For the Pommies abroad that don't know this: Your ancestors started a little war down here when they discovered the ZAR (Transvaal) has gold. Trouble is, the small band of farmers (Boers) gave your professional army a bit of a beating. So, Lord Kitchener and Alfred Milner, sore losers that they were, placed the Boer families in concentration camps in which 27000 died. Yes, they were our little Hitler. So, excuse us for having a little fun at your expense.
Someone's taking the mickey out of you guys. I'm South African, living in South Africa. I have never seen this ad on any TV Channel and it would never be shown. It was probably done as a skit to be shown on some stand-up comedy show but I can guarantee you if it had been shown they would have been charged with hate-speech. There is zero tolerance for this type of thing in South Africa!
@liezlwolf I have seen this ad on TV a few times. Was shown on SABC channels a couple of years back. So no-one's been taking the mickey out of anyone.
As the creative who conceptualised this ad I find it fascinating that it elicits such polarised views. What people miss is that the 'Boer' was in essence a bit dumb as he didn't understand what the Redcoat was on about. If you've ever read Herman Charles Bosman's short stories you'll completely understand the tone of humour.
What do you think Sreggaematic09 ? The war, known as the last British imperial war, was the longest (almost three years), the most expensive (over £200 million), and the most disastrous of all wars for Britain between 1815 and 1914. Against 40000 Boers. So " did you realy win?" If the Afgans had our guts , England and the US would be in their hands.
What a joke. The Rooineks raped,murdered and pillaged -scorched earth policy. They lost and resorted to dirtiest tactics in history.Hitler was a pussycat compared to the rooineks.
I agree, if a person thinks something racist when in fact the others are talking about cloths that person himself/herself has some racial insecurities.
But wouldn't the descendents of English settlers find this racist against them, and wouldn't blacks find it racist against them? Either way, I can't believe this made it to TV in such a sensitive country especially with that catchphrase "when your whites need to be whiter"
@sexyeamo: The Boers are white. British settlers were white. How the hell can it be racist? You do realise that political correctness is a tool of communist arseholes, don't you?
This comment has received too many negative votesshow
why would the guy with the flag be british when both the boers and brits were white? The guy with the flag is black, hence the catchline whites whiter
@jongandal Not half as stupid and bad taste as the 27000 Boer women and children that died in British concentration camps during the Second Anglo-Boer War. I'd say, considering the historical context of this ad, it is in jolly good taste.
That's a Martini-Henry rifle. During the war, the Boers were issued the Mauser Model 95. And it wouldn't have been a captured rifle, either, because the British replaced the Martini ten years before the war started.
Having said that, I thought the commercial was hilarious.
this add makes me feel a need to go out and buy creamy delicious ice cream with chocolate sauce and put a little cherry on top, but i do however feel that traffic is too congested at this hour.
Some pretty stupid responses here. Its an Afrikaner shooting a British redcoat who is trying to surrender using a flag that is not white enough for it to register as a flag of surrender. To claim that it is therefore racist shows the posters of such messages up as fools. It could have been any other warring nations, but as it was made in SA they chose one of their own wars. You saddos who harp on about racism where none exists are harmful to the real cause of racial equality. Get a life.
I think by "whites" they meant the plural of the word "white", not the people.
But seriously: if this commercial weren't made in South Africa, would anybody think it's racist? If it was for example, an Irish commercial, who would see it as racist? Nobody.
What? Are you retarded? Seriously... Thats not the point at all!
He was waving a dirty white flag in surrender. As it wasn't really very white, it was confused as being a regular flag, and thus the dude got shot. I really dont see what makes it racist. You're an idiot.
What? Are you retarded? Seriously... Thats not the point at all!
He was waving a dirty white flag in surrender. As it wasn't really very white, it was confused as being a regular flag, and thus the dude got shot. I really dont see what makes it racist. You're an idiot.
A british soldier is trying to surrend. A boer soldier shoots him and doesnt even care. It is ment to show that the boers are hard stuborn people who take no shit from no one. Jy soek nie kak mit die boer.
The flag was supposed to be white for surrender, but since it was so dirty, they took it for a normal regimental colour and shot him. I seriously doubt that there are any messages beyond, "Use our product to get really clean laundry."
But even if he was going to surrender I doubt the Burgher would really want a british soldier crawling all over the place. If he was surrendering they would of shot him anyway.
just when i thought it couldnt get any better, it did. fantastic ad.
mikeusurper 2 weeks ago
Mega lols
MrSouter2 7 months ago
Might not be politically correct.... but it is FUNNY! And bright..... hehehehe....
