Cinema Intermission ads and idents used in 70s and 80s

[agfagaevart]

I love this bit: 4:13

Reminds me of the good old days at the flicks.

Thanks.

[john111257]

no racism..no ciggies..nothing anymore

[JKTube]

The song used in the King Cone ad is based on the song "Bend Me Shape Me" by the American Breed, though originally recorded by the Outsiders.

I was born in 1975 in Tampa, FL, so I missed the whole era of double features and such. I admit that I was inspired to research these things by watching the Tarantino/Rodriguez movie "Grindhouse."

[CrankyStorming]

Did films still have intermissions that late?

[custardo1]

Why would the Kia-ora advert be racist, when I was a kid it summed up the hot Caribbean and the need to have a thirst quenching drink FFS!

[DEEninetysix]

pirating in the 70s/80s? woah, awesome!!

[brettlampitt]

or maybe some acid...

[DEEninetysix]

wow, thanks for this :) i wish i was around in the 80s, i was born in 96! the late 90s / early 00's were awesome, and going to the cinema seeing ads similar to the kia ora one was awesome as hell, its what first got me into wanting to make movies. im shocked myself i remember it all, it was awesome! now, they play a car ad, some trailers, and thats it!

[DoctorPretorious616]

Ha ha, that Kia Ora ad was fucking racist!!!

[DEEninetysix]

@DoctorPretorious616 how?

[DoctorPretorious616]

@DoctorPretorious616 Oh come on! First you've the Sambo-like boy at the beginning, then there's the black crows similar to the ones in "Dumbo" typifying any number of stereotypes; including the lanky basketball player, the "mammy", etc. There's even a steel drum playing in the score just in case we hadn't made the connection to black culture. Apparently this was much more acceptable in the UK in the 1970s, but it would never make it past the PC police today.

[MOONST0MP]

@DoctorPretorious616 Why? whats wrong with a connection to the black culture? Why is it on every video of the kia-ora advert all everyone is goin on about is that it is racist?? I'm black myself and there is nothin racist about it. If it was crows dressed as white people and somthin very british playin like The Beatles or somthin would that be racist against white people? Yes it is reggae and there is a steel drum and they are all actin black but in what way is that racist??? It isnt offensive!!

[StormsongK]

Hot dog pr0n FTW!

[basketcase2001]

ah, the days of little ice-cream tubs with a tiny wooden utensil.

[johnjnukemsheridan]

You gotta love that invisible defensive wall, that used to protect Patrons in theatres, pubs and eateries back then, from another person's smoke. Technology has really bloody gone down hill since those days :o/

[supernebula101]

Ha! the hot dog part was hilarious!!!!!!!

[diamondsareforeveist]

Why do they not say 'thanks for coming, safe journey home' anymore. I feel like I missed out on this era!! I Want to live in the 70s and 80s!!!

[dreamoftheiris]

Seeing this shit high would freak me out

[Lytton333]

Frankie's hotdogs.. made from pure 100% pure donkey..

On sale in the foyer now!

[FeNsTa]

these adverts make me wanna buy ice cream and a hot dog......

[theolleno]

Can you please put these trailers/ ads onto DVD?

[Dristarg]

2:03 Those eyes - GRRRRRRHHH!

[imagos]

maybe some nuts lol!

[armalyte]

God...i can remember smoking in a cinema back in the 80's and early 90's. Seems like another lifetime now!

[TrumanShirley]

Does anyone know who would own the copyright to the first intermission ad, the one with the 'and now it's time for..'. I'm looking to sample it on an album and want to clear it with whoever owns it lest they demand an extortionate amount of money from me afterwards.

[fridaynightposse]

Richard - i love you :)

[mistofoles]

If everbdoy left the auditorium during the intermission to buy ice-creams/hot dogs ect, what was the point of showing adverts in the first place?

[AngryKid2008]

0:35--What the hell, Britain?

[HippoLesb]

whats with the keleidoscope look

[Sheri451]

They would have banned this in America the hot dog and the drumstick commercials.

[SuperAmber39]

For some reason, 'This is Cinema' used to totally spook me out.

[IanGorton]

Kia-Ora?

Psychedelic

If Cinema hot dogs are so good why do Red Dwarf take the piss out of them? I don't recall them selling hot dogs at cinemas in Australia. The Drive In yes.

