Added: 2 years ago
From: jed6271
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  • "'EAST SIDE/WEST SIDE' is next, on the CBS Television Network".

  • This is from "The Return of Malcom Merriweather" (featuring Bernard Fox's second appearance as "Malcolm") [April 20, 1964]. General Foods' "sponsor's tag" at the very end reminded viewers they also brought you "THE NEW PHIL SILVERS SHOW" on Saturday nights during the 1963-'64 season on CBS (it ended after one season).

  • General Foods was the sole sponsor of the series, and promoted several of its "fine products" over the years on the program- especially in an "integrated commercical" at the end of the episode (sometimes serving as a "coda" to the evening's story), featuring Andy and/or several cast members humorously "pitching" one of the GF products offered during the episode [in this instance, it was Sanka]. The closing credits also featured the evening's product in a lower corner of the screen...

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