Corporations need to be broken. Beaten bloody, and brought low. We're getting to the point where every word, symbol, and image is the property of some jackboot conglomerate, and almost all of them are used solely for sales and marketing: to hound us into buying things that we usually don't need. Bill Hicks was right...if you are in sales or marketing, you should kill yourself. Seriously. You're the bane of humanity.
Method used the flower long before the big mean previously toxic corporation spent all their billions of dollars in marketing to creating Green Works, a product that was simply reactive to the thought leadership of Method and their impact on the entire cleaning value system. If your not a big corporation made up of mean people we want to help you-because you deserve great work. This video is great.
There's a difference between copyrights, patents, trademarks, marketing campaigns, logos ... and a difference between registrations, unregistered, unregisterable, generic, public domain, and so on.
Just because someone uses an image of a daisy does not mean it's an identifier of them as the source of the goods or services.
But once used, it kind of precludes anyone else as using an image of a daisy as a unique identifier of someone else's goods and services.
If Clorox applies to register a daisy as their own mark in trade, and the trademark registration database examiner only searched for competing trademarks, but neglected to search the marketplace for prior use of daisies in general (such as in marketing campaigns and logos), then that examiner has not done a good job.
I may be wrong, but my take on all of this is that Method uses the daisy not a a mark in trade, but as a generic illustration of a nice scene consumers might imagine when using their product, and Clorox is trying to turn the common use and public domain image of a daisy as a source identifier of their goods.
Method has been using a daisy as a non-unique illustration.
Clorox wants to own daisies and prevent anyone else from using daisies.
Hmm...cute gimmick to try to make your competitor seem like the tyrant. The issue at hand isn't them "owning" the daisy. Its a simple design trademark issue. If they trademark a design...you don't get to use it...If you trademark a design...they don't get to use it...plain and simple. Flouting a pot of daisies to distract from the real issue (infringing trademarked designs) is a bit misleading. I like your wall though!
The daisy belongs to mothernature, plain and simple. Method have been using this logo for 6 years - it is not a new thing. This is a classic case of corporate bullying - clorox evidently fear Method as a rival - their markets are different - people who buy Method are unlikely to ever buy from clorox as a company or indeed the clorox product. I will boycott clorox if they continue to bully a real eco friendly company unlike a fake eco company that is only interested in 'greenwash' .
so Clorox creates an extremely similar product several years after Method, copies their logo idea, trademarks it and THEN writes the cease and desist letter? never heard of Method before today but you won't be seeing Clorox in my shopping cart anymore even tho that's the only brand of bleach my family has ever bought. That's just wrong...
Wait, but Method is a , dare I say it? A...corporation. Ok, since it is the bromide of this century and I just parrot what everyone else says because I have no opinions of my own I will have to say that I now hate method because they must be 'evil' like all corporations. Let's all go back and live in caves!
Hey Adam and Eric....one day corporations like Clorox will be hopefully pushing up the daisies and only eco-friendly companies like Method will exist! Clorox are being ridiculous.....Love from London, Natalija xx
I read the Cease and Desist - it is amazing that Clorox would try something like this. They have been dumped right into the same pages as Microsoft, Monsanto and Thomas Edison in my book. What a bunch of corporate doofs, they lost me as a customer because of this. My wife (up until now) would purchase the clorox green, but that is about to change. I will search you out Method!
Flower's belong to the planet -- the drawn daisy used as the registered brand trademark belongs to Clorox. Sucks, but such is life. Feel free to use the daisy on any other product that's not a green cleaning solution. Legally, you're likely in the wrong. If you have no lawyers or money to spend on a defense, I suggest you quit provoking the Goliath that is Proctor & Gamble. Go with a different drawn daisy as your registered trademark. You seem like two creative guys, out-label them.
@musicman812 Legal experts have said if Method can prove it's use of the symbol predates Clorox's (and it does) that METHOD would prevail in court. Actually, that makes you in the wrong. They can poke the bear as much as they want. This is great publicity for their company, especially when they win.
@surreptitiousvixen I hope I am wrong -- life & business experience tell me I'm not -- especially when up against P&G. Again, they seem like two creative guys (I dig the level-headed appeal to the masses). I'm sure they'll out-label them in the end. Maybe a label drawing contest is in order to increase awareness of this debacle and keep this Ad campaign moving along? I suggest putting Daisy Duke on the bottle. Sex sells too!! Take care...best of luck to METHOD.
@musicman812 Legal experts have said if Method can prove it's use of the symbol predates Clorox's (and it does) that METHOD would prevail in court. Actually, that makes you in the wrong. They can poke the bear as much as they want. This is great publicity for their company, especially when they win.