[DaveBTHunt]

Oh God...."A cool glass of orange".

I just got the most tremendous flashback from that alone that I zoned out from the rest of it and will have to watch it again.

That tasty, yet absolutely hideous "orange" in a crinkly nylon cup.

I remember the plasticy/foil lid you'd have to punch through with some poison dart of a straw that someone else mentions and that you'd have to use massive force and end up with a wet lap - without fail...and get this kids; it wasn't even "juice": IT WAS "SQUASH"!..

[blackknightpc]

That Frankies ad is just revolting! Good job finding this old cinema stuff.

[vbeboy]

Wow! Takes me back to when I was a kid going to what was the HUGE Odeon in Streatham! Shame its now carved up into eight tiny screens

[RobinCarmody]

A lot of this stuff is very evocative of a particular period - the final years before multiplexes when cinema attendances reached their nadir (British Film Year was 1984, I think).

[ChekhovsGun]

"It's PREVIEWTIME!"

No, dad! No!

[CajunGypsy]

Nice to see movie theater ads were just as cheesy across the pond as they were here in the States during the 1970s.

[airthreypark]

Aye......they turned up the heating as well just before the Ice Cream and juice came in. Drinks were normally in ribbed plastic cups with foil sealed lids that you had to poke the straw through. Normally went everywhere??

[jaxxstraw]

Must have seen that Frankies ad a hundred times as a tiny child, way too young to realise the blatant sexual innuendo.

The 70s were great. Whatever happened to the fun?

[SirPuppumHat]

A whole lot of oral sex innuendo.

[raccoonfan]

1:13 = EPIC HOTDOG ADVERTISEMENT!

[pablobpool]

i use to work at abc cinema blackpool and have a tin of reals of abc cinema logos and adverts

[SirCliveCalculator]

does anyone have the rank screen advertsing in space with the letters stretching backwards

[Ampex196]

@SirCliveCalculator DITTO SirClive*** - I'd love to see it again too!

[SirCliveCalculator]

Found it!!!

watch?v=YZ8fkJOQlBM

lol :)

[tacsmoker]

GREAT ADS,,,GREAT MEMORIES

[bluebus270]

I'm sorry, but cinema these days is shit. I feel ripped off if i DON'T get a 'B' film in with my ticket, and why should i buy from the foyer? I might want an ice cream at half time, so there should be a lady at the front of the auditorium with a tray. My daughters think i'm a right old fogey, but i don't care. Everythings so expensive these days as well. I usually buy popcorn form Asda and take it in with me.

[drwalpurgis]

Was ANYTHING advertised in the 70s/80s without the simulation of fellatio?

[AnthonyUK]

One short I remember is the Gillette Blue II Video Show with a few music videos mixed into Dolby Stereo with a Gillette Blue II ad at the end.

[NuclearPlanet]

Im hungry now

[Redline748]

funny now but back then you were just like, man I wanna see battlestar gallacta

[kstarpictures]

I find it interesting that there were more full length "TV-quality" commercials in movie theatres in Britain back in the 70's and 80's. That rarely happened in the US until recently. Traditionally, ads that weren't for refreshments and the like were shown in a 'slide show' format until this decade when some of the bigger cinema chains here started showing FirstLook before the feature.

[RetroToledo]

@kstarpictures That's pretty much how it was over here, though I wish advertising over here was a little more ambitious and more exclusive to theaters than simply porting the regular TV stuff over to the big screen. These people were doing this before TV was invented.

[faenor]

HA HA HA HA no smoking on the right side....like the smoke can also obey the rule XD

[kstarpictures]

LOL, I remember those days before the total smoking bans. It was done in the United States as well. They used to partition bowling alleys the same way, and it goes without saying it didn't make much of a difference. As George Carlin said, "Having a smoking section is like having a peeing section in a pool."

[acesdrummer101]

Our cinemas would show an HOUR of either these or blank screens before the film. If it said 7pm, the actual film didn't start until 8pm. I learned to really hate everyone of these and it is unbearable to watch. Thanks a million for bringing it all back- even bad memories are so much fun. Thanks again, I don't know how you got this!

