Added: 3 years ago
From: vdrinker08
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  • Transformers is not a movie. it's more of an ad. 

  • Of course there's product placement. You know how much money that movie cost?

  • I love the transformers!

  • way cool guys!

  • When I first saw the movie, the only one that irritated me was the Panasonic memory card.

  • i know! in Transformers: Dark Of The Moon, i had 'lenovo' screaming in my at face for 10 minutes!!

  • How many of you would have actually noticed the "Burger King" from behind Megan Fox without this video? Good f***ing product placement right there!

  • I heard the new Mission Impossible movie a big Apple advertisement.

  • To me Transformers was a big Chevy Comaro commercial.

  • Products are out there being advertised in everyday life EVERYWHERE that you can see. If i look around my room nearly everything I see is branded. People need to get over this.

  • God damn it. They`re just trying to make it realistic

  • @meshachmh

    lol, it's very a big business

  • the fucking strokes!!! ahh

  • This movie doesn't do the song any justice you know...

  • I watched the movie a couple minutes ago. Didn't once notice any product placement - because that's how the world is - logos everywhere. Who cares? Does it really matter? Do you feel the need to buy an iPod or eat at BK anymore than you did before you watched the movie? Didn't think so.

  • @themyclovesyou

    This comment is a bit of a fail; you acknowledge advertising as a constant, yet don't acknowledge the response to advertising will be a constant

    companies pay large sums of money for product placement, they do this for a reason, because it generates more profit than the money they pay for the placement, meaning that yes people will buy products due to exposure to product placements. I wonder do you own a ipod, have you ate at BK?

  • @eltrut96 you spelled america wrong... Dumbass.

  • You missed a couple...

    1. At 0:10 on the top right of the computer screen it says CISCO

    2. Barricade (Decepticon Police Car) was a Mustang Seleen

    3. At 1:00 "The Strokes" are a band....

    4. In the beginning Bumblebee has Goodwrench Tires.

    5. That Fat Guy had a Nokia Cell Phone

    The product placement was not bad in this movie, since in my opinion, it did not take away from the movie. These products actually helped make the movie more relatable since we all use most of these products.

  • What a great song. What an amazing taste in music you have. What an interesting person you must be.

  • song pisses me off

  • What do you expect? Michael Bay is the biggest product whore in the business.

  • forgot cisco with hp prod placment

  • Shockwave /watch?v=iwj1LsjWE74

  • Puts!!!

  • @7OIlI It was based on a true story where the guy worked for FedEx, don't you think it would've been a bit weired if it didn't show...FedEx? They also didn't pay anything towards it so it's not that bad.

    The 'Wilson' volleyball on the other hand, well, that's just shameless.

  • Amerika! Full of dumb/numb minded fucks!

  • Consumerism is Satan.

    

  • Transformers was a two hour toy and car commercial

  • xbox transforms now to so much better then ps3

  • haha, the iPod was the worst one

    

  • Except for the panasonic one, I don't see any of these as a problem. You can't make a "serious" movie and put black duct-tape over anything showing a brand either. If you want to see what product placement nightmare-mode is, try searching "i robot shoes". That shit is going too far. Ruined the whole movie.

  • Bumblebee himself is a freakin' product placement (He has a Chevy logo on his grill)

  • History of Product placement is pretty interesting....

  • i dont think product placement even works anyways :P

    if i notice it i just laugh [:

  • ITS NOT PRODUCT PLACEMENT ITS REAL LIFE ITEMS AND BRANDS. Are you supposed to make your own products and brands so no one complains on your movie ?

  • wow, Panasonic really stole the movie

  • So much Advertisement. The Cinema Cards should be for free....

    Boykott this junk... I Hate Advertisement...

  • Thats because of the loses in DVD/BlueRays selling... Now its like in Normal TV... Advertesing everywhere... But advertising is not all... Good Jobs and a good payment... But nowadays everybody is thrown into debt...

    I dont belive in a Consum Society, it only creates stupid and poor people and a lot of Waste... Use things three days and throw it away... How can our planet survive this mentality?

  • Comment removed

  • Some of these coments about the song make me want to cry lol. Jk jk. But it is a shame that every friend I've ever tried to introduce flying lotus' music to also hated it. Open up your mind. Just because it's not cookie cutter, doesn't mean it's no good.

  • U missed Cisco! 0:09

  • Thats definitly too much!

  • U forgot to mention Cisco 0:10 .... Its present in all the three parts of the movie

  • I dont want them to blur the logo or something,but some of them are obvious. Like how the panasonic thing is shown for like to seconds so that everyone notices the logo. Thats when it becomes a commercial instead of a movie. The other ones only make the movie more realistic.

