Chrysler's Dodge division, with American Tobacco's Pall Mall or Lucky Strike {Dorothy Collins, of Lucky Strike's 'YOUR HIT PARADE". sings the "Luckies Taste Better" jingle in their commercial}, were the alternate sponsors of the show from 1954 through '56. This is a "Dodge" show, originally telecast on February 23, 1954. "D-P-I" was Desilu Productions, Inc.- the show was filmed at Desilu, but because of their "exclusivity" at CBS, their name wasn't officially credited until the fall of 1955.
Chrysler's Dodge division, with American Tobacco's Pall Mall or Lucky Strike {Dorothy Collins, of Lucky Strike's 'YOUR HIT PARADE". sings the "Luckies Taste Better" jingle in their commercial}, were the alternate sponsors of the show from 1954 through '56. This is a "Dodge" show, originally telecast on February 23, 1954. "D-P-I" was Desilu Productions, Inc.- the show was filmed at Desilu, but because of their "exclusivity" at CBS, their name wasn't officially credited until the fall of 1955.
fromthesidelines 10 months ago