I'm in particular agreement with what Garrett says at 3.10 about old media. A few creative directors have said this to me before. "Why reinvent the wheel when the road keeps changing?" That's not to say that you shouldn't have a fresh set of tyres now and then...
I'm in particular agreement with what Garrett says at 3.10 about old media. A few creative directors have said this to me before. "Why reinvent the wheel when the road keeps changing?" That's not to say that you shouldn't have a fresh set of tyres now and then...
OllyKilo 2 years ago