  • I noticed only a couple of these before you pointed them out.

  • whats funny is you should've just said GM for like the 3 ones before you actually said GM

  • I don't care if I see a logo in a movie or a tv show, it only annoys me when they are talking about a product in a commercial. A logo doesn't matter.

    And also, how else are they supposed to pay for trillion dollar movies like this one?

  • @vdrinker08 i understand that some of it was stupid like the panasonic one, but i have to agree with Azimex overall, i mean what are they supposed to use in some cases? should he sell the stuff on sell-your-sh*t .com? and the ipod, should they use the coby mp 301? no one would know what the hell it was! as for HP, that might have to do with the contract they have with the US Army to provide laptops and netbooks to the army. and a lot of these examples are only because they are well known

  • I wish I never got the internet. Then I would never know about how much hate goes into my favourite film

  • can everyone just stop freaking bitchin' about product placement. Jeez!

  • That Panasonic one is pretty damn bad.

  • what's the name of the song from 1:03 to 1:14?

  • Why did you say hummer, when it was Pontiac?

  • Come on - To a certain degree these movies have to display the reality - And the reality is that AT THIS VERY MOMENT, I got Logitech, Fujitsu, Nokia, Alanya Pizza, 7N, Ruko, Medion, Converse, Antec logoes in my face - I believe that some movies over do this, but I dont have a problem with it - Besides, why shouldn't they get money for airtime.. Now rage

  • @B1aDK Oh, and I even forgot about those on screen: Skype, Youtube, Windows Live Messenger, iTunes, Steam, Facebook..

  • @B1aDK Because cars transforming into giant robots are very realistic.

  • @Transmissionaire You're so funny and original

  • @B1aDK Oh, I was just being serious.

  • @Transmissionaire And not being smart at the same time - Do I need to refer to "To a certain degree(...)".

  • i thought you pay to see a movie because its better than televion but it seems like everything is just a bigger fucking commercial in a lot of films

  • Not necessarily product placement. I'd rather have real brands than obviously fake brands. There are Porsche dealerships in real life, and people go on eBay in real life too.

  • @hitlermustache WTF? Are you serious? There are no brands in movie scripts. Brands pay for that.

  • Not a big deal. All the money for getting those labels in the movie funded this movie. The only tasteless one was the Panasonic one. It was out of place and the insert was edited lazily. And a lot of those I didn't even notice on a giant theater screen so that means the DP and actors did a good job shooting this thing

  • In the two opening scenes you missed two. Cisco and Oldsmobile. Cisco during the HP advertisement (logo in the upper left corner) and I believe Oldsmobile. Look at the magazine he's holding during the porche advertisement.

  • you forgot Malaysian Airlines at the near beginning of the movie.

    Cant really blame them on the vehicles as the robots need to transform from some brand of a vehicle.

  • this guy has done his homework.

  • Why you guys moaning for , fucks sakkee, didnt michael bay say the companies that owned all the cars wanted them to be shown off becuase they were brand new range??? idiots

  • @BennAndIzzy Yes, that's product placement...

  • @homsarshat ohh O__________o erm yeh im jus guna shut up and keep moving on haha :/

  • OK, yeah there was a lot of product placement, but in my opinion, product placement can actually make a film more realistic/relatable...

  • you forgot cisco at 0:09

  • Im sorry but tht song really is AWFUL

  • better without the fucking song

  • @vdrinker08 or turn off the shitty sound

  • @vdrinker08 "Dont you like to wait in line? then dont buy product :D" is your reply to every critisism to just ignore the issue?

  • @vdrinker08 or remove the song

  • @Aria924 Flying lotus - Comet Course.

    Strongly Recommend you check out The entire album called Los Angeles. great stuff.

  • @vdrinker08 wow. you caufght the sarcasm so well! a regular sherlock!

  • My only problem with criticizing product placement like this is that 21st century life is one giant product placement. Bowl games, ampitheaters, every square inch of flat surface on every road in almost every city in America. All of them are trying to sell me something.

  • Cadillac...yummy.

  • wow the panasonic one was just sad...clearly showed it to the camera

  • Um.. guys? The TRANSFORMERS were themselves nothing BUT a product placement for the Transformers toys! Which is what is so funny about someone complaining about product placement in a movie about creating a story around product placement.. namely the title characters themselves.