PR stuff stinks. Like McDonald's suing a MacDonald's in Ireland - some poor mom and pop restaurant that has been around longer than the food chain giant! Geez! Or, how about Monsanto owning the rights to seeds - yes, seeds! If a bird spreads those seeds to your farm, you are in violation of growing a Monsanto seed without permission!!! What is this world coming to? People need to grow up and get a life. Gripe about something important - like world peace. :)
It all comes down to whether or not consumers confuse Method cleaning products for Clorox green works - which any non-idiot can obviously tell the difference. If the daisy is the actual reason by which a consumer would mistake Method for Clorox then it could possibly be a case. Personally - really Clorox? Make a better product and actually compete in the market and then we'll talk.
what's odd is don't even recall a flower, much less a daisy, being associated with clorox's trademark....when did that happen? if it's so integral to the image of clorox, why can't i recall it?
i don't know - "the daisy" belongs to nobody, but a specific trademarked design obviously in law belongs to whoever registered it; you should take legal counsel.
@g0ssage If you paid attention, they have been using the daisy symbol for 6 years. Green Works products have not been around for that long yet. In fact, Green Works products have only been around since 2007
@oliviastormshadow And yet Method didn't send them a C&D when Greenworks came out. I think I'm done buying anything made by Clorox now and I'll stick to Method or other brands. This just underlines the stupidity of corporate greed.
@kokodhem I will now only buy Ecover or Method - I won't buy from a conglomerate or corporate cannibal such as P&G or any other brand. Their record on the environment stinks and they think consumers are stupid enough to believe their 'greenwash'. This latest 'daisy' issue is the last straw - it's pathetic, it's silly, and it's a waste of time that will just keep greedy lawyers busy and cause huge financial loss to Method if they have to fight it in court. I support Method 100% . Boycott Clorox!
@oliviastormshadow You need to have a copy-write. I guess they should have done that 6 years ago. As i do think that it's ridiculous... I went to their website and their logo is not at all like the Green Works Daisy. One is very abstract, to which I didn't know it was suppose to even represent a flower let alone a daisy.
Um, Method has existed for close to a decade now whereas Clorox's NEW line of products were released in 07 but you're obviously stupid these 'minor' facts don't matter and sadly, although ignorance can be taught, stupid lasts forever = /.
@g0ssage they have made something original, infact it is so original and refreshing that P&G are upset and intimidated by Method's market share and envious of their niche. Method products are far more superior, better, more effective, non toxic and environmentally friendly. All cleaning products have an impact of the environment so it's about keeping that impact to a minimum. Method is great at this - their designs are great. Clorox sucks as a chemical and the design is inferior and basic.
@g0ssage legal experts say if Method can prove it's use of the product pre-dates Clorox's use of the logo, then METHOD prevails in court. Method was using it first. Clorox copied Method, but method wasn't douchey enough to try and copyright a flower.
keep up the "dirty" work of defending the planet :)
modmom 10 months ago
Nature creates Daisy
Daisy creates Oxygen and breathes Carbon Dioxide
Nature creates Mankind
Mankind creates Carbon Dioxide and breathes Oxygen
Clorox creates Sodium Hypochlorite that kills Daisy and Mankind
Method creates soap using Nature that doesn't kill Daisy or Mankind
Clorox patents daisy to kill Mankind's use of Daisy
Method creates awareness in Mankind to kill Clorox's patent of Daisy
Ah the circle of life.
rlholo 1 year ago
Corporations need to be broken. Beaten bloody, and brought low. We're getting to the point where every word, symbol, and image is the property of some jackboot conglomerate, and almost all of them are used solely for sales and marketing: to hound us into buying things that we usually don't need. Bill Hicks was right...if you are in sales or marketing, you should kill yourself. Seriously. You're the bane of humanity.
Grymmorgan 1 year ago
Method used the flower long before the big mean previously toxic corporation spent all their billions of dollars in marketing to creating Green Works, a product that was simply reactive to the thought leadership of Method and their impact on the entire cleaning value system. If your not a big corporation made up of mean people we want to help you-because you deserve great work. This video is great.
agencymagma 1 year ago
There's a difference between copyrights, patents, trademarks, marketing campaigns, logos ... and a difference between registrations, unregistered, unregisterable, generic, public domain, and so on.
Just because someone uses an image of a daisy does not mean it's an identifier of them as the source of the goods or services.