WhatIseeIsay 8 months ago
For the Pommies abroad that don't know this: Your ancestors started a little war down here when they discovered the ZAR (Transvaal) has gold. Trouble is, the small band of farmers (Boers) gave your professional army a bit of a beating. So, Lord Kitchener and Alfred Milner, sore losers that they were, placed the Boer families in concentration camps in which 27000 died. Yes, they were our little Hitler. So, excuse us for having a little fun at your expense.
Hannodb1961 10 months ago
hahahahaha...hahahaha,...hahaha...why you guys so sensitive....its funny
Ntoxybabe 1 year ago
fuckin funny
south africa has the best commercials by far
jimbojims 1 year ago
I didn't get it initially cause I thought they were advertising tea!
zillaxy 1 year ago
stupid fuckers in these comments eish
vernondewinnaarsta 1 year ago
I don't get how shooting the guy made the flag whiter???
hecktick133 1 year ago
@hecktick133 The guy got shot because his flag wasn't white enough.
TheAwdeklerk 1 year ago
@hecktick133 It didn't make the flag whiter, but if it was whiter he wouldn't have gotten shot. It's not rocket science......
Solo11111 1 year ago
@hecktick133 It didn't make the flag whiter, but if it was whiter he wouldn't have gotten shot. It's not rocket science......
Solo11111 1 year ago
fucking racist bastard
07957399819 1 year ago
fucking racists bastards i wud blast u off too fucking shit
07957399819 1 year ago
ONE OF THE BEST ADS EVER
stefkuczb 1 year ago
fuck anyone who is offended its as easy as that....
violentopposition 1 year ago
Someone's taking the mickey out of you guys. I'm South African, living in South Africa. I have never seen this ad on any TV Channel and it would never be shown. It was probably done as a skit to be shown on some stand-up comedy show but I can guarantee you if it had been shown they would have been charged with hate-speech. There is zero tolerance for this type of thing in South Africa!
liezlwolf 1 year ago
@liezlwolf I have seen this ad on TV a few times. Was shown on SABC channels a couple of years back. So no-one's been taking the mickey out of anyone.
Lisll 1 year ago
Ahhahahahahah ! Lol
LOLitskemo 1 year ago
Ahhahahahahah ! Lol
LOLitskemo 1 year ago
lolz
TimeGap79 1 year ago
oooooooohhhh the humour is too sick on this lol
phumie99 1 year ago
Why South Africa? ,this is not related to South Africa in anyhow?
TheNkunzi 2 years ago
Hello! McFly? The anglo-boer wars?
samgar2 2 years ago
Could be anywhere but it was made in south african and relates to the anglo boer war. LOL! Very funny!
Discipal4goodmusic 1 year ago
hahaha! lol
saffergirl89 2 years ago
As the creative who conceptualised this ad I find it fascinating that it elicits such polarised views. What people miss is that the 'Boer' was in essence a bit dumb as he didn't understand what the Redcoat was on about. If you've ever read Herman Charles Bosman's short stories you'll completely understand the tone of humour.
Gungho47 2 years ago
Who the Hell are you calling Dumb bitch !!!
mens83 2 years ago
What do you think Sreggaematic09 ? The war, known as the last British imperial war, was the longest (almost three years), the most expensive (over £200 million), and the most disastrous of all wars for Britain between 1815 and 1914. Against 40000 Boers. So " did you realy win?" If the Afgans had our guts , England and the US would be in their hands.
kameeldoring 2 years ago 3
if I remember, didn't the "rooineks" force the dutchmen sign the treaty of vereegining?
Sreggaematic09 2 years ago
What a joke. The Rooineks raped,murdered and pillaged -scorched earth policy. They lost and resorted to dirtiest tactics in history.Hitler was a pussycat compared to the rooineks.
karuspery 2 years ago 2
"If I remember"
You most likely looked it up, you stupid fuck!
PenzanceGunner 2 years ago
haha, I find it funny, because the British Destroyed the afrikaaners in both boer wars and sent them all to fokkal concentration camps lmao
Sreggaematic09 2 years ago
Oh i see...silly me thinking that the use of the brit and boer had any significance...
RapidCS 2 years ago
ha ha funny
GLove39 2 years ago
if you think this is racist, your racist for thinking that. It's so blatantly just about the white flag not being white enough.
Gregoss25 2 years ago 20
@Gregoss25
I agree, if a person thinks something racist when in fact the others are talking about cloths that person himself/herself has some racial insecurities.
taistelutomaatti 1 year ago
Very funny! And this is not racist at all btw as it is the flag that needs to whiter! So everone stop saying its racists u dumbs asses!
