The motivation behind and advantages to the device were really clear. Your use of the Ken Burns effect was a bit distracting, though. Ordinarily, Ken Burns' uses his eponymous effect with a detailed photograph, focusing on parts of the photograph to reinforce a voice over. The effect tended to obscure the effect of your drawings; however, if you had used photographs instead, it would have been much clearer.
Cons: The drawing were not that clear, so it was hard to follow some of your ideas. Using live actors with mock ups of the system would have improved it.
Best thing: It was easy for me to understand why the glucowatch would be beneficial, even though I don't know much about dealing with diabetes. It is something that I would definitely recommend to a friend because it clearly overcomes so many hurdles.
Improvement: Reserve the zooming for effect of important things - like when you want to emphasize that a regular glucometer hurts, zoom on the blood instead of panning past it.
+: Very clear problem and solution, even though I don't know too much about Type I diabetes myself. Elegant solution that is demonstrated very well.
-: Constant panning may be distracting for some users. It would have been nice to get a good, clear, zoomed view of the watch and all the features displayed. Might be clearer to add something like "buzz buzz" to make it clearer @0:57.
Best thing: The video is very effective. It conveys all the relevant issues and doesn't get bogged down with the details. Even someone who has no experience with Type 1 diabetes can quickly and easily grasp the problem, the solution, and why your solution is particularly good. Very elegant!
Improvement: I don't understand what the shots at 0:08-0:16 are showing, other than a general idea of implements for testing blood sugar.
@tkriplean I totally struggled over introducing the actual sensor technology behind the design or no - it was a rough decision to just go with the user experience. Great comment!
Best: It was to the point and really targeted the audience. The repeating message that you just know worked really well. The storyboard was lighthearted and the zombies were awesome!
Improvement: At times the pace could have been just a tad slower, and there could have been a lot less moving of the slides. The constant moving made it hard at times to actually see what was sketched. - Jasper
Best: There's a strong connection with the audience -- you don't waste time explaining things like a glucometer because they know already, which I think builds confidence.
Improvement: I wish that you had taken a little more time to do more explanation later in the video -- you rushed things like why there's a watch on the glucowatch, and I worry that sometimes the important features you've really thought through aren't making it into the audience's heads.
Best: The placement of the text was very well done (sometimes its own screen, sometimes at the bottom). I love the simple sketches - they convey exactly what you need them to and added just the right amount of levity to a serious subject.
Least best: I didn't completely understand the second sketch (pancreas maybe?).
Perhaps not a good idea to broadcast this, but I had a really hard time balancing the pluses/minuses of the Ken Burns effect! I started using it for solid focusing reasons, but then I couldn't decide when to stop! Because, well, when you start using it, you'd better make sure there's a clear reason to stop using it. But I totally over Ken Burnsed. Sigh. The design is never done...
Best thing: It was easy to undestand that with the Glucowatch, you just know. I like that you conveyed it's ease of use in your scenario.
Improvement: Instead of the animation, I think static images would have been more effective instead of having to wait to see what the image was (:11-14, :36-:39)
Best: The text really made it possible for me to follow the story. I could also gather benefits of the glucowatch vs other methods, benefits such as no pain, constant updates, ability to archive trends, etc.
Not as best: At times it was hard to tell what was in the images. Ken Burns effect maybe not always necessary?
I definitely left with the message that "I will always know." :)
Improvement: The effects on how the images moved made it hard to see the entire visual at a time, particularly for the being-your-own pancreas and for the finger-with-blood. And I didn't expect the the face to be smiling in the part about being-your-own pancreas at 0:07.
I like the sentence " it's not easy being your own pancreas"... it helps me really understand the problem quickly, helping me think of the problem from their perspective. Also, I like the entire flow in the story, it makes me walk through a day of a user and leaves me with no questions. So I assume the intended audience will understand the video even better.
Best thing: Use of screens with black background looked very professional. Idea is communicated very well.
Improvements: At some places, movement of sketches is not helping. Makes it difficult to understand what the sketch represents as the fidelity of sketches is not that high.
The motivation behind and advantages to the device were really clear. Your use of the Ken Burns effect was a bit distracting, though. Ordinarily, Ken Burns' uses his eponymous effect with a detailed photograph, focusing on parts of the photograph to reinforce a voice over. The effect tended to obscure the effect of your drawings; however, if you had used photographs instead, it would have been much clearer.
crhickerson 1 year ago
Pros: Nice music and it obviously a useful idea
Cons: The drawing were not that clear, so it was hard to follow some of your ideas. Using live actors with mock ups of the system would have improved it.
jaredpariah 1 year ago 2
Best thing: It was easy for me to understand why the glucowatch would be beneficial, even though I don't know much about dealing with diabetes. It is something that I would definitely recommend to a friend because it clearly overcomes so many hurdles.