But once used, it kind of precludes anyone else as using an image of a daisy as a unique identifier of someone else's goods and services.
peterblaise 1 year ago
If Clorox applies to register a daisy as their own mark in trade, and the trademark registration database examiner only searched for competing trademarks, but neglected to search the marketplace for prior use of daisies in general (such as in marketing campaigns and logos), then that examiner has not done a good job.
peterblaise 1 year ago
I may be wrong, but my take on all of this is that Method uses the daisy not a a mark in trade, but as a generic illustration of a nice scene consumers might imagine when using their product, and Clorox is trying to turn the common use and public domain image of a daisy as a source identifier of their goods.
Method has been using a daisy as a non-unique illustration.
Clorox wants to own daisies and prevent anyone else from using daisies.
Have I got it?
peterblaise 1 year ago
Patent the world
dickheadNo22 1 year ago
Hey Mrsloopy- legal experts say if Method can prove it's use of the product pre-dates Clorox's use of the logo, then METHOD prevails in court.
surreptitiousvixen 1 year ago
Hey Mrsloopy- legal experts say if Method can prove it's use of the product pre-dates Clorox's use of the logo, then METHOD prevails in court.
surreptitiousvixen 1 year ago
Hmm...cute gimmick to try to make your competitor seem like the tyrant. The issue at hand isn't them "owning" the daisy. Its a simple design trademark issue. If they trademark a design...you don't get to use it...If you trademark a design...they don't get to use it...plain and simple. Flouting a pot of daisies to distract from the real issue (infringing trademarked designs) is a bit misleading. I like your wall though!
dracodadeatheater 1 year ago
Tell Clorox to get stuffed! Who the hell do they think they are?
tommysixtoes 1 year ago
The daisy belongs to mothernature, plain and simple. Method have been using this logo for 6 years - it is not a new thing. This is a classic case of corporate bullying - clorox evidently fear Method as a rival - their markets are different - people who buy Method are unlikely to ever buy from clorox as a company or indeed the clorox product. I will boycott clorox if they continue to bully a real eco friendly company unlike a fake eco company that is only interested in 'greenwash' .
aa7391 1 year ago 3
so Clorox creates an extremely similar product several years after Method, copies their logo idea, trademarks it and THEN writes the cease and desist letter? never heard of Method before today but you won't be seeing Clorox in my shopping cart anymore even tho that's the only brand of bleach my family has ever bought. That's just wrong...
damienv5 1 year ago 18
I love Method too!
Wait, but Method is a , dare I say it? A...corporation. Ok, since it is the bromide of this century and I just parrot what everyone else says because I have no opinions of my own I will have to say that I now hate method because they must be 'evil' like all corporations. Let's all go back and live in caves!
g0ssage 1 year ago
Hey Adam and Eric....one day corporations like Clorox will be hopefully pushing up the daisies and only eco-friendly companies like Method will exist! Clorox are being ridiculous.....Love from London, Natalija xx
WriterInTheCity 1 year ago 3
I vote for Earth! Yea Method!
beeshel 1 year ago
Clorox, you suck.
rusheggie 1 year ago
I read the Cease and Desist - it is amazing that Clorox would try something like this. They have been dumped right into the same pages as Microsoft, Monsanto and Thomas Edison in my book. What a bunch of corporate doofs, they lost me as a customer because of this. My wife (up until now) would purchase the clorox green, but that is about to change. I will search you out Method!
Alquerian 1 year ago
@Alquerian Just a clarification - Clorox didn't cause a divorce from my wife, simply a change in my purchasing habits!
Alquerian 1 year ago
Flower's belong to the planet -- the drawn daisy used as the registered brand trademark belongs to Clorox. Sucks, but such is life. Feel free to use the daisy on any other product that's not a green cleaning solution. Legally, you're likely in the wrong. If you have no lawyers or money to spend on a defense, I suggest you quit provoking the Goliath that is Proctor & Gamble. Go with a different drawn daisy as your registered trademark. You seem like two creative guys, out-label them.
musicman812 1 year ago 3
@musicman812 Legal experts have said if Method can prove it's use of the symbol predates Clorox's (and it does) that METHOD would prevail in court. Actually, that makes you in the wrong. They can poke the bear as much as they want. This is great publicity for their company, especially when they win.
surreptitiousvixen 1 year ago 2
@surreptitiousvixen I hope I am wrong -- life & business experience tell me I'm not -- especially when up against P&G. Again, they seem like two creative guys (I dig the level-headed appeal to the masses). I'm sure they'll out-label them in the end. Maybe a label drawing contest is in order to increase awareness of this debacle and keep this Ad campaign moving along? I suggest putting Daisy Duke on the bottle. Sex sells too!! Take care...best of luck to METHOD.
