Ford Fiesta "This Is Now" ad by Ogilvy Advertising London

[mezaisme]

omg i remember this!

[streesmut70]

Some place as Focus Ad....

[21FensterPL]

In my opinion one of the best ads.

[mkarnerfors]

Brilliant move with the Nighthawks reference... makes the viewer feel smart. And if they simply didn't know it.. hey, no harm done. :)

[MarktgInnovation2Day]

Cool video thanks - have favourited on our channel here - we favourite the best brand videos on youtube. Cheers

[wikiwama]

I absolutely love this ad!

Bit odd though that one of the buildings gone past is a BMW one.

[mcjrak]

That isn't London. I suppose it is Berlin. What city is it?

[babybabekiss]

@mcjrak it's berlin, in germany

[wikiwama]

@mcjrak Berlin.

[KasukoKun]

Noah Harris came to my uni yesterday to explain his work, the environment from this advert was filmed several times at each time of the day. Day, evening, nigh, midnight and they took the most beautiful parts of each day and combined them to create a surreal atmosphere. Looks very beautiful

[littlemissamylauren]

Quick question... Is everything in the background e.g. people moving slower to say that this car is ahead of time? that it is that advanced? i'm trying to de-code for dissertation :s

[namera314]

does anyone know the name of the song??? My mother wants to have it on her phone.

[glucman007]

@namera314 Pluxus - Transient

[otherFlawliet]

screenshot at 0:39 is based on edward hopper's 'Nighthawks'

Love this trailer

[otherFlawliet]

screenshot at 0:39 is based on edward hopper's 'Nighthawks'

Love this trailer

[otherFlawliet]

screenshot at 0:39 is based on edward hopper's 'Nighthawks'

Love this trailer

[otherFlawliet]

screenshot at 0:39 is based on Edward Hopper's 'Nighthawks'

Love this trailer

[germanpuma]

got one :)

[savanotmak]

Check out my ringtone of this video 0:19 - 0:47 at tube2 tone{.]com

[8skellerns]

Took delivery of one of these today! Fantastic car!

[AdrianC12345]

How come the commercials in the US aren't as good as the ones in the UK?

[superstarjonesbros]

Or the Netherlands?

[Mattinka]

@AdrianC12345

That's because recipients in Europe are more intelligent and demanding than in the States. No offence to anyone - US versions of European TV shows are made like they were for idiots. Pompatic, pathetic and empty.

[Zeinabusan]

@AdrianC12345

Because UK is just AWESOME. ^_^

[Mimmyck]

Pluxus - Transient

[Mimmyck]

MUSIC : Pluxus - Transient

[clockworkuser]

Genialny spot, że nie wspomnę już o muzyce do niego.

Wie ktoś może, kim jest autor tych "nutek"?

[regnum84]

Wykonawca to Pluxus a tytuł utworu to "Transient"

[Mimmyck]

Pluxus - Transient

[Robertos2008]

No właśnie, świetna muzyka. Mam wrażenie, że ostatnio powstaje więcej reklam z dobrą muzyką. Myślę, że jeśli dobierze się do reklamy muzykę, która od razu robi prawie na każdym wrażenie, to spot może osiągnąć skutek nawet jeśli wizualnie jest przeciętny czy wręcz słaby. Bo ludzie będą sobie melodyjkę nucić a może nawet szukać jej w Internecie kojarząc przy okazji reklamowany produkt.

[IxLovexTeganAndSara]

i will give sooo much THANKS to anyone who can hook me up with the 2010 aus. Ford Fiesta ad?

[Julianker]

I much prefer the music in this version to the other.

[sam17simba]

I cant find this other one its showing on tv and the music so lush and i want to find out what it is and tihs random women was jogging in it so thats all i can memba....

[Julianker]

Two Lone Swordsmen?

[loenkoff]

Don't understand what's interesting in this ad. Nothing, as for me. Except music.

[Swoon000]

This music by Plexus is a rip off of a song called Kings Call by Phil Lynott (of Thin Lizzy fame), check out the youtube video of it and listen.

[redreciever]

@Swoon000

Pluxus, not Plexus.

And if you think Transient is a ripoff of Kigns Call you really should see an aurist.

[Alwexius]

Perhaps music isnt your thing.