MarkyMarkSaffa 2 years ago 16
lol the flag needed to be whiter, ahaha, that is quite good advertising
ljs2k7 2 years ago 2
good idea, poorly executed. i had no idea wtf that was supposed to be until i red the comments.
rondo2KG 2 years ago
moes sy pelle ook gaan skiet het. die bliksem wou seker kom koffie vra.
kameeldoring 2 years ago
Ek lag my noe dood!
shiteetah 2 years ago
lol
we5026 2 years ago
this is a kak ad,not funny at all
miriamb3 2 years ago
i miss sa
springbok321 3 years ago
i dont even get this add 0_0 i love leon schuster e_e i miss sa WE ROX
DarkMindedllamas 3 years ago
I didn't say you were like the British.
sexyeamo 3 years ago
You are a typical liberal retard! If you don't like the add , then don't watch it.
KiwiBasher 3 years ago
But wouldn't the descendents of English settlers find this racist against them, and wouldn't blacks find it racist against them? Either way, I can't believe this made it to TV in such a sensitive country especially with that catchphrase "when your whites need to be whiter"
sexyeamo 3 years ago
No south africans are not like the British :P we dont get "sensitive" about stupid shit
80SAFRIKAN 3 years ago 19
Can't beat an Afrikaner at racial stereotyping ;)
Boabyo 2 years ago
Dude. The _WHITE FLAG_ needed to be whiter. Duh.
robotminione 3 years ago 3
double entendre if anything ya bastard
Swagman8 3 years ago
@sexyeamo: The Boers are white. British settlers were white. How the hell can it be racist? You do realise that political correctness is a tool of communist arseholes, don't you?
islandshark4 1 year ago
Classic.
pencilbuck 3 years ago
haha i though this add was racist but then i fugured out its cuase his flag wasnt white enough... funny haha
dpy101 3 years ago 2
Was that meant to have been set during the boer war?
matkent123 3 years ago
yes
wesfort 3 years ago
Now thats funny too, check out my mugabe zim zoo, the ASA pulled it as of yesterday.
placentaone 3 years ago
when i saw the gun i knew it was because that guy was english south african and those were afrikaners/boers , even tho i am not south african at all.
xaviSF 3 years ago
loool crakin me up
oliverelliottjardine 3 years ago
hehehehehe and if students had made it, it would have been Racist. hahahahahah
andyyoutoo 4 years ago
no
you fucking south african's hahahaha
75tim192l4 4 years ago
f..king A!!!
Wicked!
Iainsane 4 years ago
LOL
gideontx 4 years ago
This is fucking hilarious haha
however you need to be south african to get it lol hahaha
boerebru 4 years ago
thank god i'm south african lol
jonathanjwf 4 years ago
I'm not South African but I suspect that two guys are Afrikaners/Boers and the other guy is British South African.
GoFeri 4 years ago
yes the two are boere and the guy waving the flag is or should be a Brit and the ad is based during the AngloBoere war
boerebru 4 years ago
This comment has received too many negative votes show
why would the guy with the flag be british when both the boers and brits were white? The guy with the flag is black, hence the catchline whites whiter
matthewmox 3 years ago
watch it again... more closely. Note the fact the guy waving the flag is white and says "Hello over there chaps!"
phoratio 3 years ago 2
his flag wasn't white enough...
wazzy3007 3 years ago 2
A bit offensive, but hilarious anyway.
drevil5001 4 years ago 2
verdoemde rooinekke
Daringa 4 years ago
Dis vrek snaaks.Boere is maar die beste.
jediapostle 4 years ago
Classic SA advert,hahahahaha!
ManSeekingMonkey 4 years ago
it's not funny!
ilyasr2 4 years ago
Ja nee jy soek nie kak met 'n Boer nie! En die Engelse soldate het dit op die harde manier geleer!
jonnovice 4 years ago
Bedonnerd! Jip, you need to be sure white is really white, hey?!
Bbliksem 4 years ago
Brilliantly White!
johnjollyjack 4 years ago
Jy soek nie kak mit die boer. Lol Gotta love this add.
Swanbow 4 years ago
was this really on South african t.v and in what year? please reply.
chanti80 4 years ago
Dont have a clue
Swanbow 4 years ago
HAHAHA!!!!!!!
shnuglefeet 4 years ago
;))
80SAFRIKAN 4 years ago
stupid and bad taste!!!!
jongandal 4 years ago
isit...........
80SAFRIKAN 4 years ago
You are an idiot!