    Now I don't have a problem with PP if it is done with some subtlety or blended into the movie... but when it becomes obvious to the point of annoyance (and taking you out of the movie), then it becomes a problem.

  • Okay. The difference between product placement and product /usage/ is making the product seem EXTREMEMLY AWESOME OMG compared to it just being there because it's unavoidable (like a fast food place may be Burger King, but that doesn't necessarily promote it) or it establishes the setting. The cars were definitely, obviously product placement, and the Panasonic card, but it's not the worst example ever....

  • I can live with the cars, and wouldn't expect the logos to be blurred out.

    But when there's a full zoom shot of a PANASONIC sd card straight in my face, that's another story.

  • When Product Endorsement in Movies Goes Too Far...

    Gorillas in the Sierra Mist

    A Box of Raisinets in the Sun

    Dial M&Ms for Murderous Munchin'

    Lord of the Onion Rings

    Logan's Snack Bar Run

    Mars Bars Attack!

    Refreshment Stand By Me

    Raiders of the Last Clark Bar

  • For Really Awesome G1 Transformers Reissues, check It Out! w w w. TransformersEmporium . com

  • i can understand using 'actual' brand names in high budget films for 'realism' and marketing scemes etc, (of course mainly centralized towards movies based reflecting modern society obviously) but dont the film making companies also have to pay for this to an extent aswell? is it not just cheaper to come up with a stupid fake name for a brand or blur it in the distance unless the movies actually based on that specifc product?

  • *and i do realize that the movie companies can get paid waay more this, too, but im just trying to way this idea out

  • I suddenly have an uncontrollable urge to buy a GM car...

  • Idk if you would count cadilac as a product placement cause hes destroying the cadilac sign

  • pretty much all the cars in the movie are by GM

  • #1 should have EASILY been "The Wizard"

  • G1 Transformers will always be my favorite! If your a G1 fan you have to check this place out!

    TransformersEmporium. com

  • Now if they'd only do more product placement and less advertising commercials I'd be happy.

  • how else do you think michael bay affords the budget for his movies

  • GMC is the big person there. They have their cars on a bunch of shows. I seems the GMC Terrain on the CBS show "Medium" and I saw the GMC Acadia on "Ghost Whisperer" and I saw them on a few other shows and movies. HP also plays a big role in product placement. I usually see their laptops in VEVO music videos but I think it's more of the Beats by Dr Dre.

  • If a scene changes just because they want to show a product, its bad. If its just in the flow of the movie. Who cares!?

  • The BBC (in Britain) makes lots of shows. The rules here are very strict about there being no product placement (unfortunately these might change soon!) and so in all the dramas they make like doctor who, there is no subtle advertising at all. It's really not that hard to do, you'd be surprised how easy it is for there to be a scene with some1 on a laptop WITHOUT the camera constantly zooming in on it....

  • What a surprise, when Jews run Hollywood this is the result.

  • @KiloByte69

    Are you serious? Did you really just use your anger at product placement as a tie in towards racism? Denomination has absolutely nothing to do with film giants wanting to turn a profit. It's just business. AND it's the reason I haven't seen either of the two most recent Transformers movies (aside from the bad acting and plot). You want to make a statement, make it with your wallet.

  • what do you excpect them to do its a big movie and companies wanted them to put there products in and atleast they werent obvious in the whole movie they were in the background

  • Hi!

  • product placement pays for the movie to be made.

    if there was none they wouldnt be able to spend as much and the movie would be crappy and low budget

  • I would only say it's product placement if someone gave the product a compliment or something, like saying "Wow, Chevrolet Camaro's are the BEST!" Most of this isn't actual product placement, they should be allowed to drive past a Porsche showroom for gods sakes!

  • It's a good thing in my house I don't have to look at product placement. From my Mintendo Pii to my Getaway laptop.

  • what was that big yellow car? at the 1 minute mark? does any one know lol

  • @gooferman609 Chevrolet camaro are you new?

  • @xGRIZLYadams no it was sarcasm

  • On the computer

  • What u forgot was panasonic and windows vista

  • i honestly dont see anything wrong. for a movie over an hour long, a few brands aint much of a deal. and it cant be helped that car brands are in the film. its transformers dammit...

  • song??

  • What about oakley?

  • Greed is what drives this country, it always has been that and always will. I don't mind product placement, it adds a certain level of realism, but in some of the shots it seemed like a car commercial. And yeah, all this advertising and we still have to pay $10+ for a damn ticket.

  • @Dearayne Hey films cost money....alot of money. As I'm typing on my MacBook Pro that you can find on Apple.com or the Apple store and if you're hungry stop by Panera Bread and have lunch hah.....where's my check?

