1963 Studebaker Disc Brakes TV commercial

[grandcarriage1]

Inboard vented Disc Brakes were availabe on the Citroen DS from 1955 inception onward. You could do panic stops all day long in those cars without overheating the brakes.

I do like the foldback roof on the Lark (or was it a Champion)?

[GenericGene]

Tucker would be impressed -

[eotto2001]

So why would you be needing to stop at 100 mph?

[GmTruckCarLove]

@eotto2001 Track day

[evenlaterapex]

Licensed by Dunlop to Stude.

[Mrtriumphchopper]

Chrysler used disc brakes as early as 1949 to 1954 on the Crown Imperial,and made by Ausco-Lambert.. They were true disc and operated like a clutch but actuated by steel balls on ramps. They were very powerful, but somewhat grabby and sensitive, and overheated easily due to lack of cooling air in the closed design. And yes, I love the Avanti as much today as when new. You'll NEVER mistake one for a Toky-yota,I guarantee !!!

[gorgnaga]

Did they still use hardened oak pads for the rear drums?

[Calliber50]

Yes, but does it come with a gas cap and a rear view mirror?

[weekenddriver]

Yup... and headlights, too!

[Taranau]

Iaccoca insisted that the Mustang had to have front disc brakes,to be a proper sports car.Maybe Mustang needed front disc brakes to compete with Studebakers.

[Tullathon]

American production of Studebakers ended in December 1963, Mustang production began in March 1964. I think all industry insiders had seen the writing on the wall for Studebaker a long time before then.

[kvssgh]

Crosley had the first disc brakes in 1950 with the Hotshot! I had one. KVS (class of 1961)

[winston5610]

Crosley discs were not the modern caliper type, and according to contemporary accounts, locked due to rust at the first hint of rock salt on the rotors.

[atzi21]

Great Studebaker Commercial,Avanti was the first American mass-produced car to feature standard disc brakes.

[denberg2]

Thanks for putting a video on with some shots of the most beautiful jetliner ever built, the Convair 990.