[kidomarufan]

check out the traffic light at 50seconds. maybe a subliminal--- but im not sure.

[sprezyna24]

porywajaca kompozycja

[Catlow20]

Why does the American Fiesta look so different?

I feel in love with the Euro Fiesta the style just pops and it has features that i wanted. And now its in America it has nothing i wanted. not even the Euro styling. when i seen the American Fiesta my heart sank. I think i may just buy straight out of London. I'm not impressed at all with the American fiesta.

[rapperDBoy]

Where was this ad shot?

I mean in what country?

Thanks

[Ogilvyvids]

Berlin, Germany.

[MaTineq]

It's very good advert, tasty. :D

[peterberrington]

I haven't seen this on TV. I want to see the whole ad. Which countries is it being shown in please?

[noddyelite]

ireland is one of the countries.......that i know

[PRETCP]

I like this ad - alot!!

But Im still no ford fan.

[GermanSk8er3000]

i love that commercial, best commercial ever!!!

it remembers me the first i hard it

[sm3llyd3c]

I much prefered this advert to the new one. I was sad when the new one came on. The song suits the city scene alot better than the other faster paced song.

[appleZac]

The new "Yellow" version of the popular Ford Fiesta "This Is Now" ad. The new track is by Two Lone Sworsdman and is called Shack54.

[VaVeLiF]

Hem görsel,hem müzik olarak reklam süper!! :D

[ArtOfKyle]

This is a cool ad.

The new Ford Fiesta with the lime version aint as good.

Transinet music is awesome. 100% pure electric music

[mysalsadamo]

tis a cool song, its called transient by the band PLUXUS incase you wanna find it, iv put it on a cd and i play it propper loud much better than downloading it

[Ogilvyvids]

You can now watch the new "Yellow" version on our channel.

[aboliston]

The bit with the car park at 00:27 is cool

[jaffacake1578]

why r u obsessed with car park ramps!?

[aboliston]

The bit with the circular car park ramps at 00:27 is pretty cool

[SmellingDeadRoses]

god i've been looking for this track everywhere. thank you :)

[FerrariGood]

They've remade this... well, it's a lime green Fiesta now with a different song. It's really bugging me about the track, because it's so catchy!

[Ogilvyvids]

Two Lone Swordsmen - Track 54

[sleemo22]

Interesting how it's only actually 10 seconds of product shot and the rest is somewhat unrelated...

[FerrariGood]

I want to get this car, buy this song and just cruise around at night playing it full blast.

:)

[Jivje0is0pr0]

Love the soundtrack, don't give a damn bout cars!

[adrums1999]

i saw this advert on channel 4 last night, but it had different music, anyone know what it was?

[FerrariGood]

The new track with the lime green Fiesta is:

Two Lone Swordsmen - Shack 54

[manicd81]

Does anyone know the location of the Multi-Story Car park featured between 0:26 & 0:33

[Ogilvyvids]

It's in Berlin.

[manicd81]

I know it says in your description, but whereabouts in Berlin?

[Meroveeus]

some of the locations in the clip are Mauer Park, Potsdamer Platz, Karl-Marx-Allee, Friedrichstrasse

[Meroveeus]

An the carpark is next to Borsig Hallen

[sdarkmoon]

The advert sticks in my mind because it is perfect, they just changed the music being aired so I had to hunt it down here and find out why..

[chlillis]

yh the music on it now makes it really bad, whereas this version is much better

[benny11111]

to be quite honest i preffered the shape before, especially the ST version.

But, i still like the design. I like the new KA shape too.

[taimur187]

I see triangles, and checkerboard colours/design. Not cool. These Illuminati ass mu'fuckas putting their symbols into everything, smh.

[lajerryuk]

I'd love to understand clearly what you mean by this. Do you really think theres more going on? What significance do these shapes and colours have then? - serious question.

[Nechmen01]

you'll need to buy this from itunes stall. dont, and ill kill you 0_0 well in a good way :)

[ArtOfKyle]

Best AD yet

[PistonBroke046]

Its filmed around the Potsdammerplatz in Berlin its a great great place to hang around.. at the 0:20 mark the buliding on the right is the main DB (Die Bahn) German state Railway building i can see?? Gr8 Ad.. Gr8 Music..

[nevenitas]

Hi,

Where I can download the music?

