1968 Gulf Commercial - No-nox Gas

[SkylerTN]

Right On! Thank You! 1 of the very 1st commercials in my memories. I remember it, have been looking for it, told many about it, trying to describe it to them, now they can see it and experience it. Right Friggin On!  Thanks for posting it.

Skyler

[danj1701d]

One of the best TV commercials of all time! I loved this one when I was a kid.

[jerryg1964]

love the british sports car guy!

[100sundancepass]

@jerryg1964 His name was Tucker, a friend of my late uncle.

[MsCatfeet]

Could somebody post the no noxx gas commercial that was shown during The Wonderful World Of Disney with the kids on the overpass watching a giraffe being driven down the highway? It had great keyboard music and was one of the best commercials from the last 60's/early 70's"

[sandrochatlos1]

Just also added to my favorites...the ladie in the green flowered dress is my moms moms mom...haa Virginia Wren it was....

[100sundancepass]

Just added this to my favorites. That's my late uncle in the commercial.

[Rufus3698]

The guy who made this commercial was Mike Jittlov



[jbjumpback]

No-nox = lead added to fuel to reduce detonation. >There was an extra charge for leaded fuel.

Then it was decided that lead was bad for the environment.

>There is an extra charge for fuel without lead.

Pay if lead is added-pay if lead is not added.

[Srd1126]

@jbjumpback actually leaded was cheaper for years since it takes less oil to get the same octane rating, the reason for lead in the first place.

[jbjumpback]

@Srd1126

Lead added to gasoline to reduce detonation,

or knocking. Lead promoted even burning .

[Srd1126]

@jbjumpback that is what octane rating is, measure of resistance to detonation

[tombstonetom]

An old favorite. Thanks for posting

[disneyfan81]

At long range, the guy with the bald spot and the glasses looked like Phil "Sgt. Bilko" Silvers!

[ftsjr]

Gulf made several commercials of this type. They were all very imaginative. I remember seeing them on Sunday nights, while watching "The FBI," in the late 60's.

[statefan1999]

That is so 1968 type!

[elc1960]

From "Hot Tamales" by blues legend Robert Johnson: "Monkey and a baboon playing in the grass/The monkey stuck his finger in that good Gulf gas". Semi-risque lyric that makes you think the singer is about to say "stuck his finger in the baboon's ass". Sorry, middle aged blues fan here. I do remember this ad and thinking that when that guy leaves skid marks with his ass, he probably had much worse skid marks in his underwear.

[markdischner]

Thank you for putting this on Youtube. Takes me back years. :)

[MattBL]

I know how made this commerical, Chuck Menville and Len Jansen.

[195511SM]

@MattBL ...THANKS for telling me about the SGT. SWELL OF THE MOUNTIES clip. I was looking at the other ones, and it was BLAZE GLORY that is what I remember from all those years ago. Wow! Seemed a lot funnier back then.....But I definately remembered it from his costume & that final shot, when he doffed his hat to the townfolk.....

[BadNews88]

And to think it was *all* done back then WITHOUT any CGI or Industrial Light & Magic...or ANY of that stuff that WE all take for granted to-day!

Thanx fer this Memory Lane clip, m8..

[ipspots1]

OMG Yes I remember this commercial. Funny how it doesn't seem that long ago, and yet it does...

[PandaMishima]

I always like the guy with the pipe, pulling all those knobs and levers.

[195511SM]

I'm trying to find some similar film clips that I think originated on the Smothers Brothers Comedy Hour ( possibly by the same director of these ads )....involving a Tom Mix-like cowboy in a 20 gallon hat.......galloping bow-legged down the dusty trail. They were quite novel & hilarious. Anyone recall those shorts?

[MattBL]

@195511SM Oh that? That's from SGT. SWELL OF THE MOUNTIES (1972).

[Philtration]

My dad had the horseshoe stickers on his 66 Impala.

I remember Gulf being the T.V. sponsor of all the moon landings and stuff like that.

Frank McGee has stuck with me for no good reason.

[pdx12000]

in addition to those orange stick-on horseshoes, during the 1968 election season they gave away a gold horseshoe pin with either a donkey or an elephant....i still have the donkey pin

[87chevyelcamino]

I remember this very well, especially the guy leaving black marks with his butt lol

[cmans79tr7]

In the mid-Sixties, back in the days when gas stations gave away premiums such as glasses or ice scrapers, Gulf gave away orange plastic double horseshoes which you could stick onto your car to show that you got that "extra kick" with Gulf No-Nox. I'll forever be thankful to my usually fastidious father for sacrificing his desire for a clean car, and humoring me by allowing me put those stupid plastic horseshoes on the rear bumper of his '58 Edsel.

[nostalgiajunkie70]

Such a clever commerical. One of the best I have seen.

[bluecatky]

I bet that guy has a big hole in his pants from dragging it along the street like that!

[elc1960]

@bluecatky Not to mention road rash in a rather tender place.

[ducky570773]

omg i think this is stop motion photography if so it musta havr taken forever

[TheBoarbeast]

I was 5 yrs old when this came out in `68 and remember it well, and believe it showed on Sunday evening during Disney. Walt had class unlike the things Disney "attempts to promote" now

[JTPolo101]

@TheBoarbeast

That is exactly what I was thinking as i watched this. I always remember this commercial being on during The Wonderful World of Disney *LOL*

[mginsel]

I too want to say thanks for this blast from the past. Ahhhh, childhood memories.

Man where do you find stuff like this?

