Ding Dong School Wheaties Commercial

[lednew2010]

Back then you could get a blackboard, cut outs, train scenery, etc. Today all you get is meaningless "nutritional information." Of course, both then and now, most of that nutrition comes from the milk and whatever fruits or berries you add yourself...LOL.

[MrNHLMan]

lol i was eating wheaties while i was watching this!!!

[46619TAB]

I was way little, 2 or 3, but remember the show.

[Beatlejoose56]

Wetwart  A few years of intense therapy will straighten you out.

[4933juju]

I was there and you truely felt like she was speaking directly to you. By the first grade, with fifty kids in a class, we didn't get individual anything! I'm amazed we learned to read and write!

[wetwarez]

hypnotic induction with the bell ringing in the begining then using those nursery rhyme melodies furthers the trance at which point the woman has the viewer focus on the box and she draws a symbol which is a trigger for mind control. very deceptive commercial.

[Zva26]

I remember my mother planting me in front of the TV set to see this show. It was very helpful. Years later, as an English major at Roosevelt University, I found that she was on the faculty in the Department of Education. Her classes were always filled, and she was highly regarded. She was very different than the image she projected on TV. She was a true educator: strict, dedicated, and revered. She taught generations of teachers at various universities. A real class act.

[RTD8481]

these were squeaky clean kids shows. This is what television stations need to re-educate themselves on. Today, you got Katy Perry flashing her tits on a childrens show! Out of all places!! Lohan, Miley, Katy, These are the bad examples kids today are growing up with. This is why kids are growing up disrespectful and bad attitudes.

[elc1960]

@TimeoutwithChris What's the matter with you? You can plainly see she drew a garage with warts. Any fool can see that (LOL).

[IAMPIZZAPASTA]

omg we should have that again.

[ftsjr]

Ding Dong School was a bit before my time. However, to me, Wheaties was always the worst tasting cereal on the market. I'd ask my mom NOT to buy it.

[DeathBringer9000]

i was hopin for them to say 'dong' a few more times

[elyseny]

I used to watch Ding Dong School! I would pick out the theme on the piano. I think that's when I decided I'd be a teacher when I grew up.

[dancingbutrfli]

For some reason I had nightmares about Miss Frances chasing me with that blasted bell well into my 20's! So much for Ding Dong School. It is a kick seeing it again. Thanks for posting

[nanotek2711]

Omg omg omg I want that Wheeeeaaaties box . Mom can u buy me one pleaseeeeee

[FrickenLazerSharks]

when your MOTHER goes to the store. wow this is old :)

[skevmon]

What was she drawing? Herpes?

[Preeemo]

Hhhhhweetees?!

[justicetrooper]

A two and a half minute commercial. I haven't seen one of those before. Must be before subliminal messaging was mastered, and fifteen seconds was made enough to get something stuck in the subconscious.

[coreyakabob1]

WWWhhhheeeeaatiies!!!!! SAY IT!!!!

[RoyFive]

I don't remember ever eating Wheaties for dinner.

[tonzimala]

The old sugar pusher, Miss Francis herself.

[TheJomogogo]

So wrong

[amyvonfink]

this lady likes to light her spleefs

[latice]

She's trying to exploit the suggestibility and gullibility of children and it creeps me out!

[astro1O]

holy crap! who would say back then they had cereal boxes with blackboards built in!!! ROLF!

[Gilda53142]

"HWeaties." "HWhy." Reminds me of Family Guy. Good times. Good times.

[hippee77]

a picasso?

[jimmy199244]

this is kind of creepy

[spoiledbrat1440001]

Back then, most adults cared about children.  You can tell from this show and the commercial. Now its seems to be more "all about me" with the adults. Such a difference.

[jamisvu]

good observation.

[PC336]

wow. A blackboard. If I find a time machine i am so getting one.

(not.)

[jamisvu]

no one gives a shit

[DaBellyRoll]

Coulda used more COWBELL.

[chillidong]

CAN I HAVE SOME MORE MILK PLEASE.

[somenonimportantguy]

That school bell sounds like she has issues, she sounds like she's trying not to burst out in tears when she sings.

[daneviler]

Silly 50's House wife, WEEDIES is for potheads not for kids.

[MsBlynn]

I LOVED Miss Frances!

