A VERY long running series of ads for Maxwell House coffee, many of which played during "Make Room for Daddy" and "The Andy Griffith Show" (both sponsored by General Foods, the parent company of Maxwell House, Post cereals, and Jell-O pudding and gelatin). This campaign ran for the entire duration of the 1960s.
I'm not a huge coffee fan but I love this commercial with a passion. I notice in several old commercials (not just coffee ones) commenting "...with the high price of coffee these days...". Did some event cause prices to go up?
Coffee prices used to peak and receed quite a bit based on the harvest. We don't see it now because we use different farming practices....in almost everything. We still hit a bad harvest, once and I while, but we usually have enough of any item in stores that projected price hike doesn't happen.
The last time I remember a really noticable coffee price spike was the late 70's after the gas crisis.
I always perk my coffee at home. People visit me just for the coffee. If you ever get a chance, buy a percolator and really enjoy a pot of coffee again.
I loved that commercial as a kid...it made me want to try my parents coffee so badly, of course that was overruled ("coffee is not for children" said my parents).
Anyway, I have to wonder if that commercial is why I LOVE coffee so much to this day!
Percolated coffee tastes better then any that the new fangled coffee makers of today can possibly make. We paid $1.98 for a whole can of Maxwell House in the 1960s and it was delicious, percolated coffee. Today's young generation is stupid enough to pay $4. for a cup of coffee at Starbucks...really stupid. You kids go broke while making Starbucks rich.
@68lincoln well now hold on, perc'd coffee is way better, ill give you that; i've got enough percs to start a collection, and i use them all. ill also say that the $4 frappa-lappa-whatever drinks from starbucks are silly. but they'll still sell you a cup of good, regular coffee for $1.50, which isn't too bad in my book.
Except when you adjust $1.98 for inflation you get $14.18 in today's terms which buys you almost 2 bags of Starbucks coffee. I hope you had fun paying that much for coffee while making Maxwell House rich.
Thanks YouTube for saving me another childhood memory of that "plucka-plucka-pluck-pluck" sound stuck in my head forever! Do the make those old percoator-type coffepots anymore? If I found one, would modern coffee work in them?
Like this should have been 30 seconds. I mean how much more can you say about the stuff. Smell it! Taste it! Hear it! Smell it! taste it! Hear it! OK, we get the idea. People back then must have had some sort of learning problem if they couldn't understand simple commands and had to have them repeated.
actually, the real problem is this generation of people with Attention deficit hyperactivity disorder (ADHD), peeps like you who can't sit down and focus for more than 30 seconds at a time without taking their meds.
the narrator may seem like he's repeating itself multiple times, but he's merely trying to implant "suggestions" in your head that maxwell is favorable. that's how people in authority did things in the old days, repeating them over and over until you learned/brainwashed.
People back then didn't have to be bombarded with constant cuts and images and CGI special effects every 3 seconds. They could take the time to sit and concentrate on one thing longer than half a second and didn't have the attention span of a brick.
I grew up on this commercial and the reason I love coffee today! Oh, and because I love Maxwell House so much, I own significant shares of stock in Kraft Foods :)
I remember this commercial vividly. At the time, most Americans drank swill - except the Italians, of course. Maxwell House maintains that tradition even today. Before I take a commercial flight anywhere, I always phone ahead to be sure they don't serve Maxwell House on board. As Charles Pierce used to say, "Oh, Mrs. Olsen! My husband says my coffee tastes like panther piss!"
The instrument used to play that percolating melody is a set of boom-bam drums.
bokarabo 3 months ago
Brewed coffee is NOT $4 at Starbucks. It isn't nice to lie.
sixthromeo 7 months ago 2
A VERY long running series of ads for Maxwell House coffee, many of which played during "Make Room for Daddy" and "The Andy Griffith Show" (both sponsored by General Foods, the parent company of Maxwell House, Post cereals, and Jell-O pudding and gelatin). This campaign ran for the entire duration of the 1960s.
elc1960 8 months ago
Yeah baby!!!!!!!!!!!!
A friend of mine just gave me a percolator.
I remember growing up, my mom putting the coffee on, and watching it perc in our Pyrex percolator. GOOD Stuff!
Pdoolesct 8 months ago
need a fork for that cup o' mud
Mike1614b 11 months ago
0:50
I'm grateful for high-resolution color tv. That could have been a can full of little chunks of road tar for all we know.
kasteman1 11 months ago
I'm not a huge coffee fan but I love this commercial with a passion. I notice in several old commercials (not just coffee ones) commenting "...with the high price of coffee these days...". Did some event cause prices to go up?
MattTheSaiyan 1 year ago
@MattTheSaiyan
Coffee prices used to peak and receed quite a bit based on the harvest. We don't see it now because we use different farming practices....in almost everything. We still hit a bad harvest, once and I while, but we usually have enough of any item in stores that projected price hike doesn't happen.
The last time I remember a really noticable coffee price spike was the late 70's after the gas crisis.
thegirl44 1 year ago
I always perk my coffee at home. People visit me just for the coffee. If you ever get a chance, buy a percolator and really enjoy a pot of coffee again.