[ShadowLugiaHemos]

When i went to college in Wiltshire, there was a small cinema down the road from the boarding house, and they had intermissions before films after they had the adverts. Dunno if they still do, but it was only a few years ago.

[sweetlilchickie1985]

Why do intermissions not happen anymore? Oh I know that all theatres use digital projectors now but they could still take an intermission so people could go to the bathroom.

[kstarpictures]

Intermissions no longer happen because there are no more double features. Cable TV, DVDs, and the multiplex (where many movies can be shown at one cinema at once) has rendered them obsolete. Sometimes, there was a shorter film (about 20 to 30 minutes in length) that showed before the main feature, but those disappeared in the UK around the mid 80's.

[RetroToledo]

@kstarpictures It's actually kinda sad that it happened. Seems like the more American model has ended up being the norm elsewhere in the world (though we use to do the same things as well like showing cartoons, newsreels and all that back in the day).

[horganator]

I loved the kaleidoscope of food! Why not try a hotdog? Mum? Please?

[RydeHammer]

Im 42 and that was PURE CLASS!

[IComeAnon4]

That second one wouldn't pass today.

[theseus27]

I agree!! Phew,it certainly was rather a bit....ahem!

:D lol

[kevinbrum]

Oh my God, freakin brilliant! Took me back a few years!

[djspenna]

Oh my god, where on earth did you get this from ?? Absolute quality !!

[vinwoo84]

Thank you so much for posting - this is wonderful to see again!

[bluebus270]

I remember going to Asda in Wakefield to buy popcorn and drink and sneak them into the ABC in Kirkgate as we couldn't afford cinema prices. The ABC has long gone as has the Asda.

[TV616]

"real fruit juice, frozen on a stick..."

why oh why cant advertising be like this once again

nice and straight-forward

[marcmitchell]

thats just popped my memory biscuit clean out of its socket.. going to lie down.

[robskiday]

@marcmitchell That's funny as - just went surfing for this today to remind myself of the King Cone ad - and just knew you'd have a comment on here.

[Gemjack]

bugger me I can't believe we put up with this crap lol

[andygin]

These bring back memories... Bolton.. ODEON... LIDO...CAPITOL...QUEENS...

My 1st memory of going to the pictures is Chitty chitty banb bang 66 or 67 I think,

I was a member of the saturday club at the ODEON. I remember watching SATURDAY NIGHT FEVER but can't remember which picture house it was at but I remember siting in the isles as the place was so full. FAB.

[worldofbong]

that was a sexy ass hot dog commercial

[bigkellyr]

Just try to show that second advert in this day and age. In the U.S. we had dancing characters all singing "let's all go to the lobby!" lol. Pip-pip, cheerio.

[cratercritter]

I wonder where the local ads that were placed in and around this stuff back in the 70s and 80s ended up? Back at Rank or Pearl and Dean? I somehow doubt they even exist anymore but It'd be great to see them again. I'm sure everyone has memories of some local classics from their area.

[pab70]

I have been after this for years. Memories of The Gaumont Ipswich!

[megaben99]

what theater is this video from? i like the fact that after the movie they say goodbye and come again to the patrons. that is nice.

[pab70]

The Gaumont Ipswich (UK) was run by the Rank Cinema Group. The logo was the man striking a big gong. It closed as a cinema around 1990. The building has reverted back to a theatre called The Regent.

[RebelVoDKa]

Clips AFTER the feature? "We do hope you can stay on and see them."

Those were the days! Nowadays, they're trundling the wheelie-bin into the auditorium during the last couple of minutes of the film and then legging it in with dustpans and brushes in that split second between the final shot and the first credit.

Thank God for home cinema.

[gilldarren1]

i ve been after the music for "this is cinema for years" you have made my day

[PictureHouseCinema]

That King Cone advert is full of conentations, thinly vailed porn filth of the 70's. See the way that woman gets her lips all over the man's King Cone! Mind you they do say, "sex sells"! (but what are you looking to buy?) lol

[alijanlondon]

Why is the Rank Gong Man the wrong way round on the goodbye clip?

[megaben99]

thanks. by the way, that juice commercial, if that commercial was in america, i would think that it would have people saying that it is racist.

but anyway, thanks for posting this video, it looks good.

p.s. have you seen that imax into, the one that starts in space and then goes into hyperspace (like in 2001 a space odessey ) and at the end it says imax?

i saw it in the 90s. thanks.