musicman812 1 year ago
This has been flagged as spam show
@musicman812 Legal experts have said if Method can prove it's use of the symbol predates Clorox's (and it does) that METHOD would prevail in court. Actually, that makes you in the wrong. They can poke the bear as much as they want. This is great publicity for their company, especially when they win.
surreptitiousvixen 1 year ago
I <3 method.
badbeers 1 year ago
EARTH!
abbyjres 1 year ago
PR stuff stinks. Like McDonald's suing a MacDonald's in Ireland - some poor mom and pop restaurant that has been around longer than the food chain giant! Geez! Or, how about Monsanto owning the rights to seeds - yes, seeds! If a bird spreads those seeds to your farm, you are in violation of growing a Monsanto seed without permission!!! What is this world coming to? People need to grow up and get a life. Gripe about something important - like world peace. :)
ivyvine111 1 year ago
Clorox paid me to vote for Clorox. So I'm voting for Clorox.
Vagabonding 1 year ago
It all comes down to whether or not consumers confuse Method cleaning products for Clorox green works - which any non-idiot can obviously tell the difference. If the daisy is the actual reason by which a consumer would mistake Method for Clorox then it could possibly be a case. Personally - really Clorox? Make a better product and actually compete in the market and then we'll talk.
pepsikap 1 year ago
Screw Clorox.
ghostykips 1 year ago
what's odd is don't even recall a flower, much less a daisy, being associated with clorox's trademark....when did that happen? if it's so integral to the image of clorox, why can't i recall it?
vanyel5 1 year ago 2
i don't know - "the daisy" belongs to nobody, but a specific trademarked design obviously in law belongs to whoever registered it; you should take legal counsel.
mrsloopypea 1 year ago 4
I LOVE THIS COMPANY!
tanyamargaritam 1 year ago
@tanyamargaritam (method, that is)
tanyamargaritam 1 year ago
A daisy wouldn't last a minute in Clorox, let alone 3 days.
jprimock1103 1 year ago
What government official would give a company rights to the daisy? That's crazy! Besides your daisy looks nothing like their daisy
ddevencenzi 1 year ago
C'mon there's no other possible way to design it? Please. Reminds me all those phones that came after the iphone and look exactly like it.
"Look at us poor little company vs the 'evil' giant corporation." This PR trick has been played a thousand times. Like Howies with Levi's.
You don't want corporations to send you 'friendly notes' then stop copying their products and designs and make something original.
g0ssage 1 year ago
@g0ssage If you paid attention, they have been using the daisy symbol for 6 years. Green Works products have not been around for that long yet. In fact, Green Works products have only been around since 2007
So, technically, Clorox copied from Method.
oliviastormshadow 1 year ago 18
@oliviastormshadow And yet Method didn't send them a C&D when Greenworks came out. I think I'm done buying anything made by Clorox now and I'll stick to Method or other brands. This just underlines the stupidity of corporate greed.
kokodhem 1 year ago 3
@kokodhem I will now only buy Ecover or Method - I won't buy from a conglomerate or corporate cannibal such as P&G or any other brand. Their record on the environment stinks and they think consumers are stupid enough to believe their 'greenwash'. This latest 'daisy' issue is the last straw - it's pathetic, it's silly, and it's a waste of time that will just keep greedy lawyers busy and cause huge financial loss to Method if they have to fight it in court. I support Method 100% . Boycott Clorox!
aa7391 1 year ago 3
@oliviastormshadow You need to have a copy-write. I guess they should have done that 6 years ago. As i do think that it's ridiculous... I went to their website and their logo is not at all like the Green Works Daisy. One is very abstract, to which I didn't know it was suppose to even represent a flower let alone a daisy.
thelexithon 1 year ago
@g0ssage
Um, Method has existed for close to a decade now whereas Clorox's NEW line of products were released in 07 but you're obviously stupid these 'minor' facts don't matter and sadly, although ignorance can be taught, stupid lasts forever = /.
PonsXAsinorum 1 year ago 3
Comment removed
teXxashoTt 1 year ago
@g0ssage they have made something original, infact it is so original and refreshing that P&G are upset and intimidated by Method's market share and envious of their niche. Method products are far more superior, better, more effective, non toxic and environmentally friendly. All cleaning products have an impact of the environment so it's about keeping that impact to a minimum. Method is great at this - their designs are great. Clorox sucks as a chemical and the design is inferior and basic.
aa7391 1 year ago 3
@g0ssage legal experts say if Method can prove it's use of the product pre-dates Clorox's use of the logo, then METHOD prevails in court. Method was using it first. Clorox copied Method, but method wasn't douchey enough to try and copyright a flower.
surreptitiousvixen 1 year ago 3
mother earth, definatly
24681again 1 year ago