Yahoo! Advertising

by YahooAdBuzz

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1:12 The Future of Social on Yahoo! YahooAdBuzz 49 views 3 months ago Jonathan Katzman, Director of Product Development at Yahoo!, discusses how Yahoo! will continue to connect people to what matters most by enabling conversations around con...
0:55 Kraft Foods and Yahoo!'s IntoNow YahooAdBuzz 71 views 3 months ago Beth Reilly, Digital Marketing for Kraft Foods, reveals how her brand used IntoNow to take advantage of second screen interaction and get consumers engaged with its new Liq...
2:52 Social TV and Mobile Multitasking YahooAdBuzz 24 views 3 months ago Edwin Wong, Director of Insights, reveals findings from the Yahoo! and Razorfish study into how consumers multitask with mobile.
2:30 Best Practices for Brand Storytelling YahooAdBuzz 28 views 3 months ago Edwin Wong, Director of Insights, shares best practices for brands interested in telling their story across paid, earned and owned media.
0:51 ABC News and IntoNow from Yahoo! YahooAdBuzz 17 views 3 months ago Edward O'Keefe, Executive Producer of ABCNews.com, talks about using real-time data from IntoNow during the Republican debate, bringing the second screen experience into a...
0:52 Yahoo! and ABC News Partnership YahooAdBuzz 13 views 3 months ago Edward O'Keefe, Executive Producer of ABCNews.com, shares how the transformative partnership between Yahoo! and ABC is helping the broadcast network reach audiences in new...
1:01 Why Marketing Across Screens Matters YahooAdBuzz 8 views 3 months ago Beth Reilly, Digital Marketing for Kraft Foods, discusses her brand's approach to digital marketing across screens to appeal to TV and mobile multitasking consumers.
0:32 Kraft Foods and Yahoo!'s IntoNow YahooAdBuzz 115 views 3 months ago Beth Reilly, Digital Marketing for Kraft Foods, speaks about Yahoo!s IntoNow app and her Cheesy Skillets campaign during Yahoo!'s "Social Television: Opportunities for Broa...
2:11 Social Media Week Tips on Storytelling YahooAdBuzz 18 views 3 months ago Former chief Obama for America blogger Sam Graham-Felsen discusses storytelling, social media channels and the differences between the 2008 and 2012 campaigns.
3:46 Social Media Week Tips on Authenticity YahooAdBuzz 18 views 3 months ago Former chief Obama blogger Sam Graham-Felsen shares how crucial authenticity was to the Obama for America campaign, how he approached creating a voice for the campaign's so...

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About Yahoo! Advertising

All about Yahoo! Advertising

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by YahooAdBuzz

Latest Activity

Feb 17, 2012

Date Joined

Oct 2, 2009

Country

United States

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