[megaben99]

is this from britain or america?

[richardsw11]

Britain

[MrGurubill]

@richardsw11 WOOOOOOOOOOOOOOOOOOOOOOOW

[mjhodges97]

@richardsw11 if its britain, why does it say at 0:33 kia-ora in the bottom right hand corner next to the green circle thingg? that means welcome or hello or something lol in maori. :P

[richardsw11]

@mjhodges97 because "Kia-Ora" (whilst meaning be well/healthy in Maori) is the British brand name of an orange squash drink that was sold in cinemas back in those days. you could have googled "Kia Ora" and found that out for yourself lol.

[mjhodges97]

@richardsw11 ohh haha i see lol :P

[chaoreturnsforgood76]

@richardsw11 I think Kia-Ora is made by US beverage company Coca-Cola.

[anonUK]

@richardsw11

Or he could have watched the second advert.

Some people really are a bit... intellectually impaired, aren't they!

[Chao772TheThird]

@richardsw11 Is Kia-Ora made by Coca-Cola? (US beverage company)

[richardsw11]

@Chao772TheThird At the time of posting it owns the rights to the Kia-Ora brand name in the UK.

[RetroToledo]

@richardsw11 That's what I do! People need to remember we don't have an excuse not to know anymore.

[fastasfox]

my local flicks still plays that add tee hee.

[agfagaevart]

Even the audio has that nostalgic muffled sound!

[Pauluk33]

ahahaha, cira ...c;lassic ad, just a classi... iremmeber that smoking ad. Smoking aint been in cinemas for years

[thephotoplayer]

Does anyone know who did the narration on the no smoking snipe at 2:46?

[woods2121]

The narrator is a man call Rupert ackroyd he was the promotions manager for The Rank Organisation ( Odeon) hope this helps

[FILABJBOY]

I remember Westlers hotdogs ad and King Cone ice creams in the interval.

[trailersic]

Gotta get them onto digital so we can all see them :) I'd like to help if I can.

[minutegongcoughs]

In the seventies Pearl & Dean regularly ran an ad where the company HQ was in Camden Town N. London. They then said it was next door to the hospital for tropical diseases, (ie. the VD Clinic!)

[androoow]

nice upload... don't suppose u have the longer british film year promo..i'm sure its a few mins long showing clips from classic british films to promote BFY 85 ??? or does anyone have it????? thanks.

[wmcginty]

You are a star! I´ve been looking for the King Cone ad for years! The No Smoking bit takes me right back to my childhood! And I´d forgotten all about Frankies! And ohhh, the "This Is Cinema" ad! How nice is it to have them thank us for coming? Things just aren´t the same anymore... You´re a legend! Thanks!

[richardsw11]

You're welcome, well it would have been selfish to have all these magical cinema moments from the past and not share them. Glad you enjoyed them.

[tonymontana1974]

Its too orangey for crows.

[richkennett]

It's just for me and my dog!

[tonymontana1974]

ITS TOO ORANGEY FOR CROWS.

[bigdave6777]

ahhh the golden days of cinema remember when these were shown in ashton under lynes old metro cinema in manchester(tameside in the mid 80's)

[PauliosBucko]

was this recorded at a british cinema and was it called the rank cinema?

[richardsw11]

No. It was recorded at my home on a projector system using a variety of different inputs. The Rank idents (Odeon Cinemas) were taken from the original celluloid that was thrown out into a skip when Rank (Odeon) cinemas changed their logo to "First Choice Odeon" in the 80's, which were transferred onto video. The Kia Ora and SRB ads were taken from an email I received from a friend. The whole compilation took an hour to film in the right order, but wasn't filmed at a cinema.

[Alan2008C]

I have a full roll of the Odeon "first choice" logos, open, close intermission etc on 35mm film but no way of transfering them and up loading them onto You tube. They where given to me when our local Odeon closed.

[Splatzone]

Oh, please try!!

[trailersic]

Oooh I've love to get all that odeon stuff (especially first choice stuff as that's what I remember) on digital, I know someone who's got a couple of 35mm projectors at home, I think, I'd love to get a chance to capture these, there must be a way to hook the sound output straight to a PC to record it rather than like here, and also to get a better picture quality.

