Added: 2 years ago
From: profwitiger
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  • I thought it was interesting to note as well that since the making of this video Samsung has surpassed Apple in terms of smartphone sales. Their business model involved innovating on hardware, and providing an open source device to contrast Apple's closed garden approach. Implementing the Android operating system (which essentially is free) helped cut costs for Samsung while providing users with an easy, non destructive way to root their devices and alter their functionality. - Marc N (415)

  • A good exmaple of being second can be seen through Sony portable devices. Portable gaming systems like nintendo game boy. Even though it was a huge success, sony learnt from their product and created a PSP that had far superior graphics and added new features which no other portable gaming system could match. Sony added new features like wifi, and multimedia platforms to attract a bigger market. This is the reason why sony PSP is doing so well.

    Ahsan M. MGD415

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  • adf.ly has an interesting e-commerce business model. The website has taken the concept of tinyurl and expanded on the idea; somewhat relating to Machiavelli's quote. If a user shrinks a url through adf.ly, they are paid $4.00 for every 1,000 clicks the link obtains. adf.ly follows an advertising business model; when a web surfer clicks on an adf.ly url, they are transferred to a page that displays ads for 5 seconds, before they can visit their intended page.

    Zain K - MGD 415

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  • Part 2

    Customers were able to browse through Dell.com and assemble their own PC’s based on the specifications they wanted and the budget range they wanted to stay in. Thus, they are risk takers and their choice of innovating their business model proved to be successful as it has been imitated by others.

    Hinal P. MGD415

  • Part 1

    Dell is example that fits into both the category of a unique business model as well as a first mover. By innovating their previous business model they were able to eliminate retail outlets and intermediaries by making use of the unique strategy to sell goods over the Internet. Yes they were able to reduce extra costs of the retail outlets etc. but the main key factor of their success was that they allowed customers to customize their purchases.

    Hinal P. MGD415

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  • Its amazing how many different ways you can make money via use of the internet without even having to touch the lemonade. Also it's interesting to think about how differently designed business models would have such an effect to make one service more popular than another.

    Nicholas C. BCS555

  • With emergency of e-business it has allowed many small businesss create a name and large business grow. An examlple of the e-busienss as a business model is Apple Inc APP database. The made is much more possible for business to advertise on their database . and in order for the custoemrs to get acces to thses apps they are forced to purchase and Apple Smarthphone. The create a win-win situaton for both Apple and the business

    Daniela J- BCS555

  • With emergency of e-business it has allowed many small businesss create a name and large business grow. An examlple of the e-busienss as a business model is Apple Inc APP database. The made is much more possible for business to advertise on their database . and in order for the custoemrs to get acces to thses apps they are forced to purchase and Apple Smarthphone. The create a win-win situaton for both Apple and the business

  • The revolution on e-business could be the solution to reduce the amount of intermediate people involved in a business. This model create opportunity to invest capital in other areas and also get to reach the target market. Companies should not need to invest so much money in useless tactics if they stop for a second and restate the business model they have.

    Kevin A. BCS555

  • An example of it being harder to lead than follow can be seen in Sony's business model when they launched the Playstation 3. They decided to push the storage industry forward by including a Blu Ray Drive instead of the traditional DVD drives that were included in Microsoft's Xbox 360. This pushed up the cost of the PS3 and people questioned if the format was necessary but the risk paid off for Sony when people realized Hi Definition games need lots of storage space.

    Waseem M BCS555

  • Business model for e- business is different than virtual business. To run a successful e- Business you have to explain the strenght and weakness of the product. One can use different business model for same kind of product, like Yahoo and Google did.

    Sophya A BCS 555

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  • When it comes to doing business, it is very hard to be the innovator and still be the number one for the long period of time. Innovators always have to be on 3-4 steps forward. Also, innovators are faced with a dilemma: either have to become a mainstream business dealing with commodity products, or have to let go of that innovation and come up with a new one.