Hubble672 1 year ago
I loved that commercial as a kid...it made me want to try my parents coffee so badly, of course that was overruled ("coffee is not for children" said my parents).
Anyway, I have to wonder if that commercial is why I LOVE coffee so much to this day!
tonybklyn 1 year ago
we all went to school singing, da-da-da -da-DAT-da -da dat da to each other , it drove us batty and we ended up in this asylum 50 years later
Loghomeguy1212 1 year ago
Percolated coffee tastes better then any that the new fangled coffee makers of today can possibly make. We paid $1.98 for a whole can of Maxwell House in the 1960s and it was delicious, percolated coffee. Today's young generation is stupid enough to pay $4. for a cup of coffee at Starbucks...really stupid. You kids go broke while making Starbucks rich.
68lincoln 2 years ago 10
@68lincoln I distinctly and succinctly second that.
Juliaflo 2 years ago 4
@68lincoln well now hold on, perc'd coffee is way better, ill give you that; i've got enough percs to start a collection, and i use them all. ill also say that the $4 frappa-lappa-whatever drinks from starbucks are silly. but they'll still sell you a cup of good, regular coffee for $1.50, which isn't too bad in my book.
classicrocker12 1 year ago
@68lincoln
Except when you adjust $1.98 for inflation you get $14.18 in today's terms which buys you almost 2 bags of Starbucks coffee. I hope you had fun paying that much for coffee while making Maxwell House rich.
Chopper731 1 year ago
@68lincoln Percolated coffee is harsh and bitter. French press coffee made from freshly ground coffee beans is cheap and it's good.
Strideo1 4 months ago
@68lincoln yeah and at such low prices all the farmers suffered for it. even though we're paying more at least it's going back into the industry.
OneHundredPercentNZ 1 week ago
Wow. Great memories. I used to be fascinated with the singing coffee percolator as a kid. Thanks.
MrNoahTall 2 years ago
Thanks YouTube for saving me another childhood memory of that "plucka-plucka-pluck-pluck" sound stuck in my head forever! Do the make those old percoator-type coffepots anymore? If I found one, would modern coffee work in them?
pbanta62 3 years ago
Like this should have been 30 seconds. I mean how much more can you say about the stuff. Smell it! Taste it! Hear it! Smell it! taste it! Hear it! OK, we get the idea. People back then must have had some sort of learning problem if they couldn't understand simple commands and had to have them repeated.
Escomillo 3 years ago
actually, the real problem is this generation of people with Attention deficit hyperactivity disorder (ADHD), peeps like you who can't sit down and focus for more than 30 seconds at a time without taking their meds.
the narrator may seem like he's repeating itself multiple times, but he's merely trying to implant "suggestions" in your head that maxwell is favorable. that's how people in authority did things in the old days, repeating them over and over until you learned/brainwashed.
soothsayer0 3 years ago
People back then didn't have to be bombarded with constant cuts and images and CGI special effects every 3 seconds. They could take the time to sit and concentrate on one thing longer than half a second and didn't have the attention span of a brick.
MontagTheMagician 2 years ago
wow if i had a coffee pot that made that kinda sound every time i made coffee i would throw it out the window lol
teleman587063 3 years ago
LOL tastes as Good as it smells...every time!
AmberNichole87 3 years ago
This was a jingle by a Mr. Caleb J. Davie
Rowe. (BTW,when last I checked,the Musicians'
Union of Los Angeles was trying to find him...
he has earned royalties,but disappeared!)
Think a band called The Checkmates made a
song out of it...called "The Percolater
Twist".
RonaldVaughan 3 years ago
I drink Starbucks.
4321Blastoff 3 years ago
Everyone likes the smell of their own brand.
;)
fonna 3 years ago
"Ahhhhhh. SMELL IT!!" Sounds kind of nasty.
Escomillo 3 years ago
I think I've lost count of how many times he said "It tastes as good as it smells every time." >_> "SMELL IT!"
Cristel 4 years ago
smell it... SMELL IT DAMN YOU! now... taste it... i said TASTE IT!
planetfall 4 years ago 14
I grew up on this commercial and the reason I love coffee today! Oh, and because I love Maxwell House so much, I own significant shares of stock in Kraft Foods :)
DearLady1965 4 years ago
Ya, I remember humming this tune as a kid. That was only a few years ago. lol
nae54 4 years ago
looks like panther piss, tastes like panther piss..."it tastes as good as it smells, every time"
nonew3 5 years ago
I avoid panther piss every chance I get!!
rgarcia77 3 years ago
MY FAVORITE COMMERCIAL!!!
dominique777 5 years ago
I remember this commercial vividly. At the time, most Americans drank swill - except the Italians, of course. Maxwell House maintains that tradition even today. Before I take a commercial flight anywhere, I always phone ahead to be sure they don't serve Maxwell House on board. As Charles Pierce used to say, "Oh, Mrs. Olsen! My husband says my coffee tastes like panther piss!"
nedsparks 5 years ago
Cool long TV ad. I don't even like coffee and its odor.
antdude 5 years ago
The announcer is kind of pushy..."SMELL IT!!"
visor109 5 years ago