I'd love to help if I can, I'm in the midlands.

[alcockell]

Do the projectors have a line-out on them? Wouldn't it then be a matter of taking a feed from that amplifier or split that cable then EQ it?

[raccoonfan]

Actually, there is a way. though it means compromsing on quality.

Just play the reel on a projector and film the screen.

[alcockell]

Rank (as in J Arthur Rank) Corp owned the Odeon chain back in the day - when cinemas had vewrtically integrated markets.

[biggles3332]

Do you have the SRB hotdog advert?

Would love to see that again.

[richardsw11]

Sorry no I don't have that one, though I'd love to see it to!

"SRB, (dee dah dee dah) SRB (dee dah dee dah), the Sausage in a Roll in a Box for me"!! fond memories!

[gee50000]

This is Cinema(Previewtime)music is Francis Monkman..."Release of Energy". I have heard versions of it on a KPM library CD but alas never this arrangement

[BigScreenScene]

Weren't KPM owned by arch rivals EMI (i.e. ABC cinemas)? I wonder what CD it was - do you remember?

[FredOrAlive]

"Release of Energy" is on KPM 1224 - Classical Concussion. The intermission animation uses a track called "Power Games" from the same LP.

[bigdan1985]

Where's Victor Lewis-Smith when you need him?!?! Just kidding, lovely stuff mate!

[HorrorReviews123]

I want a damn hotdog now!

[caturn88]

Seating areas on the right are non smoking and those on the left not, well that's okay then

[idle44]

If we had seen the film previews it could have been dated.

[richardsw11]

Film previews are sent back to the distributors once they are finished with. These idents were held at the cinema, and the projectionist would interlace them with the trailers for that week, and then deconstruct them and interlace the idents with the trailers that they were sent the next week. So, there were no trailers to put into the clip. Besides, I've already dated them in the title - 70's and 80's. If you want more specific dates then it's c.1978 -1986.

[idle44]

Blimey! I don't remember sending this! Thanks anyway, I love the nostalgia trips Youtube gives me.

[TheRhinoAutobot]

them hot dog buns look dry as hell LOL!!

[filmfan17]

Wow, this is awsome, lol. I never thought I'd ever hear that Rank Screen Advertising music again! Where did you get them? Thanks for posting.

[georgezimmer]

the intermission ad is really cruel

[fulcilover]

I remember this

[brickbat246]

I remember these very well from my earliest experiences of cinema - the Torquay Odeon had those while Newton Abbot had to make do with Pearl & Dean.

I prefer those Rank/Lyons Maid idents & ads to the P&D offerings any day. The Torquay cinema ads are now supplied by bloody Carlton!

[turkeytreat]

Im looking for the ads that were Playtime Popcorn and Crusader nuts...Anyone seen or remember them???

[cratercritter]

Out of all the cinema ident stuff I've watched on YouTube I finally find one from my era (70s - early/mid 80s). All I need now are the Golden Wonder peanuts ad (they're jungle fresh!)and Westler's hotdogs mooing!

Thanks!

[bluebus270]

Apart from Kia-Ora i cant recall any of the footage, and i've been going to cinemas off and on since 1969.

[warrilad]

brings back great cinema going memories when i was a kid.

[flashtheoriginal]

Majestic - Kia Ora "Its too orangey for crows, its just for me and my dog". Golden memories

[DaveNightingale]

The "This Is Cinema" music - christ,that takes me back!

Anybody know whether it was a library music piece and if so,what's it name?

[richardsw11]

Sorry Dave, I wish I knew too. I can't help but turn up the volume on those "This Is Cinema" idents.

Please, if anyone does know.......

[RichieA70]

Library music I think - it was also used for the opening titles of BBC's Watchdog tv prog in the early days. I once asked the BBC what the theme music was called but they couldn't track it unfortunately.

[kresblain]

Of course, the music cue heard during the snack bar sequence at the start of this montage is a version of "Dangerous Games," composed by Gareth Monkman for KPM Music.

[boo66]

Lyons King Cone... the direct rip-off off Wall's Cornetto!

I'd forgotten all about those!