  • Crikey, Thats alot

  • Kind of hard to complain about product placement when the entire movie is based off a Hasbro toyline.

  • Some of these seemed no big deal. But others..Seriously, Pepto Bismal? Furby? Mountain Dew and Xboxes?

  • Who gives a shit, it's better than when they hide it and you notice that.

  • you missed the cisco networking logo on the HP computer screen.

  • Some of you people are acting as if the entire movie was one big commercial!

    Understood there was some clear angle shots of the yellow car, but what do you want to do with the rest, blur out the logo? Or use generic products made from China? Would you prefer Megan Fox sit in front of Burger Queen, or for them to use a laptop called Pineapple?

    Will it make you feel better, and sleep more easily at night, or are you whining because you just didn't like the movie?

  • @AziMeX Ok ok. Fair point Mr Azimex. I am a person who dislikes most product placement. I personally believe that their is enough advertising in our society already without it entering the movie theater. I can accept advertising when its say, on TV. Because that's free to air television. That's how they pay for making the shows. But when i'm paying $17 a ticket to see a movie and i get a panasonic logo shoved in my face. Thats just ridiculous.

  • @vdrinker08 Stop being such a cry baby... you complain more than my mother...

  • @vdrinker08 Don't get me started on advertisements. When I buy my ferry tickets to go across the strait to Vancouver, there are Coca Cola ads, on the back of the ticket! How much more ridiculous will they get? Putting ads inside of ads or something?

  • We get logos shoved in our face everywhere, why should a movie that is set in a modern society be any different. And besides, this isnt the wost case of product placement out there, at least it's lots of different logos instead of one over and over again. Although, the panasonic SD card one did bug me a little...

  • @vdrinker08 damn you paid 17 bucks for a movie ticket? youre crazy lol. the 3d movies are like 13.50 and thats expensive!

  • @AziMeX And people say that its what pays to make the movie. Do they really need that extra 50 million dollars? Well no they don't. Michael bay got paid 75million dollars for transformers 2... And do you see any product placement in Avatar? The highest budget film ever made.

  • @vdrinker08 If you're asking do they need the extra $50 million then absolutely....why not? If your job offered you a bonus, are you going to turn it down on the grounds of not REALLY needing it?

    The product placement looks unsightly when shown together in a clip like this, but in the move, its so far spread out and brief that most people won't notice it. After all, if it was just a big commercial with some movie scattered in between, then it would not have done well in the box office.

  • @vdrinker08 That's because Avatar is set in the far future in a distant world, where you wouldn't expect to see Coke or Adidas.

  • @vdrinker08

    avatar is set on another planet in the future clown.

  • @vdrinker08 you're a real hater of product placement. as well as making the film more personal to the viewer, it also helps to finance the movie. so what if you don't want to have it shoved in your face, it doesn't make the film crap does it.

    and i must admit, some films do make them too obvious, like with the panasonic logo, but they needed it to be on screen some how. and whats this about them showing the car from too many angles?! it's called effect douche, it makes the character look swish!!

  • @vdrinker08 there ain't no porsches in the jungle, brah

  • @vdrinker08

    Avatar was not the highest budget film ever made. Trying to make a point? Fail.

  • @vdrinker08 It would be a bit weird seeing the equivalent of a lanky smurf walking into Burger King, would it? Add that to the fact, Avatar is filmed on another "planet", Transformers is filmed in America. Which, you'll be shocked to hear has shops and restaurants...

  • @AziMeX - Your comments made me laugh. "Acting as if the entire movie was one big commercial"? That's the point: it was! I'm guessing you're young and haven't spent much time watching classic movies, or you'd realize that product placement is a fairly new phenomenon. Until recent years, filmmakers DID remove logos. They DID use generic products (but not "made from China" unless they were plates or teacups).

  • @AziMeX - And it did NOT make the moviegoing experience any less enjoyable; in fact, you knew that when you shelled out your hard-earned money for a movie ticket, you wouldn't be annoyed by advertising like you are when watching TV. Moviegoing used to be an escape from advertising. Product placement makes advertising pervasive. It has nothing to do with whether we liked the movie or not or with sleeping more easily at night.

  • @AziMeX Sadly, a lot of stuff you use today are made in China lol And there is also a way, how big budget movie can survive, through all the sponsorship, capiche? lol

  • @AziMeX

    You got that right!!

    I think branding is an excellent way to get more fund in movies!

    it's even more authentic

  • You forgot Chevrolet!

