Kalyan Jewellers - Trust Ad Campaign

[reghu2032]

this add is well made but please understand that that boy is also human, he also have a heart, its as fragile as the heart of the girls parents . i would have recommended an add where no one is hurt !

[ashivana]

A pathetic ad.



[euphoria1091]

Chindikkanda karyam thanne

[sachq1]

sad

[vineethvins]

@Alka456....The comment that I made to you was not personal....it was just a hypothetical question.....what I meant was that a lover is as important as your parents are as you spent the entire life with him/her and trust is important there too....also you may not be able to follow everything your parents say all your life....one should have the ability to think as an individual and if one feels his opinion is better than that of his parents he should trust his own instincts...

[sree333]

hmmmmm even the guy is leaving his home n coming i guess.. he is standing next to a Taxi with luggage packed on it.... So I guess both of them are leaving their home together... So now one of them quits is it not betrayal of trust. N if the girl comes back to her parents to keep tat trust alive.. She could even be sensible enough not to run away from her home.. If she believed in the trust tat time she would have chose to speak to her parents and convince them rather than betraying the guy... :D

[donjuan1297]

Kindly note that This Kalyan Jewellers ad is created by NETHRA ADVERTISING and Directod by Mr VA Sreekumar

[jitheshnair2005]

Its a nice video no words to describe the beauty of this malayalam advertisement.

[shijors]

This version is a little more realistic than the Tamil version. No fool will try to runaway with a girl from a crowded temple...It someone does that, he may not survive.. :) . Whoever produced the ads knows the taste of Tamilians and Keralites! I loved the Tamil version than this as it more colorful and filmy..

[joharkj]

Tamil Version is Better than this.... Espcially, the last words of Prabhu. Y dont the producer put a word like that in Malayalam version?

[Rupinr]

The father in this ad lives in an ancient century....

[praphulo]

I really liked the concept behind this advt.. thanks a lot.... :)

[rejijose69]

Tis video totally suckzz man nd i agree with vineeths views ..cheating the person who loves nd trusts you is the most disgusting thing one cud do ...wats the msg this store wants to give "cheat your boyfriend and gt all the jewellery from your dads savings"

[praphulo]

Parents got primary importance than BF.... she can marry him after getting permission from parents.... good ad right ?

[NATASHA1992able]

dude !!! I agree dat cheating ur boyfriend whom u mite b knoin 4 d past 2 yrs or so isn't rite bt its nt fair to leave ur own home nd parents who mite hav looked aftr u 4 20 yrs(I'm sure u cn mk out d difference) nd secondly u haven't paid attention 2 d tagline of d ad it says TRUST IS EVRYTHIN........so d girl cumin bac denotes dat she doesn't brk d trust her parents hd on her.........BRAINS.....U C ITS A GOLD AD.........

[rejijose69]

conservative narrow minded mallu ideology..BRAINS..phew..!!

why dont you picture the boy doing the same for his parents ..

[NATASHA1992able]

Stereotype huh!!! so ur a mallu or nt

nd 4 a liberal minded person lettin d girl runaway wid her guy is d most appropriate thing.............well a guy wd neva b able 2 do sumthin like dat 4 his parents cos guys rn't meant 4 it.....

[vineethvins]

@NATASHA1992able

being liberal minded means creating an environment in your family where everybody can share their feelings and give freedom to take thir own decisions ...in this ad the father says "nee ithra vallya kutti aya kaaryam njan arinjilla" that is the biggest mistake a parent can make..

[NATASHA1992able]

well I guess at least on dis pg ur on evrybody's hitlist.....: )

I agree dat parents shud hav a frndly relationship wid their children........one thing dat has 2 b considered is d ad has been made 2 appeal to d viewers in kerala.....

nd dis ad perfectly fits d bill......d main aim of kalyan jewellers has been achieved....

u c evn I'm a Mumbai based ad professional.........

[vineethvins]

you can hate it or love it but its difficult to ignore it...so in that way you can say it has achieved its goal

[vineethvins]

so you are now agreeing with rejijose69 that this for conservative narrow minded people....I think the person with whom you decide to spent rest of your life is as important as your parents....and I don't think trust completely depends upon time..

[NATASHA1992able]

well I don't agree wid Rejijose69 bt I agree wid u cos u speak sense............yes d guy wid whom u spend d rest of ur life is as imp as ur parents...........

[rejijose69]

Selfishness is not living as one wishes to live, it is asking others to live as one wishes to live ...hope that makes sense to you.

[rejijose69]

@NATASHA1992able

check out the tamil version of this ad .. kalyan jewellers trust tamil.flv

[hellozachu]

@NATASHA1992able -madam, i have been a BF and also a brother, u know what...TRUST is everything and its not fair to leave the parents...but its fair to TALK openly and let her live with the man she loves..this is an incomplete ad and this will backfire...mostly mallu parents are possessive...when it comes to daughters...

[NATASHA1992able]

dude!!! I'm nt sum social activist nd don't even want 2 b..........evrybody has their own rite 2 express themselves I neva said dat d girl must nt talk 2 her parents openly infact she shud u c even I have a BF(PRESENT TENSE) nd if u think dis will bacfire den d ad has served its purpose.........

[vineethvins]

if your mother tells you to divorce your wife because she doesn't like her.. what will you do???

[vinuck]

WHAT A BLOODY AD THIS IS, you are saying "VISHVASAM ATHALLE ELLAM"then what is your opinion about the trust of that boy isn't it "VISHVASAM" ?? very very poor.

[arunkallolikal]

superb

[petersquard]

Rajin !!!!!

Gr8 work yaar. camer, theme, script, were superb . . . . . All the best for your future Endeavuor . . . .Sree

[vineethvins]

Sorry to dis-agree with most of you ,I feel this is one of the badly directed ad's..A man who loved and trusted a girl has become a laughingstock,then how can you preach trust is everything ?

[telsonstephen]

rajin, good commercial and thank u for uploading. Can you please upload the other version wherein you have one more sentance "ennodoppam nenjodu cherthu pidichu njaan valarthiya vishwasam" at 0:45 seconds. That voice over is heart-touching. Who is the voice over artist?

[rajin1984]

thanx...the voice over is done by actor Saikumar...

[telsonstephen]

rajin hi, can u please share the other version i was asking about?

[ammusnkuttans]

superb add....

this gives values for relations...

and more than that the words say everything...

Viswasam athalle ellam....

somethings get etched in mind...becomes hard to erase...

this add is one of those... just because....

its the truth...

VISWASAM ATHANELLAM......

[Parthantino]

Excellent Work...!

[neoandmorpheus123]

Superb ad.....But i must say it had a big mistake....But the boy is neglected....remember that he too is a human being...love is not a crime or a wrong....Its natural...& it need to be seen with ease...not tease....

[rajin1984]

thank you for your comment but it was not a mistake and was done purposefully. we thought that the 20 year relationship is always greater than a one or two year relationship

[vikgnesh]

The advertisement could have been made a success by just ending with a marriage with the concurrence of the parents. This will augur well to the younger generation.

[7rohith]

nice advt,itz a touchin one.......highlightin value of trust.....

[jinanck]

Very nice advt. So different from the usual Jewellary advt. So subtle in showing the value of trust, which is important when buying gold. Nicely done.