The key to attraction marketing is bringing "value" to the marketplace. I'd say the phone book is more representative of "niche" marketing, not "attraction" marketing because the ads don't offer any "value", they just categorize what a person might be looking for, much like niche marketing. Good information overall though.
I partially disagree Russ. I see so many people who are missing the boat busy "creating value" for NO ONE because they are placing their information in the WRONG PLACES. If no one sees all your content...nothing happens. Knowing the prospect and knowing where they are and what they want is the most CRITICAL part to the equation. Then we must provide quality information that fulfills the prospects needs. When we do this...THEY BUY :) Thanks for the great dialog
Thanks for the candor. Maybe it can breakthrough the self inflicted failure of not using our common sense and critical thinking? The way you spoke helped me to focus on where my people are at.
Attraction isn't new? I love how people relabel something and then call it new! Funny thing is that most people confuse attraction with attention. Just standing out (looking different) is called attention - attraction involves another level. - Nice vid Dianne.
The key to attraction marketing is bringing "value" to the marketplace. I'd say the phone book is more representative of "niche" marketing, not "attraction" marketing because the ads don't offer any "value", they just categorize what a person might be looking for, much like niche marketing. Good information overall though.
russriedle 2 years ago
I partially disagree Russ. I see so many people who are missing the boat busy "creating value" for NO ONE because they are placing their information in the WRONG PLACES. If no one sees all your content...nothing happens. Knowing the prospect and knowing where they are and what they want is the most CRITICAL part to the equation. Then we must provide quality information that fulfills the prospects needs. When we do this...THEY BUY :) Thanks for the great dialog
dianehochman 2 years ago
Thanks for the candor. Maybe it can breakthrough the self inflicted failure of not using our common sense and critical thinking? The way you spoke helped me to focus on where my people are at.
sirdouglas46 2 years ago
Attraction isn't new? I love how people relabel something and then call it new! Funny thing is that most people confuse attraction with attention. Just standing out (looking different) is called attention - attraction involves another level. - Nice vid Dianne.
AndreVatke 2 years ago
Nice Video!
DarkAvow 2 years ago
LOL..
what's a phone book ;)
great knowledge and wisdom as usual!
KristenDarkenwald 2 years ago
Thanks Diane,
Always great information!
Timothy C Burns
TimothyCBurns 2 years ago