[samborez]

This is one of the BEST commercials EVER! The sportscar dude never fails to get a laugh. This has stuck in my memory for years. THANKS for posting it!

[OldMrMemories]

As a kid in my home in 1968 me and all my brothers would just bust out laughing when this came on. Usually this would show on Sunday nights. I was fascinated wondering how they did this. This really brought back memories of better times although our oldest brother was in Vietnam that year.

[boardskins]

I was maybe six or seven when this commercial aired. We (my brother and sisters) cracked up the first time we saw it.

[fromthesidelines]

Gulf Oil co-sponsored "WALT DISNEY'S WONDERFUL WORLD OF COLOR" in the mid-'60s; in fact, they offered two LP "premiums" of soundtracks (and "covers") from Disney movies in 1967 ["Walt Disney's Happiest Songs"] and '68 ['Walt Disney's Merriest Songs"] through Gulf dealers; I believe they were $1.49 for each. Gulf also sponsored NBC's special coverage of NASA space flights {Frank McGee: "We'll return after this word...from Gulf"}.

[hemicuda98]

i love the skid marks from the dudes butt

[ethicomm]

I remember this commercial. Today it amazes me how much work it must have taken to do it.

[yourosewood]

I have never forgotten this commercial, but could not remember who it was for. So cool that I got to see it again- I was very young when I first saw it and it really stuck in my mind.

[Asherdude]

OMG! I remember seeing this on TV when I was a kid. :D

[chevelle300fan]

this makes me laugh

[proton45]

I remember seeing this add on Sunday night during Walt Disney...

[DJKhrome]

Aw, man, I'm dead with you on that one! I remember Gulf was one of the main sponsors of Disney. Gulf had some funny commercials back in the day,too! Remember the one where the Gulf attendant was wiping the windshield of a car, had it nice & clean, and a bird took a dump on it! I still remember the slogan Gulf used to have on Disney:

"There's a lot more to Gulf's 'Extra Kick' than horseshoes!"

[proton45]

Ya, it sounds kind of corny but I have really nice memories of my Mom making popcorn with my sister and brother then we would all sit down and watch Disney and "Mutual of Omaha's Wild Kingdom" with Marlin Perkins...simple days that are long gone.

[veritasvg]

Yeah, that goes back to the mid seventies, I believe.

America has changed. Boy, has it ever.

[handinside]

My Sunday evenings as a kid were spent the same way.

[veritasvg]

I just barely remember this one.

[georgiahoosier]

Same here, although I remember this commercial more than any of the Disney shows!

[LastTree]

yes it was on when Disney shows were...

[mmmiller66]

Commercialism....advertising..­.. seemed much more creative and inventive in those days! Now its corporations and conformity....

No wonder companies faulter. >CREATIVITY/CHANGE SCARES THE STATUS QUO

[handinside]

Amen!

[barnstormer4]

I wonder if the creative duo of Chuck Menville and Len Janson had any input into this commercial? I seem to remember this ad when it aired. Thanks very much for posting it!

[tomterahedrob]

somebody pPLEASE post the Gulf add with the tanker plowing along and that Makem Bros tune!

[Doolsey]

"Imagine what no-nox can do for a car that doesn't knock."

ROFLMAO! It does nothing for a car that doesn't knock! And note how they worded it carefully, so that they weren't actually claiming anything!

[scotpens]

The stop-motion "people-mation" effect is funny, but the sales pitch is pure BS. Until the mid-1970s, all gasoline contained tetraethyl lead to prevent engine knock. Lead was phased out because it ruins catalytic converters (an anti-smog device). Using a higher octane gas than your car requires won't make it run faster or better. You'll just be wasting money.

[Kramden429]

@scotpens

Well, yes and no.

No, premium *isn't* required for everyday use (unless you drive a Corvette or similar vehicle), but on certain occasions it *is* useful.

My Dad had a 1967 Chrysler Newport coupe. In 1968 (when I was 6 years old) we took a road trip from Michigan to Pennsylvania to visit our relatives. I remember he filled it up with No-Nox a couple of times at some Gulfs along the turnpike, and said he got *better* mileage the rest of the way.

So here, the pitch *wasn't* entirely BS.

[joninpgh]

@Kramden429 Where I live we get the oxygenated gas in the summer. I definitely get better mpg in the summer when I use 89, which is basically what No-Nox was.

[livewire886]

Even though I was born in 1986, I kind of remember hearing about Gulf Gas. I don't know, its just been a long time! That was owned by Chevron right?

[retrotvluver]

There was a different version of this ad where the Gulf attendant "filled the tank" by putting the nozzle down the guy's back...at which point he reacted hilariously to the cold feel of the gas pouring in.

[mynameismic]

my freind and i used to love this commerical and pretend to be cars i was a 68 camero ss350

[ottocars]

i love it

[PeerlessPaavo]

Must have been one hell of a production. They would have had to do this very fast, to keep the same sunlight, etc.

Very memorable ad.

[ImACheezhead]

Nice crotch shot in the beginning.

[startover942]

You took the words right out of my mouth, and many will concur that's a good thing.

Aside from the too up-close-&-personal start, a great classic commercial. Absolutely a great post!

[lamontsanford33830]

@ImACheezhead What are you, some kind of goddamned queer?

[smittykins]

Man, their backsides must have some serious road rash!

[sparkles13]

Where do they put that nozzle when he pulls in for his No-Nox?

[Doolsey]

In the back of his neck behind his collar. There's a different commercial that shows that.