[coreyakabob1]

@MsBlynn im to young, whos that??

[rasengan2122]

hoowheaties lol

[pepeYjuana]

Weird but hypnotic.

[tannis85]

wtf is she drawing? does anyone know?

[xarealpersonx]

seriously, what the FUCK did she just draw? was that supposed to be a house?

[tannis85]

fuck if i kno. ive watched this over and over andi still have no damn clue

[swordsmen2005]

it looks like she is starting to draw the face of a horse. but honestly i stared at it for ten min and couldn't come up with a damn thing.

[Montavanni1]

Brings back so many memories . . . thank you for sharing this.

[Mysio]

the initial song reminds me one of those lame songs they forced me to sing when I was in kindergarten

[tannis85]

hey at least the blackboard was something useful. most of this shit you get in a cereal box breaks a few minutes later or you have no damn idea what the hell is does

[plan9or10]

Child abuse..she should have been in jail!!

[sisko197]

Eat it. I SAID EAT IT! EAT THOSE DAMN WHEATIES! Get your homeworkin' mother to buy them .. say it. SAY IT! WHEATIES YOU LITTLE BASTARD!

[store275]

That's exactly what I want - a big pile of chalk dust falling in my box of cereal.

[m1049]

Ah, the innocent 1950s, when educational TV shows were used to brainwash preschoolers into buying commercial products.

[nycdude999]

That's true, but at least Wheaties is among the more nutritional products for kids. Most of the food and sweets marketed towards children is bad for them.

[lowey1324]

0:48 Shes eric cartmans mom.

[kachoo2135]

Miss Frances came on before I was born; I was more into Romper Room. A much better show although Miss Frances did a good job of helping us discover what is around us.

[Psycho208]

I said WHEATIES!!!!!!

its a breakthrough for me lol

[xwulfd]

LMAO what the hell did she drew

[cygnusXhaust]

I love how she rolls her eyes at the end.

[6motion6]

I'd rather have Michael Phelps push Wheaties than Miss Frances.

At the beginning of the ad she sings; desperately needs voice lessons. I thought she was somewhat scary when I was young and watched her.

[Spydrfish]

Hweaties!

[shortstuff908]

Suh-weet! I want one!

[PuffLippy06]

dang, that's a long-ass commercial!

[MychalMonstrousity]

wth?...

[ladylike1980]

This woman is an expert at talking down to

children and pimping products to them. She

can't sing that stupid "Ding Dong" song at all. This had to have been the worst kids show ever on TV. Mr. Rogers - I loved that

man ! He could sing on key and would never

have pulled this crap. He actually loved

children and taught them kindness and manners.

This woman is classless.

[blondex21]

And I still can't figure out

WHO THE HELL WAS SHE ANSWERING ? DID SHE HEAR SOMEONE I COULDNT? I USED TO WATCH THIS WITH MY MOM WHO CAME TO THE CONCLUSION MISS FRANCIS WAS A MENTAL PATIENT AND THEY LET HER DO THIS SHOW AS A REWARD FOR GOOD BEHAVIOR..

[ladylike1980]

blondex21 -

Your mother is correct, I'm thinking. (I bet your mother has/had a good sense of humor.)

[jemmytaveras]

nope it's 'cuase it was directed to preschoolers and she spoke as you were right there with her and also she was a very smart woman looked her up in Wikipedia you'll find there everything she did

[baronvongotrocks]

I watched this show in the early 50's. I loved Miss Frances. I couldn't wait for this show to start. After watching this, I cannot for the life of me figure out why!

[IzzybiffH]

so this was how Blue's Clues started...

[phreakiphred]

Thank you! I watched this when I was about 4 years old. Ding Dong School that is! : )

[naruto1mil]

Hweaties, reminds me of family guys coolwHip

[stompingsarah]

I remember this show, I even remembered the song they were singing at the start, dingggggggg donggggggg, dinggggggggg dongggggg. it drove my poor mother nuts. It's a miracle she bought us the wheaties!!

[NYNYRaider]

My English professor my junior year of COLLEGE recalled this show and how Miss Frances hated children! When she'd teach she'd throw out random names, like, "John, sit up now." And some John in, like Maryland would sit up straight and watch. I'm a child of the 80's!

