? or you are lazy? i blame the corporations and society not the people. write a commercial about that BMW

    .

  • how come either of the cars are BMWs loll

  • One of the best commercials I've see in a long time. Huge 'stick' (legs) and for a habitual texter/driver. I can say this will make me think twice. It's right up there with the Heineken designated driver commercial ('you say he's just a friend'). Classic stuff.

  • Great Job BMW. Awesome cars... Awesome message.

  • I know many people who do this. Good people with momentary bad judgement. I posted this on my fb page! It's awesome!! Kudos to BMW!

  • It's scary that it's not just the preteens with the driving permits doing this these days. Also I think she's driving a corolla because they don't want to insult their clientele by implying BMW drivers are irresponsible drivers. Anyone can be, but they don't want to offend customers.

  • @BitesizedCandy preteens get permits now!! i couldn't get mine until i was 15.

  • @boelvira Is it true in the USA California too? Very young to get a permit at 15.

  • Lost my beautiful 21 year old niece to this. You always think it is going to happen to someone else.

  • @Forumgoddess Sorry for your loss but to everyone else out there you are "someone else". I ride a motorcycle often and this texting craze scares me, see it all the time.

  • Problem solved.

    

  • she's driving a Toyota...

  • best commercial on the air today!!!

  • BMW - Dont be a woman and drive.

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  • Today I followed a woman who was so preoccupied with her phone that she hesitated several seconds at every signal change, waited beyond her turn at every stop sign, was drifting out of her lane here and there... so at the first red light I got and approached her expensive Mercedes sports car and asked her if she personally knew anybody who had been killed because of a distracted driver. She replied that she hadn't. To that I smile and replied, "It shows."

  • when the heck is X1 coming out!!!

  • Brilliant video -- the setup reminds people how inconsistent we are.

  • If it's a BMW commercial, why is she driving a Toyota Corolla??

  • I'm going to get real nightmares from watching that now.

  • She couldnt have avoided the crash even if she was paying attention!

  • @Rodolcort Looks like she went through a stop sign.

  • @TheLanard haha good point. Never crossed my mind.

  • @Rodolcort I see too many people driving like this. It used to be fun to drive. Now you have to watch out for people like this.

  • @Rodolcort She would have noticed there was another street, and when you drive you scan everything. So she could have avoided it. (:

  • I hate *** while driving.

  • how cute 0:13

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  • why is she not driving a BMW ?? on a bmw commercial

  • @g7sky nice catch

  • This should be seen by ANYONE who EVER thinks about texting while they drive. It should be shown to all teenagers. We protect our children in all kinds of ways and not in other ways. Another lesson that needs to be taught is financial literacy. Give your children the protection of knowing how to handle money.

  • GooD~~

  • ouch

  • That MILF deserved it .

  • as they say "just shut up and drive" ;D

  • How could anyone dislike this video?

  • Hello, could you help me : it’s for a French competition. Please watch my video (I’m a novice, sorry) on my channel (and share it with your friends ?). Allow me to rise in the ranking. Thanks a lot. Have a nice day.

  • mediafire.(com)/?d9nzd7xijck47­pj

    remove brackets from round the com

  • Wow this commercial is amazing.

  • Copy And Paste Lil Fresh - Da Don

  • Yea, don't text while you're makin' my ******* dinner either

  • I can't believe 4 people like supporting texting and driving. 

  • nice video!

  • I'ts fucking unbelievable that people need tips on what you can't do while driving get some common sense you asses. Here's something that MIGHT save your life:place BOTH hands on steering wheel.

  • great video for an important message, i wish i could afford a BMW i would buy one to support them for the making of this video.

    cough * free car bmw ? * cough

  • I agree, idiots are on the road

  • no wonder her speedometer say's 10 m/ph and the person that pulls out is going about 40 m/ph

  • Great video! =D I will never text and drive! ^_^

  • @v7e4n8om Plenty of videos on Youtube of careless male drivers.

  • @Smithpolly Nope, just women.

  • Does anyine notice not BMW is used in this and its on BMW page

  • Wow...powerful message that we hope is heeded!

  • Esto es la realidad...

  • Very good!

  • How true!

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