I never liked the salesmen at Circuit City. Hard sell atmosphere like a car dealership, and very pretentious.
They always wanted me to get lost, because I was a window shopping teenager who didn't have much money. I never asked for help, wasn't taking their time, but they still went out of their way to make me unwelcome. I heard the same from other guys my age who went in there.
None of the other stores had that attitude. After I got older and had more money, I remembered and shopped elsewhere.
I worked for them. Here was the worst things they did no question. 1. They got rid of appliances. 2. They never moved to mall locations. Most were stand alone stores. 3. Got rid of commissioned sales ( that was me ) and hired $8 bozos. 4. Fired all the peons when they should have been firing the executives. 5. Had by far the worst advertising teams EVER. Every one of them failed.
I worked for CC back in the day when it was the top electronic chain, it made a lot of really bad decisions, which I was there for, and kept making more, I think their CEO was voted worst for one year in a business magazine, least it will show other chains what not to do.
My dad was with Circuit City from the day they first came to the Southern California market...and to me, its amazing how it all ended for CC. At one time, NOBODY...and I mean NOBODY could touch this chain...they were so popular. Best Buy had nothing on them. When their top management started making one bad decision after another...from getting rid of major appliances to firing experienced sales staff and replacing them with $7 an hour clerks, everything just started going down hill. RIP CC.
Best Buy wasn't even in California til 1999. Circuit City's first really big mistake was DIVX (the DVD format that used players with built-in modems that would charge you whenever you played their discs.)
I think their biggest mistake was getting rid of the appliances. That was one of their most popular departments. I wish they kept them, because that would probably help them live a little longer. Circuit City was one of my childhood stores, and I wish they were still in business.....
@nomadcowatbk Oh wow, would it be better than wages? I mean let us think for a second a walkman in the 80's was like 50.00 so that means he made like 5.00 for a sale? Is it worth it?
@Robertg71 The people who worked at circuit city were honestly the biggest asshole you would ever meet. I am glad they went out of business. They would not honor their own warranty or return policy and treated people like shit. They were nasty nasty people there.
"...A gadget and a gizmo...or an electric maccismo...some amplitude for the radical dude...." This is just what I was looking for out of all the Circut City ads. I remember getting this jingle stuck in my head during the '89 X-Mas season. The Berlin Wall was coming down, Jesus Jones was hot on the radio. Good times.
This, along with the kid who goes to get a refund on his Walkman, are two classic commercials from the early-90s. Thanks for the jingle!
Around '91 or '92, they replaced this jingle with a more bluesy one that sounded like B.B. King singing it. They went back to this one not too long afterward.
All my stuff is recorded to DVD with a DVD recorder, then the DVD is loaded into the computer. It's a lot easier than hooking a laserdisc player or VCR up to the computer.
As a 3-year employee, I've seen them fail during my entire time with the company. I'm not going to go into details. I gave constructive criticism on the internal CC message board only to have threads locked or deleted. Eventually I was banned. Then all of the problems that I had mentioned came to life, leading up to this. If the higher ups wouldn't have had their heads in their asses this wouldn't have happened.
They lost my business 15 years ago when I bought a TV and had it ruined by their 'servicepeople' then they refused to fix it any further. DIVX was further assurance that I'd never buy anything from them again- if that had caught on then most media might have gone to a pay-per-use model.
Actually, this was launched in 1990, so it was almost 20 years ago. The word "computers" was added at the end of commercials on the stores in 1993, then this campaign ended in 1996.
I never liked the salesmen at Circuit City. Hard sell atmosphere like a car dealership, and very pretentious.
They always wanted me to get lost, because I was a window shopping teenager who didn't have much money. I never asked for help, wasn't taking their time, but they still went out of their way to make me unwelcome. I heard the same from other guys my age who went in there.
None of the other stores had that attitude. After I got older and had more money, I remembered and shopped elsewhere.
yorgle11 8 months ago
:43 seconds, Why is there an old white women shipping with an old black women?
Is the black women her house negro slave or something? I mean, what is up with that?
Armornone 8 months ago
"Welcome to Circuit City, Where service is state of the art"!! FTW
wilson809isback 1 year ago
I wish I could go back in time and shop in CC.
Cyrus992 1 year ago
Wow, electronics have changed since then.
crlaw75 2 years ago
I worked for them. Here was the worst things they did no question. 1. They got rid of appliances. 2. They never moved to mall locations. Most were stand alone stores. 3. Got rid of commissioned sales ( that was me ) and hired $8 bozos. 4. Fired all the peons when they should have been firing the executives. 5. Had by far the worst advertising teams EVER. Every one of them failed.
jamblam 2 years ago
I worked for CC back in the day when it was the top electronic chain, it made a lot of really bad decisions, which I was there for, and kept making more, I think their CEO was voted worst for one year in a business magazine, least it will show other chains what not to do.
nuke67 2 years ago
How did you get video from a laser disc onto your computer? Thanks for uploading this, brings back memories...