Improvement: Reserve the zooming for effect of important things - like when you want to emphasize that a regular glucometer hurts, zoom on the blood instead of panning past it.
~Michelle
theoldestmerrill 1 year ago 3
+: Very clear problem and solution, even though I don't know too much about Type I diabetes myself. Elegant solution that is demonstrated very well.
-: Constant panning may be distracting for some users. It would have been nice to get a good, clear, zoomed view of the watch and all the features displayed. Might be clearer to add something like "buzz buzz" to make it clearer @0:57.
Mikaly001 1 year ago
Best thing: The video is very effective. It conveys all the relevant issues and doesn't get bogged down with the details. Even someone who has no experience with Type 1 diabetes can quickly and easily grasp the problem, the solution, and why your solution is particularly good. Very elegant!
Improvement: I don't understand what the shots at 0:08-0:16 are showing, other than a general idea of implements for testing blood sugar.
dollworks 1 year ago 2
- Silvia
dollworks 1 year ago
Targeted very well. Clearly you know your audience enough to strip out everything but the most salient.
Would have liked a clearer transition to solution. Maybe coloring the watch would have helped introduce it. Or inverting the colors at that time.
Also, unclear about what technology could actually make this a reality - but I also know that wasn't a requirement for making the design :-)
tkriplean 1 year ago
@tkriplean I totally struggled over introducing the actual sensor technology behind the design or no - it was a rough decision to just go with the user experience. Great comment!
cortneyaleach 1 year ago
Best: It was to the point and really targeted the audience. The repeating message that you just know worked really well. The storyboard was lighthearted and the zombies were awesome!
Improvement: At times the pace could have been just a tad slower, and there could have been a lot less moving of the slides. The constant moving made it hard at times to actually see what was sketched. - Jasper
JimmieHilltop 1 year ago 2
Best: There's a strong connection with the audience -- you don't waste time explaining things like a glucometer because they know already, which I think builds confidence.
Improvement: I wish that you had taken a little more time to do more explanation later in the video -- you rushed things like why there's a watch on the glucowatch, and I worry that sometimes the important features you've really thought through aren't making it into the audience's heads.
JamesRosenzweig 1 year ago
Best: The placement of the text was very well done (sometimes its own screen, sometimes at the bottom). I love the simple sketches - they convey exactly what you need them to and added just the right amount of levity to a serious subject.
Least best: I didn't completely understand the second sketch (pancreas maybe?).
LOVE the video.
Anne
uwanne 1 year ago
Perhaps not a good idea to broadcast this, but I had a really hard time balancing the pluses/minuses of the Ken Burns effect! I started using it for solid focusing reasons, but then I couldn't decide when to stop! Because, well, when you start using it, you'd better make sure there's a clear reason to stop using it. But I totally over Ken Burnsed. Sigh. The design is never done...
cortneyaleach 1 year ago
Best thing: It was easy to undestand that with the Glucowatch, you just know. I like that you conveyed it's ease of use in your scenario.
Improvement: Instead of the animation, I think static images would have been more effective instead of having to wait to see what the image was (:11-14, :36-:39)
~Heidi
hrsales1 1 year ago
Best: The text really made it possible for me to follow the story. I could also gather benefits of the glucowatch vs other methods, benefits such as no pain, constant updates, ability to archive trends, etc.
Not as best: At times it was hard to tell what was in the images. Ken Burns effect maybe not always necessary?
I definitely left with the message that "I will always know." :)
katiedert 1 year ago 2
Improvement: The effects on how the images moved made it hard to see the entire visual at a time, particularly for the being-your-own pancreas and for the finger-with-blood. And I didn't expect the the face to be smiling in the part about being-your-own pancreas at 0:07.
pdamera 1 year ago
I like the sentence " it's not easy being your own pancreas"... it helps me really understand the problem quickly, helping me think of the problem from their perspective. Also, I like the entire flow in the story, it makes me walk through a day of a user and leaves me with no questions. So I assume the intended audience will understand the video even better.
pdamera 1 year ago
Best thing: Use of screens with black background looked very professional. Idea is communicated very well.
Improvements: At some places, movement of sketches is not helping. Makes it difficult to understand what the sketch represents as the fidelity of sketches is not that high.
shreykhanna 1 year ago 2