Jack Bruce drinks Falstaff Beer

[texbls]

i think its a shame that they sold sunshine of your love and turned it into beer song

[Pudsy440]

@texbls not sure if it's sunshine or your love or just a bass run that Jack Bruce likes to use a lot that makes you think that ... :)

[AgentOfSTERANKO]

@texbls

This song has nothing to do with Sunshine other than it is written by the same composer, Jack Bruce, singer, song-writer, bassist, keyboardist, cellist, fot CREAM the world's original power trio supergroup.

[texbls]

@AgentOfSTERANKO come on... the riff is just a variation of SOYL riff imho

[babyccgrace]

my grandpa harold hawk was a falstaff salesman in guthrie,ok in the 1950's



[12347771]

Little of Tales of "Brave Ulysees" thrown in to boot...........

I'll bet they wouldn't touch that swill...........

[Pudsy440]

@12347771 haha ... I bet you'd be surprised what young rock musicians from the 60's would ingest ... but maybe you wouldn't ... :)

[12347771]

@Pudsy440

Not at all. I was around then....class of 68. ever hear the Rolling Stones for rice krispies? it's on youtube somewhere. must've been something they did for gas money while struggling c 63

[Pudsy440]

@12347771 aha! class of 74 here ... anyhoo ... yeah ... I've heard the stones on rice krispies ... I think cream's falstaff is the winner here ...

[TEMPmichaelhansen]

Jack Bruce? This song made an entry in the december 2004 issue of guitar world as one of the 100 worst riffs licks and solo's of all time. This comes in at #4. I guess this means Jack is singing and eric clapton plays the "Woman tone" turning "SUNSHINE OF YOUR LOVE" on its side and re writing it as "Falstaff, the thirst stalker"

go figure. (falstaff beer 1967 radio spot; various bootlegs)

[Pudsy440]

@TEMPmichaelhansen Interesting, thanks for that bit of trivia on this one.

[elc1960]

"I've been waiting so long/To be where I'm goin'/In the sunshine of your BEEEEEEEEEERRRRRRRR!!!"

[Pudsy440]

@elc1960 Lol ... good one! This is definitely better than the rolling stones rice krispies commercial IMO.

[VIDJACK]

best commercial jingle ever. It's amazing how they could have knocked this out like nothing - and it's cheesy and all - but, shit - it's still incredible. It's so obviously Cream (and frankly, so obviously Disraeli Gears. 

[elc1960]

@VIDJACK Seeing this ad for Falstaff makes me understand why Clapton was so willing to re-record "After Midnight" for Michelob in the '80s.

[Pudsy440]

@elc1960 well ... I didn't know that ... interesting ... I wonder if it's on youtube as well?

[elc1960]

@Pudsy440 Probably. He cut the ad in 1987 and that version of the song is on the "Crossroads" box set.

[LedZeppelinZaku1]

i suddenly have a thirst that needs to be slaked

[stomp919]

I have 3 Falstaff beer cans in my room right now. A cone top, One from 1959 and one from the early 1960s. My grandfather who was Ukranian drank Falstaff. He lived to be 93. Falstaff was a full bodied beer unlike these pus@y beers of today like Bud Light. Lemp Brewery here in St. Louis Mo. Had the original logo of the sheild. Falstaff rocks. Never knew this song by Cream existed. Awesome!

[Pudsy440]

Nice, thanks for the comments!

[chrisradano]

Back then ads had b*lls.

[ParisHOnVics]

Kind of a bad ass tune.

[janicewilsonify]

Why do I think Clapton is the reason why the Cream split. Clapton and Ginger played together in Blind Faith without Jack.. Unbelievable.

[RensStella]

LOL

[chrismarshall1950]

when did this commercial go on the air

[TTKamikazees2]

1967

[chrismarshall1950]

this song is on the Cream box set "Those Were The Days".

[drjules900]

Ginger wasn't just cranky, he was a heroin addict. A very scary one. Great drummer, though. The song was recorded for a radio jingle. The strangest thing was the fighting between Jack Bruce and Ginger Baker. They really hated eachother. Clapton was the referee. It changed my whole outlook on the "Rock God" thing. Clapton is a super nice guy, though. When the sessions were over they all headed over to Buddy Guy's club to jam.

[Pudsy440]

Thanks for the history, much appreciated. :)

[drjules900]

Man, this brings back some memories. My father, Bruce Swedien, recorded this jingle at Universal Recording in Chicago in 1968. When the guys went on break I ran into studio A and played Ginger Baker's drums. I was 11 years old. He chased me all over the studio. It was wild. Believe me, these guys never drank Falstaff.

[Pudsy440]

Hi, thanks for the comment, that's very interesting! I just read some reviews of your father's book on Amazon. Jeez ... Ginger was cranky ... I guess he had some "issues" at that time. So, was Falstaff a non-alcoholic beer ... really, I had no idea, but I see there's some references about non alcohol now ... must have been one of the first ones. :)

[TumbrelJockey]

@Pudsy440 I never thought of the Cream as liking booze (little did I know ) with flower power thing at the time .In Feb.'70 caught a one tour gig of Jack Bruce ,post Cream w/ Mitch Mitchell & friends .During an abbreviated drum solo, Jack produced a six pack of Budweiser &after taking a really long pull , laid the rest of the sixer on a Hammond B3 .

[Pudsy440]

@TumbrelJockey That's a pretty cool memory!

[TumbrelJockey]

@Pudsy440 That particular night /gig was very special .I missed Cream farewell swing through my state & blew off (!)Blind Faith (" oh they'll be back... ") I was so stoked to be there w/great 5 row center orchestra seat.Plus I was enjoying an "enhanced state" of awareness so details (it was Budweiser of all things ) are no problem 40years hence :)Ask away .

[4211959]

I can remember drinking Falstaff at the Chicago White Sox games.

[Pudsy440]

Cool! Lucky you. Falstaff ... the thirst slaker!!

[roimlil]

My thirst needs slaking, could you recommend a thirst slaking beverage please.

[anthonythirteen]

Selling out? How many here would turn down the opportunity to make a little money for an afternoon's work? Anyway, probably 'Stigboot' pushed them into it!

[osmark86]

selling oooooooooooout!! thank you eric clapton >D

[SriJah]

Man, I really would like one of those Falstaff beers. It sounds so "Thirst Slaking" . . . why did they ever stop making that stuff . . .

That is the very best jingle I have EVER heard!!! "Falll-Stafff . . . the thirst slaker!"

Fantastic, they should have released that in full on an album.

[Pudsy440]

Yeah man, I wish that song was an hour long ... I'm so thirsty for sweet sweet beer now.

[LAD919]

Spinaltapp this is Cream doing a Falstaff beer radio advertisement...it was recorded over 40 years ago. Though Jack sings it, what you are hearing is the whole band. You can find this ad included in Cream's boxed set "Those Were the Days" released in the late 90's.

[Pudsy440]

Thanks for posting the accurate history on this tune.

[Thrawn2211]

One of the few ads you like seeing/hearing ;-)

[spinaltapp]

jack bruce is a great bassist but i think slightly less of him if hes doing advertisements for beer. hope he doesnt have any corporate sponsors. its not about the money

[davesf]

It's from, like, 1968,,,

[tigeraven2112]

lol sick!

[moomoocajoo]

One of my fave bassists!! :D

[Pudsy440]

Yeah me too ... jack's got great feeling in his playing ... no slap and pop necessary. Old school and he's the master teacher.