    Volha S. BCS555

  • When it is mention in the video "it is risky to be an innovator". It is like Apple coming out with many new features that their competitors hasn't come up with yet for example the iphone 4. Also Apple usually doesn't do much advertisements for their products and still they are successful at what they do, even when their competitors brings out new products that has like higher resolution or provides flash.

    Richard L. BCS 555

  • doesn't do much advertisements ... they count on viral marketing and the "coolness" of their product

  • Going back to the point of being the risk take. The IOS operating system develped by apple has controled the market for the past two years... However Android has become a very close competitor in recent months and has one main feature with its interface that is attracting alot of attention for consumers. The ability to costumize your phone however you want it is allowing more blackberry users to switch, as iphone users remain loyal to IOS.

    Richard P. BCS 555

  • Going first is basically high risk, high reward. Sure being the first one out there makes a company's mistakes more noticable if any are made, but at the same time it can make a company more known for what it is good for. I will use a McDonalds example like in the video. McDonalds obviously experienced the high reward part of going first, but they could have also been on the other side of that. If the food was disliked, many poeple would have looked elsewhere to eat.

    Marlon C. BCS555

  • good explanation Marlon

  • I am confused with business model, having read journal articles by osterwalder, Al-Debei etc...they talk about completely different thing about business models, can someone explain what information goes into an ebusiness model please?

  • basically it is a model for a successful business in an online environment, where the "technological environment" and the "competitive environment" are quite different

  • Business models like the lemonade example are fairly easy to grasp and get right. However, the internet offers many different options to set up business models around.Many are to be explored and developed as ebusiness technologies develop. Groupon and Living Social are an orginal online model taking advantage of opt in email marketing. If enough customers sign up to a 'deal of the day', then all get the deal, otherwise they don`t so retailers` operations remain intact.

    MajaT MGD415

  • I noticed that a lot of the comments posted on this video talk about business model modifications in the evolving e-based economy. I think that it is pretty evident why that is; essentially, in order to keep up with the competitive industry, markets need to supply some form of technology based services into their already prosperous (if so) businesses just for the sake of following up on globalization.

  • This is a really interesting lecture because due to new technology and the Internet, as you mentioned, it has been easy to think of new creative business models, especially when you have the chance to correct previous unsuccessful business models. For example, McDonalds, is extremely successful because it takes after Fordism/ Taylorism, which was a successful and profitable model of mass production, but without the unethical treatment of workers.

    Sandra A MGD415

  • especially when you have the chance to correct previous unsuccessful business models - yes, that is a key

  • The competitive business world pushes companies to use resources wisely. I believe it is one of the reasons why E-commerce business model becomes more and more popular and successful as companies want to reach its buyers in different ways. The lemonade example inspires me a question. Social networking sites, like Facebook, have a large database of different potential customers. These sites may earn a great profit if they use this as an advanatge smartly.

    Gloria W - MGD415

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  • I think business models are a necessity and requirement in order for businesses to succeed. It acts as a framework and guideline which outlines how the organization will organize, create, and deliver to capture value. In business, being first does not necessarily mean success, especially when companies do not adapt to change or keep up with the trends and emerging technologies. I'd like to compare Myspace and Facebook.

    Continued.

    Daniel K. MGD415

  • @kimdani6 Myspace used to be the worlds most popular social networking website because they let the user experience go and the website became out of control with advertisements and lag. Facebook captured their market by focusing on simplicity and in turn is now the worlds most popular social networking website.

    Daniel K. MGD415

  • This video definitely gave insight on how essential it is for businesses to have a model or strategy in order to increase its success. The model gives the business a sort of structure needed in order to reach goals. Furthermore, these business models need to be innovating, because as time progresses so does technology. With the advancement of technology businesses are pushing out bigger and better ideas that beat out the existing competitors.

    Ameerah R MGD415

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  • Inventions are outran by innovations as the business world and consumer market developed along the way. It's just like a search engine and countless webpages cannot replace a knowledable professor, innovations cannot be replaced by choices consumers are facing today. Quite the opposite, consumers need innovative business model to better filter out the unneccessaies, whether is to find a lemonade stand or to find something online.