[Deadevil12]

lol random

although she does talk to us all like were morons. But then its nicer than wat they do to us today - i mean slimfast - puke

[maniac9876]

hell yes!!!

[easylife54]

I do remember this show. I was 7 at the time back in Brooklyn. Mighty Mouse and Winky Dink with the green screen also. Such great memories. I remember my Mom making me Ovaltine and an egg sandwich for lunch also. Such wonderfully innocent times.

[RobinMetrocolor]

I watched a complete episode of "Ding Dong School" recently, and there are several things I noticed:

1. There are only 6 minutes of commercials

2. Miss Frances would try to make kids eat healthy foods in rather clever ways

3. NBC used to have really nice Idents.

[saphopoem]

Where did you find an episode of the show with the commercials?

[JCJasion]

I remember this show and when she was pitching One-A-Day Vitamins - Can someone find the clip where she has a banana and describes its attributes in the most double-entendre way imaginable

[wheatieB]

my nickname is wheatie as u can see by my name

[mike72988]

Good thing you're not an attention whore

[PeerlessPaavo]

In at least one household in this country at that time, one father made his kids write on the "blackboard" on the back:

I HATE THE COMMIES!

I HATE THE COMMIES!

I HATE THE COMMIES! ....

[thenerocomplex]

how about some cholesterol free corn shavings?

[mariobros32096]

Probably one of the longest commercials in television history.

[Ceeceememe]

We used to use Wheaties to make fish balls for fishing Catfish on the river in the 50's. I don't remember this lady at all however. Clever use of a blackboard, I would have loved it as a child.

[solarvegan]

Now if only the food technologists could have devised a cereal that doubles as pieces of chalk ...

[solarvegan]

... with little marshmallow erasers!

[fromthesidelines]

Dr. Frances Horwich really wanted to help children, the way Fred Rogers and "Captain Kangaroo" [Bob Keeshan] did. But she had to compromise to stay on network television- if sponsor General Mills wanted her to pitch Wheaties to the kids in 1955, she did. Later, when she told her viewers about "One-A-Day Vitamins" for sponsor Miles Labs, TV critic Jack Gould of the NEW YORK TIMES lashed out at her in print for doing such a thing.

[ozzyscruggs1]

Wheaties for supper?

[knockout13]

From what I remember from childhood, Wheaties makes a wonderful dinner entree when smothered in Guinness stout.

[frednora]

I guess... things were different back in those quaint days.

[pinctone]

my memories of ding dong school are happy and comforting, i used to have lunch with her and loved her, i am now a kinder teacher

[knockout13]

Taken out of context, this commercial is definately dated, but Miss Frances never endorsed a product unless she believed children had a legitimate use for it, and she would not accept advertising for products that promoted violence (e.g. toy guns). She also pioneered the concept of addressing children directly, a device later used by Mr. Rogers and "Sesame Street". She was apparently a highly educated and brilliant woman who genuinely cared about children.

[gbrdaisy]

Wheaties - yuck! Give me a bowl of Sugar Frosted Flakes.

What was that she was drawing on the blackboard?

[visor109]

Simon would truly kick her off for sure! No going to Hollywod for her! (She makes for a good comedy skit, though!)

[trotrog109]

and if you dont tell her? ILL KILL YOU

[trotrog109]

flinstones yoused to endorse winstons i beleive

[visor109]

That box looks like a box of dishwashing detergent!

[musicom67]

Boy they liked to start kids early back in the 50s, didn't they. Good thing the sponsor wasn't Chesterfield.

[smerdley]

Oh COME ON, now--to you people who say that Miss Frances was scary, or condescending! I remember DING DONG SCHOOL--particularly Miss Frances' commercials for Sweetheart Soap--with her weak, plump hands cradling an oval bar of Sweetheart Soap. If it wasn't for the saccharine influence of Miss Frances--who had a PhD in education, I not only would never have learned to read before the first grade, but I also might have grown up to be a horrible serial killer-cannibal, like Jeffrey Dahmer!

[rwundrock]

I used to watch Ring-a-ding dong school in the early 50's. I forgot how condescending Miss Frances was.

[Dreamer2TV]

Thanks, now I remember just how much she scared me as a child! I won't be able to sleep for weeks now out of fears of those nightmares ;)