[Ogilvyvids]

From iTunes, it's by Pluxus

[48reggaewoman]

Die Werbung mit der Musik von Pluxus "Transient" hat mich fast überzeugt!

[Flangebenders]

Had a 1.4 titanium auto 3 door in tango 2 weeks. Great car, after 4 micras......better

[EdgardoJustice]

Nice try. Keep it up check out esteembpo + com for social media marketing. sefsd

[Rayster84]

wtf is the meaning of this ad?

[90jarcza]

Once time I MUST HAVE exactly this car!!!<3

[Peddi7]

Charming music

[rosy4980]

I really love watching my new car!!!!!!!

[7peso]

HUGE MUSIC. love the commercial, very put together!

[sk8erjacky]

i love this car, i want to have it *-* (but in green xD)

great... <3

[lioshenka]

I am not going to talk about how ugly new fords are, but this ad is surely annoying as well as that new kuga one. I always mute my telly when it comes up - thanks god the music doens't start immediately!

[u1430]

Ugly car.

[carlikkosrubio]

Lo digo y lo diré siempre, uno de los mejores anuncios de Ford.

[ohianjo]

Potsdamer Platz

[Andey17]

i never get tired of this commercial.song is awesome!!!

[GermanSk8er3000]

this is the best commercial ever!!!

I love this song and it´s in Germany!!!^^

[zawszeglodny]

dobra reklama fajnie zrobiona i git  nuta ;)

[aniolek1810]

kolor super jest tego auta :D:D:D

[mateuszcyg]

Najbardziej oryginalna, najpiękniejsza i najnowocześniejsza rekalma jaką kiedykolwiek widziałem!!!!

[ladymosconi]

la potenza del suono, la sensibile capacità d'analisi dell'immagine : questa è genialità.

[ladymosconi]

la pubblicità è l'arte contemporanea. Questa è genialità.

[Rajeevcvh]

I really liked your channel and this video. If you need any help getting this video exposed I use a site called tubeviews.(net) It has really helped like 20 of my main videos get to the top in position. Its nice.

This rox... Thank you very much.

[1994german1994]

whats the name of this song ???

[w00td00t]

It's Transient by Pluxus

[Peeta14]

BBEESSTT OFF!! LUXUS!!

[xLilFunkyx]

this is my dream car, i dont care how lame that sounds but i loveeee the colour!! its awesome

[angbr19]

Im getting this car :-) This colour too! Cant wait :-)

[agatuniam]

this advert is so good, I can't stop watching it, everything is so perfectlu matched, the music, the colour, the streets :D such adverts I can watch all the time

[SNORKL00]

Go Ford , cool ad

[4films15]

smartest colour iv ever seen

[OwenNein]

haha this ad is kind of pointless in Australia:

img22@.@imageshack@.@us@/@img2­2@/@2464@/@wtfawesometvadjt7@.­@jpg

Remove the @s

[kiwi703]

im luvin the music!

[cro508]

it looks nice. it was funny in top gear, the shoping centre chase. lol xD

[FerrariGood]

I want one of those... in that colour too. XD

[kurvaanyad1991]

my favourite reklám :D

[Fightoo]

Hehe...funny, I drove up that spiral car park a few weeks back. It's part of a shopping center, also in Berlin (Borsig Hallen)...

[sebaseb77]

I've been at the ad shooting and the last scene, when the car merges has been shot in Berlin, Friedrichstrasse...the phone box is just a fake....

[C64fever]

All is "fake" I think, because it seems like CG and not real.

[petoetjuh]

That color is too hot to resist!!

[whispy1234]

where can i get this track from its awesome and its not on itunes help me !!

[vmack11]

yeah i love tune as well mate, donno the name of it though.

[DigitalInsanity]

Pluxus - Transient

Just ask Google ;).

[MUX667]

thanks for tip. it's stuck in my head

[agatuniam]

I just know whose song is that, hope it will help

song: Transient

artist: Pluxus

[immortalharneil]

cool electro music, who did it?

[LordRamco]

wom

[DeanneMariaSantini]

The advert really does this car justice. I'm the proud owner of the New ford Fiesta Titanium. Ordered it mid Sept 08 and received it Nov 5th 08. Hot magenta is my colour (as on Advert).I had previously owned the series 6. When the New Fiesta was first released on the internet Aug 08, I knew that I had to have one. Now I have. The driving experience is fantastic for a small car. It comes with the luxeries only found in a big/exec car; but my fiesta has a lot more. Ford have finally got it right!