    Ally Y.L. H. (MGTD06&C44)

  • true, the technological environment has created new business models which challenge traditional ways of "making money"

  • I enjoyed this video because it taught me to think outside the box when it comes to doing business on the internet. When most people think of business' they are just thinking about opening a business and making money ie - The lemonade stand that was discussed in the video. However what this video has taught me is that you can use business' to create business by supplying customers information about where certain stores are located and the quality of the store.

    Adrian C BCS 555

  • Thanks Adrian, sometimes there are ways of making money without having to sell direct to customers - and this is sometime opportunitistic for certain people

  • Every business must have a model or a business strategy. I've seen business models from the best to the ugly. No question ask, Google, Wal-mart, MacDonald they all have great business models that makes $. Then theirs worst like Amp'd mobile that filed for bankruptcy based on customers unable to pay their bills.Going first is a risky business as most people agree with me, but in business it is required to take chances and risks! I for one know i take risk by driving everyday

    Jeff K BCS555

  • Jeff, good of you to note Ampd

  • What I liked the best aobut this lecture is how it opened my eyes to business plan ideas other than selling products.

    Alfredo N MRK 619

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  • I like the idea of making money by simply providing a listing of similar businesses to allow consumers to find them, and being able to charge businesses to be on this list!

    Kelly D MRK 619

  • Online advertisements is a good revenue stream and companies should incorporate it into their business models.

    It's important to take into consideration all the partners you can have. It's like its your circle of success - everyone helps each other, everyone makes a profit - everyone is happy.

    S. Kassam MRK619

  • Interesting perception of different business models. It is risky to be an innovator indeed.. but yet the outcome of going for the risk, rather than not taking a risk at all... as least will bring some kind of results, rather than getting nothing at all. So i find risking to be very important.

    Eugene Leiderman

  • in any business being the first in a business is very risky but generally the first in a business makes the most money. Yahoo also used very little marketing for its product where google became very well known through an agressive marketing campaign rather then just website layout

    Dave H. MRK619

  • i have to disagree with the phrase "the ends justify the means". its like cheating on a test. even though you may end up with a good mark, you lose out on the knowledge you could have gained from studying and writing the test legitimately.

    Clemens Kim, MRK 619 MT

  • "Take the lead in the new order of doing things". The early bird may get the worm , but the second mouse gets the cheese. Its risky to go first so it doesn't hurt to be second!

    Natasha A. MRK619

  • Machiavellism... interesteing take on politics. People are more likely to 'obey' if you are feared versus being liked. I think a good balance of both is critical in a leader. If there is purely fear towards one in power, mutiny is bound to occur.

    Jirani, MRK619

  • @MGD415Yu: In some aspects you are right. Yahoo really was the innovator, but going the first doesnt mean being the best. Right now, I don't even know what they are. They are trying to be everything at the same time. Once you opne yahoo page, you are blind! all the adds are so annoying!..the search engine is not so good and then there are bunch of those pointless apps like horoscopes, yahoo answers etc....They've got to focus!!

    Kate Pedchenko, MRK619

  • I learned about the Business Model and how a business model is the method of doing business by which a company can sustain itself to revenue.

    Romia K. FROM MRK619

  • I think in the beginning, Yahoo didn't have a clear business model at all. And that's part of the reason why many people see Google as being more successful. Which is true, but over the past couple years, I believe Yahoo is really starting to focus on being a diverse web portal first, before search engine. Yahoo has really shifted their focus and is becoming less of a direct competitor of Google what with Yahoo Mail still #1, Music, Fantasy, Shopping, etc all targeting niches

    MGD415 Man-Lung Yu

  • This is Wilson Yu from MRK619MT. Great vid! Learn a lot about business models. Even though I attended class that day, definitely this video helped me refresh my memory.

    Wilson Yu

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