[richardsw11]

I lost count of the amount of "Lick me, bite me" comments I got when I was stood in front of the screen witth an ice-cream tray strapped round my neck whilst the King Cone ad was playing!!!!! Happy days.

[Nutterworth]

I recall the 'This is Cinema' trailer from my childhood! Remember it from the Odeon (Manchester) in 1984/85 before a screening of Ghostbusters! Cheers for posting this!

[richardsw11]

You're welcome. Glad it brought back memories for you.

[neil38]

Richard do you have the Odeon screen title's that followed these, they were welcome to the fist choice also when Odeon went completly no smoking the no smoking title was changed do you have that version

[richardsw11]

Sorry Neil, I don't have the "First Choice" idents nor the non-smoking signs. I left the Odeon whilst they were still in use so there weren't any spare copies going around. Sorry!

[thewhippitinn]

Great stuff and happy memories.

Where on earth did you get these from?!

[richardsw11]

I was working at an Odeon when they changed over to "First Choice" Odeon, and no longer used these idents. The projectionist was throwing them out so I asked if I could have them!

[nedoflanders2]

I remember almost every advert there, Kia Ora, Fruit Juice, and the vomiting hot dog adverts.

[1marcheboy]

I worked at Odeon Swiss Cottage during the 80s. This really took me back! one of the many jobs I did there was selling in the auditorium from one of those neck strap trays! Good memories.

[sonicandCodeLyokofan]

The Hot Dog ad is a bit cool, but reminds me of the 'Dramatic Potatoe chip eating' scene in Death Note.

[smiti07]

Rank has been renamed to Carlton now

[james227uk]

Happy days with the rank organisation odeon cinemas, kalee and cinemeccanica projectors, the sales girls with the ice cream trays, lots of memories in the projection box, I miss the red neon odeon sign, now sadly gone.

[RichieA70]

BRILLIANT!!! This stuff totally captivated me at the Odeon's Barnet & St Albans as a kid ( the former still going after 73 years). The excitement at seeing that twinkling star bursting into the fantastic 'This is Cinema', the poor ice cream girl standing in an auditorium with about 3 people, and the curtains closing across 'Intermission'... Now if I can find 'Rank Advertising presents' I'll think I've died and gone to heaven! Thanks a million for posting this!!

[richardsw11]

I worked as an usher and we had to sit in the screen through each perfromance (to keep an eye on the film and to ask patrons who were making a noise to be quiet!) and despite seeing that previewtime ident four times a day six days per week for 3 years I never got tired of it! Glad you enjoyed it. The Rank advertising is hard to come by as they were supplied and collected weekly by RSA so projectionists rarely had a spare of the RSA ident knocking about the projection box, sadly.

[RichieA70]

Years ago an ex-cinema projectionist relative converted his living room into a cinema & built a projection box extension to house 2 cinema projectors! He used to invite friends over to watch full programmes with all these idents, ads, support film etc while remaining in his 'box' the whole time! Hopefully the RSA ident will show up some time - there are loads of Pearl & Dean's knocking about on You Tube! Thanks again for this, I'm still smiling at the memories!

[flytalk]

Do you mean the rank screen advertising presents add with the revolving planets and the letters get flashed onto the screen,i would love to see that again to.

[RichieA70]

That's the one...the screen used to go a dark reddish/brown colour with loads of scratches just before the planet bit started. Ah, the introduction to great local ads for curry houses and 2nd hand car dealers just 2 minutes from this theatre...C'mon You Tube users, there must be someone out there with this ident!

[mattsjock]

a trip down memory lane I remembe al of those all too clearly

Stuart

[richardsw11]

Hi Stuart, thanks for the comment. Glad you enjoyed the trip down memory lane.

[jeanandbrian]

Oh my goodness, thank you so much for sharing this. It brings back so many memories for me. I'm in the twilight of my years and retired from the old Odeon Guildford years ago when it was at the top of the high street and I still miss those days. The happiest of times. I miss those days so much. You've made an old lady very very happy (and cry!). Thank you.

[richardsw11]

You're very welcome j&b, it's not often I make a lady cry with happiness! your comment has made me glad at all the trouble I took in getting it filmed and posted. I miss working in the cinema too (though I don't miss the awful pay!).