KiwiBasher 4 years ago
@jongandal grow a set... do you know what is stupid and bad taste? What the British did to the Boere
TGBAgentOrange 1 year ago
@TGBAgentOrange
My comment was made 2 years ago...You are still in the past looks like. The train is gone!!!
jongandal 1 year ago
@jongandal that might be, but you know as well as I know that I'm making sense and yours dont
TGBAgentOrange 1 year ago
@jongandal Not half as stupid and bad taste as the 27000 Boer women and children that died in British concentration camps during the Second Anglo-Boer War. I'd say, considering the historical context of this ad, it is in jolly good taste.
Hannodb1961 10 months ago
hahahahahha
joTee103 4 years ago
by the way...the english wore khaki, not red. unless this is the 1st boer war in 1886.
howzitlekker 4 years ago
The first boer war was more a seris of battle's than a war if you ask me but hey the boer still kicked ass
Swanbow 4 years ago
de la rey,de la rey, sal jy die boere kom lei......
howzitlekker 4 years ago
That's a Martini-Henry rifle. During the war, the Boers were issued the Mauser Model 95. And it wouldn't have been a captured rifle, either, because the British replaced the Martini ten years before the war started.
Having said that, I thought the commercial was hilarious.
Kyle359 4 years ago
this add makes me feel a need to go out and buy creamy delicious ice cream with chocolate sauce and put a little cherry on top, but i do however feel that traffic is too congested at this hour.
muzzio75 4 years ago
Can someone tell me when this commercial was launched in South Africa?
AnitaHu1987 4 years ago
Stupid ad!!!!!
Knersis1 4 years ago
I think the double-entendre was intended here - stemming from the phrase "That's mighty white of you."
kylratix 5 years ago
Some pretty stupid responses here. Its an Afrikaner shooting a British redcoat who is trying to surrender using a flag that is not white enough for it to register as a flag of surrender. To claim that it is therefore racist shows the posters of such messages up as fools. It could have been any other warring nations, but as it was made in SA they chose one of their own wars. You saddos who harp on about racism where none exists are harmful to the real cause of racial equality. Get a life.
spokest 5 years ago 2
well fukkin said ou pal! fok die idiote wat nie humor het en te ernstig is oor die lewe!
sutadi1970 4 years ago
I think by "whites" they meant the plural of the word "white", not the people.
But seriously: if this commercial weren't made in South Africa, would anybody think it's racist? If it was for example, an Irish commercial, who would see it as racist? Nobody.
It's all a matter of context.
That said, my irony meter exploded when I saw it.
mastersan6 5 years ago
underwear is racist
MagnusUltracock 5 years ago
wow, so wrong...
lcarlosrosado 5 years ago
As contextually racist as I'm sure we'd all like this to be, I'm pretty sure burnchunder's right.
jikanak 5 years ago
Racism? No! Irony? Yes!
RaddMcCool 5 years ago
It's from South Africa.. Where they had apartheid. "When your whites need to be whiter"... It's a pretty racist commercial.
dorkswithoutfaces 5 years ago
What? Are you retarded? Seriously... Thats not the point at all!
He was waving a dirty white flag in surrender. As it wasn't really very white, it was confused as being a regular flag, and thus the dude got shot. I really dont see what makes it racist. You're an idiot.
bumchunder 5 years ago
What? Are you retarded? Seriously... Thats not the point at all!
He was waving a dirty white flag in surrender. As it wasn't really very white, it was confused as being a regular flag, and thus the dude got shot. I really dont see what makes it racist. You're an idiot.
bumchunder 5 years ago
Do you know anything at all about South Africa?
mancxvi 5 years ago
Clarity: directed at burnchunder
mancxvi 5 years ago
You are black aren't you? You sound a bit inferior.
KiwiBasher 4 years ago
Hahaha the guy shoots someone. I don't get it. :(
sf57198 5 years ago
A british soldier is trying to surrend. A boer soldier shoots him and doesnt even care. It is ment to show that the boers are hard stuborn people who take no shit from no one. Jy soek nie kak mit die boer.
Swanbow 4 years ago
The flag was supposed to be white for surrender, but since it was so dirty, they took it for a normal regimental colour and shot him. I seriously doubt that there are any messages beyond, "Use our product to get really clean laundry."
Kyle359 4 years ago
But even if he was going to surrender I doubt the Burgher would really want a british soldier crawling all over the place. If he was surrendering they would of shot him anyway.
Swanbow 4 years ago
Ah OK that makes sense.
sf57198 4 years ago
You are not very intelligent are you?
KiwiBasher 4 years ago
I'm not intelligent enough to comprehend what you're saying. :(
sf57198 4 years ago
HAAAAAAAAAAAAAAAAAAAAAAAA lol
bossiwhat 5 years ago