  • Guess I'm never watching Adverti- I mean Transformers.

  • You forgot the most important product placement. Megan Fox. Did a lot to sell the movie.

  • micheal bay is the whore of the movie business

  • Well it's too bad for those idiots who can't shut off and watch a film.Product Placement is smart. So if you all wanna' cry about how it effets your viweing privleges then thats too bad.

  • Product placement might make the movie more real, but when the focus is placed on certain products to give it a specific emphasis, panasonic in this video clip (at :41 seconds), it gives unnatural emphasis to the product and takes the viewer out of the movie. the porsche or burger king placements are fine and do not distract from the movie.

  • Hell even the pepto bismol is bad and takes from the movie. How often is someone going to have an open bottle on the table where the only other liquids are a cup of milk (something they wanted to associate with the pink stuff) and a cup of water. And leaving it open? Who would do that.

  • This kinda isnt really bad, it makes the movie more identifiable for the audience

  • nothing really wround with product placement in some movies

    but i just hate it when its very obvious and in your face

  • You forgot chevrolet???

  • The Panasonic and Ebay one were just the most obvious ones in the movie.

  • If it's so important to have product placement in movies for the sake of finance, then how do you finance a movie about the past, or a movie set in the future? You just don't need product placements.

  • Product Placement is good, it makes the movie more real, because we see in them things that we use or see everyday and also give more budget for make the movie bigger. And if there were no Product Placement then, they have to invent a brand for the things in the film. For example, should the invent a car or a computer to could show that in the movie? I dont think so.

  • @DobleDeDigital they don't have to show the car logo from a million different angles. And make it look like a commercial.

  • @DobleDeDigital That's what Quentin Tarantino does. Brands don't necessarily make a film more 'real'. I don't think it's that bold of a statement to say that the product placement in Transformers was for profit, and not for 'realism'. Film is supposed to be art, not a long commercial.

  • @Bigdadda20 I think Tarantino is such a bad director Michael Bays Rocks and also the Product Placement, thanks to it we can watch awesome films like Transformers and The Island

  • @DobleDeDigital Product Placement is bad. It ruins movies. You don't go to movies to see commercials, yet there they are, laughing in your fucking face. Like the Panasonic one for instance. It ruins the entire feeling and destroys whatever shred of art there's involved.

    Motherfuck PP!!!

    As if there's not enough mind control around us all the time, now we can't even watch a movie in peace. They're jabbing their shitty products down our throats while laughing and rubbing there greedy hands.

  • @holm81 Sometimes Product Placement ARE The Show Stealers, NOT The Star of the Movie.

  • its good if you´re the CEO of General Motors. its good if you´re a Hollywood producer not wanting to spend money on a movie. its NOT SO good if you´re the poor sap thats paid to watch a movie and is given a commercial.

  • @DobleDeDigital You are partially correct. But the issue is when the placement of said product is obviously contrived, and shoe-horned in. - the best example of this is Sony products in the last two James Bond films.

  • logitech webcam on the hp

  • Wow!!! Some many product placement!!!

  • Know where they get all their millions from to make these movies?

    Corporations paying for advertising. I find it disturbing, I find it underhanded, I find it a violation of democratic rights, I find it to be instilling commercialism. I find it to be a sure fine way to give a lot of money to directors who suck at making movies thus contributing millions to make a piece of crap movie which is just a giant advertising gimmick filled with special effects and explosions to get the dim hooked.

  • you forgot the lockheed martin, bushmaster, and practically any Industrial MIllitary complex product placement in the movie.

  • eBay sucks. In central and east Europe we have Allegro. Much better.

    You know what's funny? In Poland Mac is 1% of all computers, but in TV it's about 90%. Everyone sees it, nobody has it.

  • I think product placement makes movies more real, because they use things that everyone sees in a normal day.

  • PLEASE what artist made the music?

  • @416Spark flying lotus

  • @vdrinker08 whats the song name?

  • @416Spark

    flying lotus - comet course. Off the album Los Angeles. HIGHLY recommend

  • You can put products in your film, but don't make stupid scenes like the old Camaro turning into a new Camaro.

  • product placement is kind of a very tricky and badass way to get people to buy stuff without them knowing they have been influenced to buy it on a film... but as it happens unconciously it doesnt disturb or annoy us and therefore... it doesnt affect the quality of the film.

    Seriously... if i was a movie producer... i'd do the exact same but i would prolly ask for loads of money for the product placement.

  • still an amazing movie

  • unbelieveable! no wonder they cash up soo much!