[FantaSpirit]

Love this ad :) And I want the car, the color is hot!

[robcrouch29]

what is this songggggg!!!!

[candyfluffhead]

pluxus-transient

[AnthonyHWilson]

Selfridges very cool store in Birmingham UK at 0:14 - cool building for a cool ad!

[dottyblue00]

Emmm it was shot in Berlin!!!

[ZombieSlayer93]

Advertising London ??

[DigitalInsanity]

Filmed in Germany, built in Germany :).

[Foulkesy32]

Thats a petrol station mate

[AnthonyHWilson]

Selfriges building Birmingham UK 0:14 - cool building for a very cool ad!

[OsickbulletO]

this music is fucking sick whats the song called?

[mikeyjharris]

cars shite adverts nice

[P3Nit3nt3]

i dont rlly like cars but...

thts awweeeesme x3

[dinkaka]

What style this? dnb or house???

[MiDnYTe25]

none of them. this is ambient (also fits breaks)

[Bogisvk]

dobra hudba :)..najma ta cast pri 0:47

[ldavid2]

awesome

[ashmasyus]

does ne1 no the name of the track/tune? its tooooo good!

[txaluski]

love the muzik!!! anyone tell me who plays??

[bobmarleykagan]

hey idiot 'txaluski' why dont u read the description

Pluxus - Transient

[toby0501]

Pluxus - Transient

[o0osparklingpinko0o]

That car look so HOT! lol

[xenatunda]

Berlin..Berlin..^^

[nicemusic77]

really a good advertising...

...something magic

[apexLT]

bad add. at least the car is average.

[DaClown21]

i love this songggg

ooommmggggggg

[olfrygt2007]

This ad is kinda creepy... and gloomy... :S But i love it ^^

[overdum]

a ad for a t.v?nope, a new game? nope,sony corperation? nope, sony bravia?nope, argos? nope,O a car....but why the t.v's????? good ad though.

[Mahartinba]

why TV's??

to watch it...as TV is still the strongest ad tool..

[SplurgyA]

wom?

[mujjuman]

cool commercial.

[dkdabest]

great ad and luv the music.

Notice that it always on at night

[GermanSk8er3000]

Love this spot

[zytekfan]

wom

[crashnburn254]

Do you have stairs in your house?

[overdum]

what?

[rubbe]

wom

[kersal2]

Nice reference to Edward Hopper's "Nighthawks" at 0:40!

[silverdale247]

Spot on with the reference dude!

[silverdale247]

Quality ad!

Just goes to prove that you don't have to sell-out to make something popular by sticking shitty pop music in an ad.

RESPECT to the creators and the decision makers!

[DigitalInsanity]

Nice German car. Right...developed by Germans, built by Germans.

[GermanSk8er3000]

i love this spot

but which city is this??

[Fleu38]

Une pub bien faite au niveau visuelle et sonore

[lad1776]

Will some one name that tune???

Or is it for the add??

[89dieselpower]

read the description...

[JaCkCrIpS]

Its Transient by Pluxus, it syas at the top if you click on the 'more info' link

[Sageon]

I searched this for the song. But you can see the Selfridges building of the Birmingham Bull Ring at 0:14!

[1grantmaisey]

Trust me it was all shot in Berlin, I worked on it.

[tutubrain]

he means the image on a few of the televisions not where its set mate =)

[tbird102022]

Awesome Ad, colours, animation, really different & love the car - great colour

[KokoFRA]

The ad is great. The colors, the music, everything.

But I don't quite understand it...

[lshz]

love the song

[TyG222]

Songname: Pluxus - Transient ...have fun ;)

[Scifon]

Cheers for the tune name :)

[shadyfarrell]

wicked :P

[JaCkCrIpS]

Luvin the song, luvin the advert, LUVIN THE CAR =]

[mezaisme]

amazing song LOVE IT SO MUCH THX :))))

[lisa458]

That car is beautiful :)

[fishyowns]

the song is called transient by  pluxus

[ricx78]

amazing job! VERY COOL ;)

I love this track. Blinding.ï»