Maserati7200 2 years ago
I remember that jingle.
penguinsfan626 2 years ago
You an now buy things from their website because some company bought the Circuit City name.
PianoScience 2 years ago
YOU ARE WATCHING A LASER DISC
teknokrat1 2 years ago 11
My dad was with Circuit City from the day they first came to the Southern California market...and to me, its amazing how it all ended for CC. At one time, NOBODY...and I mean NOBODY could touch this chain...they were so popular. Best Buy had nothing on them. When their top management started making one bad decision after another...from getting rid of major appliances to firing experienced sales staff and replacing them with $7 an hour clerks, everything just started going down hill. RIP CC.
Robertg71 2 years ago
Best Buy wasn't even in California til 1999. Circuit City's first really big mistake was DIVX (the DVD format that used players with built-in modems that would charge you whenever you played their discs.)
eyeh8nbc 2 years ago
Comment removed
8218933alt 2 years ago
I think their biggest mistake was getting rid of the appliances. That was one of their most popular departments. I wish they kept them, because that would probably help them live a little longer. Circuit City was one of my childhood stores, and I wish they were still in business.....
8218933alt 2 years ago
@Robertg71 How much an hour did the experienced sales people make an hour?
DragonBallZbot 1 year ago
@DragonBallZbot
they got commissions
nomadcowatbk 1 year ago
@nomadcowatbk Oh wow, would it be better than wages? I mean let us think for a second a walkman in the 80's was like 50.00 so that means he made like 5.00 for a sale? Is it worth it?
DragonBallZbot 1 year ago
@Robertg71 The people who worked at circuit city were honestly the biggest asshole you would ever meet. I am glad they went out of business. They would not honor their own warranty or return policy and treated people like shit. They were nasty nasty people there.
Armornone 8 months ago
Back then, Circuit City almost seemed ahead of its time, now they have become obsolete like many other chains.
neurodistortion 2 years ago 2
"...A gadget and a gizmo...or an electric maccismo...some amplitude for the radical dude...." This is just what I was looking for out of all the Circut City ads. I remember getting this jingle stuck in my head during the '89 X-Mas season. The Berlin Wall was coming down, Jesus Jones was hot on the radio. Good times.
HGbunny 3 years ago 5
I always liked this jingle (for those that are old enough to remember) Best Buy was not always around Circuit City was the first one on the scene.
ryguy214 3 years ago 2
This, along with the kid who goes to get a refund on his Walkman, are two classic commercials from the early-90s. Thanks for the jingle!
Around '91 or '92, they replaced this jingle with a more bluesy one that sounded like B.B. King singing it. They went back to this one not too long afterward.
tvpirate05 3 years ago
Technology with a heart? I guess that heart stopped beating. I always preferred Best Buy anyway.
Attmay 3 years ago
This comment has received too many negative votes show
Never understood the entire lyrics of the song..it's sung SO fast viewers could barely keep up.
gameshowguy2000 3 years ago
/win for posting this entire jingle, which is awesome.
/win for life b/c you ripped it from a fuckin' LASER DISC. this all around screams retro '90's.
1000huzzahs 3 years ago
Laserdisc was the best consumer video format at that time- no way this would have looked this good if it was from a Crap-Vision VHS tape!
eyeh8nbc 3 years ago
do you have an LD player? how did you rip this?
1000huzzahs 3 years ago
All my stuff is recorded to DVD with a DVD recorder, then the DVD is loaded into the computer. It's a lot easier than hooking a laserdisc player or VCR up to the computer.
eyeh8nbc 3 years ago
RIP Circuit City
gadgefan48 3 years ago
As a 3-year employee, I've seen them fail during my entire time with the company. I'm not going to go into details. I gave constructive criticism on the internal CC message board only to have threads locked or deleted. Eventually I was banned. Then all of the problems that I had mentioned came to life, leading up to this. If the higher ups wouldn't have had their heads in their asses this wouldn't have happened.
Chainek6500 3 years ago
They lost my business 15 years ago when I bought a TV and had it ruined by their 'servicepeople' then they refused to fix it any further. DIVX was further assurance that I'd never buy anything from them again- if that had caught on then most media might have gone to a pay-per-use model.
eyeh8nbc 3 years ago
And if I'm right, 15 years ago was when this marketing campaign was launched. So much for them having "state of the art" service.
gameshowguy2000 3 years ago
Actually, this was launched in 1990, so it was almost 20 years ago. The word "computers" was added at the end of commercials on the stores in 1993, then this campaign ended in 1996.
pannoni1 3 years ago
I thought this campaign ended in 1994 or '95...then came "The right prices right now."
gameshowguy2000 3 years ago
I still can not believe how this once very very successful company can fall so quickly.
rustyshackleford01 3 years ago
Of course I do/did hate CC with a passion btw. But they are better than Best Buy
rustyshackleford01 3 years ago